Works matching DE "CONSUMER behavior"

Results: 5000

Association Between Team Identification and Sport Consumption Behaviors: A Meta-Analysis.

Published in:

Journal of Global Sport Management, 2025, v. 10, n. 2, p. 252, doi. 10.1080/24704067.2023.2246137

By:

Lee, Seungbak;
Lee, Younghan;
Kang, Minsoo

Publication type:

Article

Color Me Effective: The Impact of Color Saturation on Perceptions of Potency and Product Efficacy.

Published in:

Journal of Marketing, 2025, v. 89, n. 4, p. 120, doi. 10.1177/00222429241296392

By:

Labrecque, Lauren I.;
Sohn, Stefanie;
Seegebarth, Barbara;
Ashley, Christy

Publication type:

Article

A influência do green marketing nos comportamentos de compra dos consumidores em centros de fitness.

Published in:

Intercontinental Journal of Sport Management / Revista Intercontinental de Gestão Desportiva, 2024, v. 14, n. 5, p. 47

By:

Proença, Maria Helena;
Pedragosa, Vera;
Cruz, Erivânia

Publication type:

Article

A Study of Green Strategy Choice and Behavioral Evolution of Consumers and Producers under the Double Subsidy Policy.

Published in:

Polish Journal of Environmental Studies, 2025, v. 34, n. 4, p. 4331, doi. 10.15244/pjoes/188455

By:

Liqin Wen;
Shenglin Ma;
Chaoyang Wang;
Bo Dong;
Huifang Liu

Publication type:

Article

The application of fluoride compound in art marketing strategies and art consumption in the Chinese art market.

Published in:

Fluoride, 2025, v. 58, n. 13, p. 1

By:

Tian Zhong

Publication type:

Article

O CONSUMO XENOCÊNTRICO NO BRASIL: UM ESTUDO SOBRE O COMPORTAMENTO DOS CONSUMIDORES BRASILEIROS DE FAST FASHION.

Published in:

Revista Pretexto, 2024, v. 25, n. 4, p. 83

By:

MENDES ROLLA, LUCAS;
DE SEVILHA GOSLING, MARLUSA;
MAGALHAES, EDUARDO;
DE SEVILHA GOSLING, IURY TEIXEIRA

Publication type:

Article

THE DEVELOPMENT OF ONLINE MARKETING IN ALBANIA IN 2019-2023.

Published in:

Acta Scientiarum Polonorum. Oeconomia, 2025, v. 24, n. 1, p. 15, doi. 10.22630/ASPE.2025.24.1.2

By:

Fejzaj, Elona;
Gogo, Gerta

Publication type:

Article

Rainbow Washing or Real Allyship? Navigating Consumer Trust and Brand Loyalty.

Published in:

IUP Journal of Brand Management, 2025, v. 22, n. 1, p. 91, doi. 10.71329/IUPJBRM/2025.22.1.91-99

By:

Ravichandran, Sabari Shankar

Publication type:

Article

Nike’s Metaverse Foray: Exploiting a Revenue Opportunity or Riding a Fad?

Published in:

IUP Journal of Brand Management, 2025, v. 22, n. 1, p. 73, doi. 10.71329/IUPJBRM/2025.22.1.73-90

By:

Babu, Koti Vinod;
Prasad, V. Namratha

Publication type:

Article

Brand Loyalty, Customer Loyalty and Role of Brand Custodian: A Review.

Published in:

IUP Journal of Brand Management, 2025, v. 22, n. 1, p. 62, doi. 10.71329/IUPJBRM/2025.22.1.62-72

By:

C. N., Nimal;
Mathew, Manju M.;
Thomas, Bindhu Ann

Publication type:

Article

Potrošačke navike generacije Z na tržištu organskih prehrambenih proizvoda.

Published in:

Marketing (0354-3471), 2025, v. 56, n. 2, p. 123, doi. 10.5937/mkng2502123L

By:

Leković, Ksenija;
Džever, Sanja;
Kostić, Dunja

Publication type:

Article

Customer segment model with the purchase recency, frequency and monetary amount.

Published in:

Marketing (0354-3471), 2025, v. 56, n. 2, p. 113, doi. 10.5937/mkng2502113H

By:

Hui-Hsin Huang

Publication type:

Article

Nöropazarlama Alanında Yapılan Çalışmaların Bibliyometrik Analizle İncelenmesi ve Bütüncül Nöropazarlama.

Published in:

Uluslararasi Ekonomi ve Yenilik Dergisi, 2025, v. 11, n. 1, p. 139, doi. 10.20979/ueyd.1643301

By:

BALLI, Abdullah;
ERGÜZEL, Türker Tekin

Publication type:

Article

تأثير التسويق المستدام على تحسين السمعة التجارية بالتطبيق على الشركات المصرية.

