1. REGULATION OF MONOPOLISTIC METHODS.
- Published in:
- Journal of Marketing, 1992, v. 56, n. 2, p. 103
- By:
- Publication type:
- Article
Works matching IS 00222429 AND DT 1992 AND VI 56 AND IP 2
Results: 19
1
2
Marketing Services: Competing Through Quality.
- Published in:
- 1992
- By:
- Publication type:
- Book Review
3
Handbook of Consumer Behavior.
- Published in:
- 1992
- By:
- Publication type:
- Book Review
4
Managing Brand Equity: Capitalizing on the Value of a Brand Name.
- Published in:
- 1992
- By:
- Publication type:
- Book Review
5
Marketing Literature Review.
- Published in:
- 1992
- By:
- Publication type:
- Bibliography
6
For Reason and Realism in Marketing.
- Published in:
- Journal of Marketing, 1992, v. 56, n. 2, p. 89, doi. 10.1177/002224299205600208
- By:
- Publication type:
- Article
7
Truth in Marketing Theory and Research: An Alternative Perspective.
- Published in:
- Journal of Marketing, 1992, v. 56, n. 2, p. 80, doi. 10.1177/002224299205600207
- By:
- Publication type:
- Article
8
Realism or Relativism for Marketing Theory and Research: A Comment on Hunt's "Scientific Realism"
- Published in:
- Journal of Marketing, 1992, v. 56, n. 2, p. 72, doi. 10.1177/002224299205600206
- By:
- Publication type:
- Article
9
Servicescapes: The Impact of Physical Surroundings on Customers and Employees.
- Published in:
- Journal of Marketing, 1992, v. 56, n. 2, p. 57, doi. 10.1177/002224299205600205
- By:
- Publication type:
- Article
10
Adoption Correlates and Share Effects of Electronic Data Interchange Systems in Marketing Channels.
- Published in:
- Journal of Marketing, 1992, v. 56, n. 2, p. 45, doi. 10.1177/002224299205600204
- By:
- Publication type:
- Article
11
Do Norms Matter in Marketing Relationships?
- Published in:
- Journal of Marketing, 1992, v. 56, n. 2, p. 32, doi. 10.1177/002224299205600203
- By:
- Publication type:
- Article
12
Explanations for Successful and Unsuccessful Marketing Decisions: The Decision Maker's Perspective.
- Published in:
- Journal of Marketing, 1992, v. 56, n. 2, p. 18, doi. 10.1177/002224299205600202
- By:
- Publication type:
- Article
13
The Influence of Global Marketing Standardization on Performance.
- Published in:
- Journal of Marketing, 1992, v. 56, n. 2, p. 1, doi. 10.1177/002224299205600201
- By:
- Publication type:
- Article
14
7. PROCEDURAL AND MISCELLANEOUS DEVELOPMENTS.
- Published in:
- Journal of Marketing, 1992, v. 56, n. 2, p. 109
- By:
- Publication type:
- Article
15
6. REGULATION OF INTELLECTUAL PROPERTY.
- Published in:
- Journal of Marketing, 1992, v. 56, n. 2, p. 109
- By:
- Publication type:
- Article
16
5. REGULATION OF ADVERTISING AND PROMOTIONAL METHODS.
- Published in:
- Journal of Marketing, 1992, v. 56, n. 2, p. 107
- By:
- Publication type:
- Article
17
4. REGULATION OF CHANNELS OF DISTRIBUTION.
- Published in:
- Journal of Marketing, 1992, v. 56, n. 2, p. 106
- By:
- Publication type:
- Article
18
3. REGULATION OF PRICE COMPETITION.
- Published in:
- Journal of Marketing, 1992, v. 56, n. 2, p. 105
- By:
- Publication type:
- Article
19
2. REGULATION OF PRODUCT CHARACTERISTICS.
- Published in:
- Journal of Marketing, 1992, v. 56, n. 2, p. 105
- By:
- Publication type:
- Article