The Effect of Sales Promotion Strategy on Online Fashion Shopping Behavior among Employee of Sahawan Sdn Bhd. | EBSCOhost

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Title: The Effect of Sales Promotion Strategy on Online Fashion Shopping Behavior among Employee of Sahawan Sdn Bhd.
Authors: Yahya, Syaida Fauziatul Hana; Hashim, Nur Amalina; Bahsri, Norizzati; Dahari, Nurul Aisyah
Publication: Global Business & Management Research, 2019, Vol 11, Issue 2, p1
ISSN: 1947-5667
Publication type: Academic Journal