Published in:

Arab Journal of Administration, 2025, v. 45, n. 2, p. 109, doi. 10.21608/aja.2024.284864.1633

By:

سحر محمد أنور

Publication type:

Article

ANALYSIS OF AN ENCOURAGED ARRIVAL MARKOVIAN QUEUE WITH SINGLE WORKING VACATION, IMPATIENCE AND RENEGING OF CUSTOMERS.

Published in:

Reliability: Theory & Applications, 2025, v. 20, p. 897

By:

Narmadha, V.;
Rajendran, P.

Publication type:

Article

The Digital Pivot: Exploring Credit Card and E-Payment Utilization in Direct-to-Consumer U.S. Agriculture.

Published in:

Journal of Small Business Strategy, 2025, v. 35, n. 2, p. 52, doi. 10.53703/001c.129666

By:

Malone, Trey;
Thomsen, Amanda

Publication type:

Article

Collaborating with Generative AI in Consumer Culture Research.

Published in:

Journal of Consumer Research, 2025, v. 52, n. 1, p. 32, doi. 10.1093/jcr/ucaf014

By:

Epp, Amber M;
Humphreys, Ashlee

Publication type:

Article

Quality–Quantity Tradeoffs in Consumption.

Published in:

Journal of Consumer Research, 2025, v. 52, n. 1, p. 93, doi. 10.1093/jcr/ucae059

By:

Dias, Rodrigo S;
Sharma, Eesha;
Fitzsimons, Gavan J

Publication type:

Article

Moralizing Everyday Consumption: The Case of Self-Care.

Published in:

Journal of Consumer Research, 2025, v. 52, n. 1, p. 219, doi. 10.1093/jcr/ucae056

By:

Hochstein, Rachel E;
Veresiu, Ela;
Harmeling, Colleen M

Publication type:

Article

(Un)intended spillovers of green government policies: The case of plastic regulations.

Published in:

Journal of the Academy of Marketing Science, 2025, v. 53, n. 2, p. 490, doi. 10.1007/s11747-024-01041-w

By:

van Doorn, Jenny;
Risselada, Hans;
Rizio, Stephanie M.;
Ye, Mengfei

Publication type:

Article

Activating the sustainable consumer:The role of customer involvement in corporate sustainability.

Published in:

Journal of the Academy of Marketing Science, 2025, v. 53, n. 2, p. 310, doi. 10.1007/s11747-024-01036-7

By:

Reppmann, Manuel;
Harms, Stephan;
Edinger-Schons, Laura Marie;
Foege, Johann Nils

Publication type:

Article

One size does not fit all: Optimizing size-inclusive model photography mitigates fit risk in online fashion retailing.

Published in:

Journal of the Academy of Marketing Science, 2025, v. 53, n. 2, p. 643, doi. 10.1007/s11747-024-01034-9

By:

Zhang, Yerong;
Ikonen, Iina;
Eelen, Jiska;
Sotgiu, Francesca

Publication type:

Article

The impact of corporate social irresponsibility on prosocial consumer behavior.

Published in:

Journal of the Academy of Marketing Science, 2025, v. 53, n. 2, p. 394, doi. 10.1007/s11747-024-01021-0

By:

Kim, Sumin;
He, Hongwei;
Gustafsson, Anders

Publication type:

Article

Cobotic service teams and power dynamics: Understanding and mitigating unintended consequences of human-robot collaboration in healthcare services.

Published in:

Journal of the Academy of Marketing Science, 2025, v. 53, n. 2, p. 463, doi. 10.1007/s11747-024-01004-1

By:

Shanks, Ilana;
Scott, Maura L.;
Mende, Martin;
van Doorn, Jenny;
Grewal, Dhruv

Publication type:

Article

Diversity representation in advertising.

Published in:

Journal of the Academy of Marketing Science, 2025, v. 53, n. 2, p. 588, doi. 10.1007/s11747-023-00994-8

By:

Campbell, Colin;
Sands, Sean;
McFerran, Brent;
Mavrommatis, Alexis

Publication type:

Article

The Algorithmic Appetite: Reflections on the Future of Robotic Chefs in the Restaurant Industry.

Published in:

Journal of Culinary Science & Technology, 2025, v. 23, n. 3, p. 349, doi. 10.1080/15428052.2025.2495646

By:

Parvez, M. Omar

Publication type:

Article

Novel Approaches to Analyze Consumer Behavior and Policies to Promote Sustainable Consumption.

