Works matching IS 00222429 AND DT 1982 AND VI 46 AND IP 4
1
- Journal of Marketing, 1982, v. 46, n. 4, p. 141
- Werner, Ray O.;
- Cohen, Dorothy
- Article
2
- Journal of Marketing, 1982, v. 46, n. 4, p. 139
- Werner, Ray O.;
- Knapp, Robert W.
- Article
3
- Journal of Marketing, 1982, v. 46, n. 4, p. 139
- Werner, Ray O.;
- Tower, C. Burk
- Article
4
- 1982
- Hollander, Stanley C.;
- Yates, Rebecca M. J.
- Book Review
5
- 1982
- Hollander, Stanley C.;
- Dixon, Donald
- Book Review
6
- Journal of Marketing, 1982, v. 46, n. 4, p. 136
- Werner, Ray O.;
- Griffiths, L. C.;
- Duggan, Michael A.
- Article
7
- Journal of Marketing, 1982, v. 46, n. 4, p. 125, doi. 10.1177/002224298204600413
- Becherer, Richard C.;
- Morgan, Fred W.;
- Richard, Lawrence M.
- Article
8
- Journal of Marketing, 1982, v. 46, n. 4, p. 114, doi. 10.1177/002224298204600412
- Churchill Jr., Gilbert A.;
- Pecotich, Anthony
- Article
9
- Journal of Marketing, 1982, v. 46, n. 4, p. 102, doi. 10.1177/002224298204600411
- Reibstein, David J.;
- Traver, Phillis A.
- Article
10
- Journal of Marketing, 1982, v. 46, n. 4, p. 91, doi. 10.1177/002224298204600410
- Article
11
- Journal of Marketing, 1982, v. 46, n. 4, p. 75, doi. 10.1177/002224298204600409
- Article
12
- Journal of Marketing, 1982, v. 46, n. 4, p. 65, doi. 10.1177/002224298204600408
- Elrod, Erry;
- Winer, Russell S.
- Article
13
- Journal of Marketing, 1982, v. 46, n. 4, p. 56, doi. 10.1177/002224298204600407
- Article
14
- Journal of Marketing, 1982, v. 46, n. 4, p. 44, doi. 10.1177/002224298204600406
- Article
15
- Journal of Marketing, 1982, v. 46, n. 4, p. 35, doi. 10.1177/002224298204600405
- Jacoby, Jacob;
- Hoyer, Wayne D.
- Article
16
- Journal of Marketing, 1982, v. 46, n. 4, p. 32, doi. 10.1177/002224298204600404
- Article
17
- Journal of Marketing, 1982, v. 46, n. 4, p. 27, doi. 10.1177/002224298204600403
- Ford, Gary T.;
- Yalch, Richard
- Article
18
- Journal of Marketing, 1982, v. 46, n. 4, p. 12, doi. 10.1177/002224298204600402
- Jacoby, Jacob;
- Hoyer, Wayne D.
- Article