Works matching IS 10408460 AND DT 1996 AND VI 8 AND IP 2
Results: 13
Cost/quality issues plague mall intercepts.
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- Marketing Research, 1996, v. 8, n. 2, p. 46
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Predictive models in market research.
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- Marketing Research, 1996, v. 8, n. 2, p. 43
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Do-it-yourself interviewing.
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- Marketing Research, 1996, v. 8, n. 2, p. 40
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From both sides now.
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- Marketing Research, 1996, v. 8, n. 2, p. 39
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Customer valuation: Linking behavior and economics.
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- Marketing Research, 1996, v. 8, n. 2, p. 36
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Tracking the progress of E-mail vs. snail-mail.
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- Marketing Research, 1996, v. 8, n. 2, p. 30
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Demystifying brand equity.
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- Marketing Research, 1996, v. 8, n. 2, p. 24
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Vague notions.
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- Marketing Research, 1996, v. 8, n. 2, p. 21
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Metaphorically speaking.
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- Marketing Research, 1996, v. 8, n. 2, p. 13
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Expanding horizons.
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- Marketing Research, 1996, v. 8, n. 2, p. 12
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Targeting trendsetters.
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- Marketing Research, 1996, v. 8, n. 2, p. 9
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Telephone time.
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- Marketing Research, 1996, v. 8, n. 2, p. 6
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FROM THE EDITOR.
- Published in:
- Marketing Research, 1996, v. 8, n. 2, p. 1
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