Published in:

Agricultural Economics, 2025, v. 56, n. 3, p. 512, doi. 10.1111/agec.70027

By:

Katare, Bhagyashree;
Wang, Xuejian;
Zhao, Shuoli;
Yenerall, Jacqueline

Publication type:

Article

Understanding consumer behavior: How the perceived threat of unsustainability influences sustainable behaviors.

Published in:

Social Behavior & Personality: an international journal, 2025, v. 53, n. 5, p. 1, doi. 10.2224/sbp.13800

By:

Chen, Fei;
Xu, Huimin

Publication type:

Article

The Strategic Impact of Macro and Micro Fashion Influencers on Instagram.

Published in:: International Journal of Service Science, Management, Engineering & Technology, 2025, v. 16, n. 1, p. 1
Publication type:: Article

The Strategic Impact of Macro and Micro Fashion Influencers on Instagram.

Published in:

International Journal of Service Science, Management, Engineering & Technology, 2025, v. 16, n. 1, p. 1, doi. 10.4018/IJSSMET.376937

By:

Escourido-Calvo, Manuel;
Martin-Bermudez, Federico;
Outes-Castro, Fatima;
Santos, Vasco Ribeiro

Publication type:

Article

THE ROLE OF SMART TOURISM TECHNOLOGIES, DESTINATION IMAGE AND MEMORABLE TOURISM EXPERIENCES AS DETERMINANTS OF TOURIST LOYALTY.

Published in:

Environmental & Social Management Journal / Revista de Gestão Social e Ambiental, 2025, v. 19, n. 4, p. 1, doi. 10.24857/rgsa.v19n4-013

By:

Lingkan Easter Tulung;
Joyce Lapian, Stanss L. H. V.;
Lengkong, Victor P. K.;
Tielung, Maria V. J.

Publication type:

Article

DECISION MAKING AND CONSUMER BEHAVIOUR TOWARDS ELECTROMOBILITY IN THE CZECH REPUBLIC.

Published in:

Environmental & Social Management Journal / Revista de Gestão Social e Ambiental, 2025, v. 19, n. 4, p. 1, doi. 10.24857/rgsa.v19n4-011

By:

Jaderná, Eva;
Volfová, Hana;
Zapletal, František;
Velinov, Emil

Publication type:

Article

THE MEDIATING ROLE OF ENVIRONMENTAL CONSCIOUSNESS IN THE EFFECT OF GREEN PRODUCT AWARENESS ON CONSUMER PURCHASE INTENTION.

Published in:

Adıyaman Üniversitesi Sosyal Bilimler Enstitisü Dergisi, 2025, v. 17, n. 49, p. 382, doi. 10.14520/adyusbd.1581190

By:

ÇELİK, Çetin;
DURMAZ, Yakup

Publication type:

Article

Unlocking value: exploring digital transformation's influence on knowledge management of national football associations.

Published in:

European Sport Management Quarterly, 2025, v. 25, n. 3, p. 493, doi. 10.1080/16184742.2024.2400142

By:

Merten, Sebastian;
Schmidt, Sascha L.;
Winand, Mathieu

Publication type:

Article

Literatur zum Thema: Sportmarketing.

Published in:: Marketing Review St. Gallen, 2025, n. 3, p. 70
Publication type:: Article

Strategies for Online Market Entry: The Role of Network Anchors in China's Live Streaming Sales Ecosystem.

Published in:

Journal of Business-to-Business Marketing, 2025, v. 32, n. 2, p. 227, doi. 10.1080/1051712X.2024.2397541

By:

Niu, Yixuan;
Ma, Baolong

Publication type:

Article

Behavioural economics: the role of trust in hospitality.

Published in:

Anatolia: An International Journal of Tourism & Hospitality Research, 2025, v. 36, n. 2, p. 378, doi. 10.1080/13032917.2024.2422296

By:

Carmo, Manuel do;
Correia, Antónia;
Moraes, Michelle

Publication type:

Article

Service quality or customer experience: what drives cultural heritage satisfaction and loyalty?

Published in:

Anatolia: An International Journal of Tourism & Hospitality Research, 2025, v. 36, n. 2, p. 284, doi. 10.1080/13032917.2024.2404909

By:

de Rooij, Pieter;
van Liempt, Adriaan;
van Bendegom, Coen

Publication type:

Article

Wrapped input selection using multilayer perceptrons for repeat‐purchase modeling in direct marketing.

Published in:

Intelligent Systems in Accounting, Finance & Management, 2001, v. 10, n. 2, p. 115, doi. 10.1002/isaf.195

By:

Viaene, Stijn;
Baesens, Bart;
Poel, Dirk Van den;
Dedene, Guido;
Vanthienen, Jan

Publication type:

Article

That Is So Mainstream: The Impact of Hyper-Partisan Media Use and Right-, Left-Wing Alternative Media Repertoires on Consumers’ Belief in Political Misperceptions in the United States.

