Works matching Place marketing
Results: 3526
An Assessment of Obstacles for Place Marketing. Lessons from an Exploratory Study among Place Marketing Practitioners in a Suburban Area of a Big City.
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- World of Real Estate Journal / Swiat Nieruchomosci, 2019, v. 109, p. 73, doi. 10.14659/WOREJ.2019.109.05
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- Article
PLACE MARKETING STRATEGY OF LATGALE REGION DEVELOPMENT.
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- Regional Formation & Development Studies, 2012, n. 6, p. 171
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- Article
PLACE MARKETING AND RURAL MUNICIPALITIES IN NORTHERN SWEDEN: A CONTENT ANALYSIS OF MUNICIPAL HOMEPAGES.
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- Romanian Journal of Regional Science, 2013, v. 7, n. 2, p. 11
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- Article
PLACE MARKETING IN SHRINKING EUROPE: SOME GEOGRAPHICAL NOTES.
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- Tijdschrift voor Economische en Sociale Geografie (Journal of Economic & Social Geography), 2011, v. 102, n. 3, p. 369, doi. 10.1111/j.1467-9663.2011.00672.x
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- Article
From Place Marketing to Place Branding within the Nation Branding Process: a Literature Review.
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- Ovidius University Annals, Series Economic Sciences, 2014, v. 14, n. 2, p. 297
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- Article
Sustainable Place Marketing and Management: an holistic approach. Two Italian Cases.
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- International Journal of Management Cases, 2014, v. 16, n. 3, p. 59
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- Article
City marketing and place branding: A critical review of practice and academic research.
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- Journal of Town & City Management, 2012, v. 2, n. 4, p. 369
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- Article
Four of the most common misconceptions about place marketing.
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- Journal of Town & City Management, 2011, v. 2, n. 2, p. 167
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- Article
KIRKLARELİ İLİNİN SOSYOEKONOMİK KALKINMASINDA MEKAN (ŞEHİR) PAZARLAMASININ ROLÜ.
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- Trakya University Journal of Social Science, 2011, v. 13, n. 1, p. 146
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- Article
Promoting Swedish countryside in the Netherlands: International rural place marketing to attract new residents.
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- European Urban & Regional Studies, 2015, v. 22, n. 4, p. 398, doi. 10.1177/0969776413481370
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- Article
Multiculturalism and time in Trieste: place-marketing images and residents' perceptions of a multicultural city.
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- Social & Cultural Geography, 2009, v. 10, n. 3, p. 279, doi. 10.1080/14649360902756622
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- Article
Place's Image in Latvia and Peculiarities of Its Perception in the Context of Place Marketing.
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- Economic Science for Rural Development Conference Proceedings, 2012, n. 28, p. 119
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- Article
Place Marketing and Specialisation of Cities and Towns in Latvia.
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- Economic Science for Rural Development Conference Proceedings, 2011, n. 26, p. 33
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- Article
Place marketing, policy integration and governance complexity: an analytical framework for FDI promotion.
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- European Planning Studies, 2020, v. 28, n. 7, p. 1413, doi. 10.1080/09654313.2019.1701295
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- Article
PLACE MARKETING IMPLEMENTATION IN DIFFERENT ADMINISTRATIVE SUBDIVISIONS: ESTONIAN CASE STUDY.
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- 2009
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- Case Study
Back to basics in the marketing of place: the impact of litter upon place attitudes.
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- Journal of Marketing Management, 2015, v. 31, n. 9-10, p. 1090, doi. 10.1080/0267257X.2015.1035307
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- Article
Place Marketing and Management: A Complex Adaptive Systems View. The Strategic Planning of the City of Avellino, Italy.
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- Systemic Practice & Action Research, 2016, v. 29, n. 5, p. 469, doi. 10.1007/s11213-016-9372-9
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- Article
The emergence and development of place marketing's confused identity.
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- Journal of Marketing Management, 2008, v. 24, n. 9-10, p. 915, doi. 10.1362/026725708X381966
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- Article
The Enhancement of Place's Specific Heritage. Place Marketing and Corporate Museums.
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- Economia Aziendale Online, 2014, v. 5, n. 4, p. 239, doi. 10.4485/ea203-5498.005.0021
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- Article
Towards an analysis of Place Branding in territorial transformation.
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- Gestion et Management Public, 2017, v. 6, n. 1, p. 41
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- Article
The role of history in place marketing: Can branding create a sense of place?
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- Journal of Town & City Management, 2011, v. 2, n. 1, p. 75
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- Article
The Concept of Green Tourism Development on the basis of Places Marketing in Ukrainian-Polish Cross-border Region Roztochya.
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- Eurolimes, 2018, v. 25, p. 39
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- Article
Urban place marketing and retail agglomeration customers.
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- Journal of Marketing Management, 2012, v. 28, n. 5-6, p. 546, doi. 10.1080/0267257X.2010.517710
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- Article
Les déterminants de la participation des parties prenantes à une démarche de marketing territorial : le cas d'une marque de territoire française.
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- Management international / International Management / Gestiòn Internacional, 2020, v. 24, n. 3, p. 129, doi. 10.7202/1072628ar
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- Article
Mega-events as a place marketing strategy in entrepreneurial cities: İzmir's EXPO 2015 candidacy as a roadmap for hosting EXPO 2020.
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- TPR: Town Planning Review, 2013, v. 84, n. 5, p. 633, doi. 10.3828/tpr.2013.33
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- Article
What separates place branding from destination branding and place marketing despite their common points?
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- Journal of Brand Strategy, 2022, v. 11, n. 3, p. 263
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- Article
CONCEPT VARIATIONS ON DESTINATION, PLACE AND NATION MARKETING AND BRANDING.
