Works matching IS 01136895 AND DT 2001 AND VI 12
Results: 5
Could Less be More? An Analysis of Direct to Consumer Advertising of Prescription Medicines.
- Published in:
- Marketing Bulletin, 2001, v. 12, p. 1
- By:
- Publication type:
- Article
Critical Issues to Understanding IMC in the Future - An Academic and Practitioner Developed Integrated Marketing Communications Curriculum for the 21<sup>st</sup> Century.
- Published in:
- Marketing Bulletin, 2001, v. 12, p. 1
- By:
- Publication type:
- Article
An Experiment with Skip Instructions.
- Published in:
- Marketing Bulletin, 2001, v. 12, p. 1
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- Publication type:
- Article
The Brand Perceptions of Former Users.
- Published in:
- Marketing Bulletin, 2001, v. 12, p. 1
- By:
- Publication type:
- Article
Same Data, Different Conclusions: Analysis of the New Zealand Drink-Driving Campaign Data.
- Published in:
- Marketing Bulletin, 2001, v. 12, p. 1
- By:
- Publication type:
- Article