Works matching DE "COPYWRITERS"


Results: 27
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    The State of the Word.

    Published in:
    Public Relations Quarterly, 1991, v. 36, n. 4, p. 48
    By:
    • Erb, Lyle L.
    Publication type:
    Article
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    Clear Writing Today.

    Published in:
    Journal of Business Communication, 1981, v. 18, n. 4, p. 5, doi. 10.1177/002194368101800401
    By:
    • Battison, Robbin;
    • Goswami, Dixie
    Publication type:
    Article
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    FROM PERFORMANCE TO MASTERY.

    Published in:
    Journal of Advertising, 2008, v. 37, n. 4, p. 95, doi. 10.2753/JOA0091-3367370408
    By:
    • Griffin, W. Glenn
    Publication type:
    Article
    10

    John Caples: Tested Advertising Man.

    Published in:
    Journal of Advertising, 1977, v. 6, n. 4, p. 47, doi. 10.1080/00913367.1977.10672732
    By:
    • White, Gordon E.;
    • Wright, John S.
    Publication type:
    Article
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    TEACH THEM TO THINK BEFORE THEY WRITE.

    Published in:
    Journalism Educator, 1983, v. 38, n. 1, p. 32, doi. 10.1177/107769588303800111
    By:
    • Fregly, Marilyn S.;
    • Detweiler, John S.
    Publication type:
    Article
    18

    Jean Bonfons, passeur de textes.

    Published in:
    Studi Francesi, 2019, n. 188, p. 284, doi. 10.4000/studifrancesi.18390
    By:
    • TIMELLI, MARIA COLOMBO
    Publication type:
    Article
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    AIDS IN TEACHING ADVERTISING.

    Published in:
    Journal of Marketing, 1949, v. 13, n. 3, p. 363, doi. 10.2307/1248120
    By:
    • Miller, F. Byers
    Publication type:
    Article
    21

    1. ADVERTISING.

    Published in:
    1943
    By:
    • Breyer, Ralph F.
    Publication type:
    Abstract
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    The Trouble With Concept Testing.

    Published in:
    Journal of Marketing Research (JMR), 1971, v. 8, n. 2, p. 230, doi. 10.2307/3149766
    By:
    • Haley, Russell I.;
    • Gatty, Ronald
    Publication type:
    Article
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