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- Bulletin of the Transilvania University of Brasov, Series VII: Social Sciences & Law, 2019, v. 12 (61), n. 2, p. 389, doi. 10.31926/but.ssl.2019.12.61.2.21
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- Article
Traditional Food Products—Between Place Marketing, Economic Importance and Sustainable Development.
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- Sustainability (2071-1050), 2021, v. 13, n. 3, p. 1277, doi. 10.3390/su13031277
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- Article
Personalidade de Cidades e Marketing de Lugares.
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- Revista Turismo em Análise, 2013, v. 24, n. 1, p. 4, doi. 10.11606/issn.1984-4867.v24i1p4-24
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- Article
NEED FOR A DIFFERENT PLACES MARKETING.
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- Annals of Eftimie Murgu University Resita, Fascicle II, Economic Studies, 2011, p. 242
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- Article
THE ROLE OF INTERNATIONAL SPORTING EVENTS IN THE PLACE MARKETING ACTIVITY OF DEBRECEN (HUNGARY).
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- Journal of Tourism Challenges & Trends, 2009, v. 2, n. 2, p. 141
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- Article
Place Marketing as Governance Strategy: An Assessment of Obstacles in Place Marketing and Their Effects on Attracting Target Groups.
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- Public Administration Review, 2013, v. 73, n. 3, p. 507, doi. 10.1111/puar.12044
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- Article
MARKETING COUNTRIES, PLACES, AND PLACE-ASSOCIATED BRANDS: Identity and Image: Edited by Nicolas Papadopoulos and Mark Cleveland. Cheltenham, U.K.: Edward Elgar Publishing, 2021; 392pp. ills.: tables, index. $175.00 (cloth), isbn9781839107368; $40.00 (e-book), isbn9781839107375
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- 2023
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- Publication type:
- Product Review
Commentary: Obstacles in Place Marketing: Solutions for Your Target Groups.
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- Public Administration Review, 2013, v. 73, n. 3, p. 516, doi. 10.1111/puar.12061
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- Article
International Day of Place Marketing, Trade and Marketing Department, Poznań University of Economics, Poland, 10th October, 2008.
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- 2010
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- Proceeding
Place Marketing -- Creating a Unique Proposition.
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- BVIMR Management Edge, 2011, v. 4, n. 2, p. 95
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- Article
PLACE MARKETING. CLUJ-NAPOCA CITY CASE STUDY.
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- Transylvanian Review of Administrative Sciences, 2007, n. 20, p. 30
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- Article
THE INFLUENCE OF KELO V. CITY OF NEW LONDON, CONNECTICUT ON THE USE OF EMINENT DOMAIN IN PLACE MARKETING AND ECONOMIC DEVELOPMENT.
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- Marketing Management Journal, 2008, v. 18, n. 2, p. 179
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- Article
Strategic Maintenance & Leadership Excellence in Place Marketing -- The Singapore Perspective.
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- Business Journal for Entrepreneurs, 2009, v. 2009, n. 3, p. 114
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- Article
Place branding and marketing from a policy perspective building effective strategies for places (1st edition): by Vincent Mabillard, Martial Pasquier, and Renaud Vuignier, Milton Park, Abingdon, Routledge, 2023, 352 pp., £130.00 (hardback); ISBN 9781032260310; (eBook) ISBN 9781003286189
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- European Planning Studies, 2024, v. 32, n. 11, p. 2442, doi. 10.1080/09654313.2024.2334302
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- Article
On the marketing implications of place narratives.
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- Journal of Marketing Management, 2014, v. 30, n. 9-10, p. 832, doi. 10.1080/0267257X.2014.926961
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- Publication type:
- Article
USING CRITICAL PATH ANALYSIS (CPA) IN PLACE MARKETING PROCESS: A METHODOLOGICAL APPROACH IN THE CASE OF ROSTOCK, GERMANY.
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- European Spatial Research & Policy, 2015, v. 22, n. 1, p. 135, doi. 10.1515/esrp-2015-0021
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- Article
Place marketing and local proactivity in the economic development of Benoni.
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- Urban Forum, 2000, v. 11, n. 1, p. 73, doi. 10.1007/BF03036832
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- Article
Place Marketing, Place Branding, and Social Media: Perspectives of Municipal Practitioners.
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- Growth & Change, 2017, v. 48, n. 4, p. 1012, doi. 10.1111/grow.12189
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- Publication type:
- Article
Color Place Marketing—The Role of Atmospheric Colors on Place Product Association and Consumer Choices in Luoyang, China.
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- Sustainability (2071-1050), 2020, v. 12, n. 23, p. 9902, doi. 10.3390/su12239902
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- Publication type:
- Article
'Berlin Does You Good': Experimental Art, Place Marketing and the Urban Public Sphere in 1980s West Berlin.
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- Contemporary European History, 2021, v. 30, n. 3, p. 414, doi. 10.1017/S0960777319000389
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- Publication type:
- Article
Media Strategies for Marketing Places in Crisis.
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- 2008
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- Publication type:
- Book Review
Place marketing devices as a vector of participation: an Arnsteinian approach to a territory brand.
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- Gestion et Management Public, 2017, v. 6, n. 1, p. 9
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- Publication type:
- Article
Heritage interpretation, place branding and experiential marketing in the destination management of geotourism sites.
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- Translation Spaces, 2015, v. 4, n. 2, p. 289, doi. 10.1075/ts.4.2.06rob
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- Article
Marketing tourism places.
- Published in:
- 1991
- Publication type:
- Book Review