Works matching IS 00222429 AND DT 1983 AND VI 47 AND IP 2

Results: 17

REGULATION OF CHANNELS OF DISTRIBUTION.

Published in:

Journal of Marketing, 1983, v. 47, n. 2, p. 125

By:

Werner, Ray O.;
Scammon, Debra

Publication type:

Article

REGULATION OF PRICE COMPETITION.

Published in:

Journal of Marketing, 1983, v. 47, n. 2, p. 124

By:

Werner, Ray O.;
Scammon, Debra

Publication type:

Article

REGULATION OF PRODUCT CHARACTERISTICS.

Published in:

Journal of Marketing, 1983, v. 47, n. 2, p. 123

By:

Werner, Ray O.;
Katz, Benjamin J.

Publication type:

Article

THE MOVING TARGET.

Published in:

1983

By:

Hollander, Stanley C.;
Hirschman, Elizabeth C.

Publication type:

Book Review

Marketing Abstracts.

Published in:

1983

By:

Gross, Walter

Publication type:

Abstract

REGULATION OF MONOPOLISTIC METHODS.

Published in:

Journal of Marketing, 1983, v. 47, n. 2, p. 120

By:

Werner, Ray O.;
Griffiths, L. C.;
Duggan, Michael A.

Publication type:

Article

Applying Financial Portfolio Theory to Product Portfolio Decisions: An Empirical Study.

Published in:

Journal of Marketing, 1983, v. 47, n. 2, p. 110, doi. 10.1177/002224298304700211

By:

Cardozo, Richard N.;
Smith, Jr., David K.

Publication type:

Article

A Margin-Return Model for Strategic Market Planning.

Published in:

Journal of Marketing, 1983, v. 47, n. 2, p. 100, doi. 10.1177/002224298304700210

By:

Sheth, Jagdish N.;
Frazier, Gary L.

Publication type:

Article

An Empirical Comparison of Standardized Portfolio Models.

Published in:

Journal of Marketing, 1983, v. 47, n. 2, p. 89, doi. 10.1177/002224298304700209

By:

Wind, Yoram;
Mahajan, Vijay;
Swire, Donald J.

Publication type:

Article

A Market Selection Model for Multiple End-Use Products.

Published in:

Journal of Marketing, 1983, v. 47, n. 2, p. 76, doi. 10.1177/002224298304700208

By:

Zoltner, Andris A.;
Dodson, Joe A.

Publication type:

Article

Marketing Strategy and Differential Advantage.

Published in:

Journal of Marketing, 1983, v. 47, n. 2, p. 68, doi. 10.1177/002224298304700207

By:

Cook, Jr., Victor J.

Publication type:

Article

Business Definition and Performance.

Published in:

Journal of Marketing, 1983, v. 47, n. 2, p. 59, doi. 10.1177/002224298304700206

By:

Frazier, Gary L;
Howell, Roy D.

Publication type:

Article

Diagnosing the Experience Curve.

Published in:

Journal of Marketing, 1983, v. 47, n. 2, p. 44, doi. 10.1177/002224298304700205

By:

Day, George S.;
Montgomery, David B.

Publication type:

Article

Product Quality, Cost Position and Business Performance: A Test of Some Key Hypotheses.

Published in:

Journal of Marketing, 1983, v. 47, n. 2, p. 26, doi. 10.1177/002224298304700204

By:

Phillips, Lynn W.;
Chang, Dae R.;
Buzzell, Robert D.

Publication type:

Article

Marketing Strategy: New Directions for Theory and Research.

Published in:

Journal of Marketing, 1983, v. 47, n. 2, p. 12, doi. 10.1177/002224298304700203

By:

Wind, Yoram;
Robertson, Thomas S.

Publication type:

Article

The Anatomy of Competition.

Published in:

Journal of Marketing, 1983, v. 47, n. 2, p. 7, doi. 10.1177/002224298304700202

By:

Henderson, Bruce D.

Publication type:

Article

From The Editor.

Published in:

1983

By:

Cunningham, William H.;
Robertson, Thomas S.

Publication type:

Editorial