Works matching IS 10408460 AND DT 2004 AND VI 16 AND IP 4

Results: 18

    • Data and Text Mining: A Business Applications Approach.

      Published in:
      2004
      By:
      • Bacon, Lynd
      Publication type:
      Book Review

    • The Quest for Prediction.

      Published in:
      Marketing Research, 2004, v. 16, n. 4, p. 45
      By:
      • Deal, Ken
      Publication type:
      Article

    • Focus Groups: A Four-Course Meal.

      Published in:
      Marketing Research, 2004, v. 16, n. 4, p. 42
      By:
      • Henderson, Naomi R.
      Publication type:
      Article

    • My Research in Marketing: How It Happened.

      Published in:
      Marketing Research, 2004, v. 16, n. 4, p. 36
      By:
      • Ehrenberg, Andrew
      Publication type:
      Article

    • AN Integrated APPROACH.

      Published in:
      Marketing Research, 2004, v. 16, n. 4, p. 28
      By:
      • Fennell, Geraldine;
      • Allenby, Greg M.
      Publication type:
      Article

    • Roughing It.

      Published in:
      Marketing Research, 2004, v. 16, n. 4, p. 22
      By:
      • Kastenholz, John;
      • Young, Charles;
      • Dubitsky, Tony
      Publication type:
      Article

    • Better than sex.

      Published in:
      Marketing Research, 2004, v. 16, n. 4, p. 16
      By:
      • Chen, Qimei;
      • Rodgers, Shelly;
      • Wells, William D.
      Publication type:
      Article

    • Pick and Choose.

      Published in:
      Marketing Research, 2004, v. 16, n. 4, p. 8
      By:
      • Whittark, David B.;
      • Smith, Scott M.
      Publication type:
      Article

    • Redefining Data.

      Published in:
      Marketing Research, 2004, v. 16, n. 4, p. 6
      By:
      • Wyner, Gordon A.
      Publication type:
      Article

    • Your very own brochure.

      Published in:
      Marketing Research, 2004, v. 16, n. 4, p. 5
      By:
      • Grapetine, Terry
      Publication type:
      Article

    • Spoons are so 20th century.

      Published in:
      Marketing Research, 2004, v. 16, n. 4, p. 5
      By:
      • Grapetine, Terry
      Publication type:
      Article

    • Vote for me.

      Published in:
      Marketing Research, 2004, v. 16, n. 4, p. 5
      By:
      • Grapetine, Terry
      Publication type:
      Article

    • A nice cold one.

      Published in:
      Marketing Research, 2004, v. 16, n. 4, p. 5
      By:
      • Grapetine, Terry
      Publication type:
      Article

    • Will These Product Ideas Survive?

      Published in:
      Marketing Research, 2004, v. 16, n. 4, p. 4
      By:
      • Grapetine, Terry
      Publication type:
      Article

    • No pain, no pain reliever.

      Published in:
      Marketing Research, 2004, v. 16, n. 4, p. 4
      By:
      • Grapetine, Terry
      Publication type:
      Article

    • That's some watch.

      Published in:
      Marketing Research, 2004, v. 16, n. 4, p. 4
      By:
      • Grapetine, Terry
      Publication type:
      Article

    • Delicious DNA.

      Published in:
      Marketing Research, 2004, v. 16, n. 4, p. 4
      By:
      • Grapetine, Terry
      Publication type:
      Article

    • FROM THE EDITOR.

      Published in:
      Marketing Research, 2004, v. 16, n. 4, p. 2
      By:
      • Chakrapani, Chuck
      Publication type:
      Article