Published in:

International Journal of Communication (19328036), 2024, v. 18, p. 1561

By:

SHAUGHNESSY, BRITTANY;
HUTCHENS, MYIAH J.;
DUBOSAR, ELIANA

Publication type:

Article

How Effective Are Anthropomorphic Chatbots? A Study of Consumer-Chatbot Communication in Taiwan.

Published in:

International Journal of Communication (19328036), 2024, v. 18, p. 5130

By:

WAN-HSIU SUNNY TSAI;
CHING-HUA CHUAN

Publication type:

Article

PENGARUH DIGITAL MARKETING DAN ELECTRONIC WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN PADA PRODUK SKINCARE SKINTIFIC DI KOTA SURABAYA.

Published in:

Syntax Idea, 2025, v. 7, n. 3, p. 448, doi. 10.46799/syntaxidea.v7i3.12684

By:

Irfana, Maisyatus Suadaa;
Novella, Fiona Ziva;
Maharani S., Rr Ayu;
Putra, Moch Rizky;
Irwansah;
F., Cindy Ayu

Publication type:

Article

Personal selling and sales management abstracts.

Published in:

Journal of Personal Selling & Sales Management, 2025, v. 45, n. 2, p. 188, doi. 10.1080/08853134.2025.2487436

By:

Mangus, Stephanie M.;
E. McClure, Colleen

Publication type:

Article

THE IMPACT OF INFLUENCER MARKETING ON FEMALE CONSUMERS' ONLINE IMPULSE BUYING INTENTIONS.

Published in:

International Journal of Economic & Administrative Studies, 2025, n. 47, p. 169, doi. 10.18092/ulikidince.1597669

By:

DEMİR, Senay;
GÜR, Duygu

Publication type:

Article

THE ROLE OF PERCEIVED CREEPINESS AND CONSUMER RESISTANCE IN CONSUMER HABITS WITH VOICE ASSISTANTS: A BEHAVIORAL REASONING PERSPECTIVE.

Published in:

International Journal of Economic & Administrative Studies, 2025, n. 47, p. 87, doi. 10.18092/ulikidince.1548247

By:

GELİBOLU, Müzeyyen

Publication type:

Article

MANEUVERING DIGITAL FRONTIER: TRANSFORMING CONSUMERS PURCHASE INTENTIONS FOR FRESH VEGETABLES THROUGH MOBILE TECHNOLOGY ADOPTION.

Published in:

JAPS: Journal of Animal & Plant Sciences, 2025, v. 35, n. 2, p. 498, doi. 10.36899/japs.2025.2.0041

By:

Aslam, M.;
Li, Z.

Publication type:

Article

The moderating role of psychological reactance in the impact of brand trust, credibility, and reputation on advocacy.

Published in:

Journal of Internet Applications & Management / İnternet Uygulamaları ve Yönetimi Dergisi, 2025, v. 16, n. 1, p. 14, doi. 10.34231/iuyd.1604521

By:

YAPRAK, Burak

Publication type:

Article

Çevrimiçi ürün iadeleri: Markaların stratejik avantajları üzerine bir araştırma.

Published in:

Journal of Internet Applications & Management / İnternet Uygulamaları ve Yönetimi Dergisi, 2025, v. 16, n. 1, p. 1, doi. 10.34231/iuyd.1555559

By:

GÜLMEZ, Yavuz Selim;
KAYAOĞLU, Ahmet;
ÇELİK, Mehmet Zekerya

Publication type:

Article

THE ROLE OF FINTECH IN PROMOTING ENVIRONMENTALLY AND ECONOMICALLY SUSTAINABLE CONSUMER BEHAVIOR.

Published in:

Archives for Technical Sciences / Arhiv za Tehnicke Nauke, 2025, n. 32, p. 33, doi. 10.70102/afts.2025.1732.033

By:

Filfilan, Assaf;
Alattas, Mohammed Ibrahim

Publication type:

Article

AI-Driven Predictive Analytics for CRM to Enhance Retention Personalization and Decision-Making.

Published in:

International Journal of Advanced Computer Science & Applications, 2025, v. 16, n. 4, p. 552, doi. 10.14569/ijacsa.2025.0160456

By:

Gaidhani, Yashika;
Ramesh, Janjhyam Venkata Naga;
Singh, Sanjit;
Dagar, Reetika;
Rao, T. Subha Mastan;
Godla, Sanjiv Rao;
El-Ebiary, Yousef A. Baker

Publication type:

Article