Works matching IS 00222429 AND DT 1972 AND VI 36 AND IP 3
1
- Journal of Marketing, 1972, v. 36, n. 3, p. 78
- Werner, Ray O.;
- Cohen, Dorothy
- Article
2
- Journal of Marketing, 1972, v. 36, n. 3, p. 77
- Werner, Ray O.;
- Bonsignore, John
- Article
3
- Journal of Marketing, 1972, v. 36, n. 3, p. 76
- Werner, Ray O.;
- Tarpey, Lawrence X.;
- Bonsignore, John
- Article
4
- Journal of Marketing, 1972, v. 36, n. 3, p. 75
- Werner, Ray O.;
- Griffiths, L. C.
- Article
5
- 1972
- Penn Jr., William S.;
- Bearchell Jr., Charles A.;
- Schendel, D. E.;
- Gross, Walter
- Abstract
6
- Journal of Marketing, 1972, v. 36, n. 3, p. 72
- Werner, Ray O.;
- Bechtol, Paul T.;
- Duggan, Michael
- Article
7
- Journal of Marketing, 1972, v. 36, n. 3, p. 70
- Article
8
- Journal of Marketing, 1972, v. 36, n. 3, p. 66, doi. 10.2307/1251044
- Pinson, Christian R. A.;
- Angelmar, Reinhard;
- Roberto, Eduardo L.
- Article
9
- Journal of Marketing, 1972, v. 36, n. 3, p. 63, doi. 10.2307/1251043
- Article
10
- Journal of Marketing, 1972, v. 36, n. 3, p. 58, doi. 10.2307/1251042
- Pruden, Henry O.;
- Longman, Douglas S.
- Article
11
- Journal of Marketing, 1972, v. 36, n. 3, p. 51, doi. 10.2307/1251040
- Article
12
- Journal of Marketing, 1972, v. 36, n. 3, p. 55, doi. 10.2307/1251041
- Article
13
- Journal of Marketing, 1972, v. 36, n. 3, p. 44, doi. 10.2307/1251039
- Hill, Richard M.;
- Hlavacek, James D.
- Article
14
- Journal of Marketing, 1972, v. 36, n. 3, p. 39, doi. 10.2307/1251038
- Spence, Homer E.;
- Moinpour, Reza
- Article
15
- Journal of Marketing, 1972, v. 36, n. 3, p. 32, doi. 10.2307/1251037
- Article
16
- Journal of Marketing, 1972, v. 36, n. 3, p. 23, doi. 10.2307/1251036
- Anderson Jr., W. Thomas;
- Cunningham, William H.
- Article
17
- Journal of Marketing, 1972, v. 36, n. 3, p. 16, doi. 10.2307/1251035
- Monroe, Kent B.;
- LaPlaca, Peter J.
- Article
18
- Journal of Marketing, 1972, v. 36, n. 3, p. 10, doi. 10.2307/1251034
- Article
19
- Journal of Marketing, 1972, v. 36, n. 3, p. 3, doi. 10.2307/1251033
- Article