Works matching IS 10711988 AND DT 1993 AND VI 3 AND IP 2
Results: 8
A RESEARCH NOTE ON MARKET MAVENS AND THE DISSEMINATION OF POSITIVE VERSUS NEGATIVE MARKETPLACE INFORMATION.
- Published in:
- Journal of Marketing Management (10711988), 1993, v. 3, n. 2, p. 67
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- Publication type:
- Article
WHAT IS A BUSINESS-TO-BUSINESS MARKET ORIENTATION?
- Published in:
- Journal of Marketing Management (10711988), 1993, v. 3, n. 2, p. 56
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- Publication type:
- Article
MEDIA, PARENT, AND PEER INFLUENCES IN TEEN FOOD SHOPPING.
- Published in:
- Journal of Marketing Management (10711988), 1993, v. 3, n. 2, p. 45
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- Publication type:
- Article
SEGMENTING THE ELDERLY MARKET: AN EMPIRICAL ANALYSIS OF IDENTIFIABLE GROUPINGS.
- Published in:
- Journal of Marketing Management (10711988), 1993, v. 3, n. 2, p. 36
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- Publication type:
- Article
ADAPTIVE BEHAVIOR IN SELLING: A DISCRIMINANT ANALYSIS OF THE EFFECT OF SITUATIONAL VARIABLES.
- Published in:
- Journal of Marketing Management (10711988), 1993, v. 3, n. 2, p. 25
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- Publication type:
- Article
PERCEIVED VARIABILITY AND PREPURCHASE EVALUATIONS OF GOODS VERSUS SERVICES.
- Published in:
- Journal of Marketing Management (10711988), 1993, v. 3, n. 2, p. 17
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- Publication type:
- Article
SERVICES MARKETING: REVIEW AND SYNTHESIS OF CRITICAL DISTRIBUTION PROBLEMS.
- Published in:
- Journal of Marketing Management (10711988), 1993, v. 3, n. 2, p. 6
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- Publication type:
- Article
A VARIABILITY METHOD FOR OBTAINING SUBJECTIVE INFORMATION.
- Published in:
- Journal of Marketing Management (10711988), 1993, v. 3, n. 2, p. 1
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- Publication type:
- Article