Works matching IS 10408460 AND DT 2005 AND VI 17 AND IP 4


Results: 13
    • The Advertised Mind.

      Published in:
      2005
      By:
      • Ratcliffe, Bill
      Publication type:
      Book Review
    • Getting Started with Conjoint Analysis.

      Published in:
      2005
      By:
      • Deal, Ken
      Publication type:
      Book Review
    • Simple Solutions.

      Published in:
      Marketing Research, 2005, v. 17, n. 4, p. 39
      By:
      • Deal, Ken
      Publication type:
      Article
    • Let Respondents Be Stars.

      Published in:
      Marketing Research, 2005, v. 17, n. 4, p. 36
      By:
      • Henderson, Naomi R.
      Publication type:
      Article
    • Blame Game.

      Published in:
      Marketing Research, 2005, v. 17, n. 4, p. 32
      By:
      • Gibson, Lawrence D.
      Publication type:
      Article
    • Learning from Pop Culture.

      Published in:
      Marketing Research, 2005, v. 17, n. 4, p. 26
      By:
      • Chen, Qimei;
      • Rodgers, Shelly;
      • Wells, William D.
      Publication type:
      Article
    • ONLINE COMPETITION.

      Published in:
      Marketing Research, 2005, v. 17, n. 4, p. 20
      By:
      • Krishnamurthy, Sandeep;
      • Patel, Rahul;
      • Kaushal, Ajay
      Publication type:
      Article
    • Leveling the Field.

      Published in:
      Marketing Research, 2005, v. 17, n. 4, p. 16
      By:
      • Johnston, Gavin
      Publication type:
      Article
    • Watch and Learn.

      Published in:
      Marketing Research, 2005, v. 17, n. 4, p. 10
      By:
      • Durante, Richard;
      • Feehan, Michael
      Publication type:
      Article
    • Identity Crisis.

      Published in:
      Marketing Research, 2005, v. 17, n. 4, p. 8
      By:
      • Bowers, Diane K.
      Publication type:
      Article
    • Segmentation Value Chain.

      Published in:
      Marketing Research, 2005, v. 17, n. 4, p. 6
      By:
      • Wyner, Gordon A.
      Publication type:
      Article
    • MARKETING MIX.

      Published in:
      Marketing Research, 2005, v. 17, n. 4, p. 4
      Publication type:
      Article
    • FROM THE EDITOR.

      Published in:
      2005
      By:
      • Chakrapani, Chuck
      Publication type:
      Editorial