Organizational Factors That Affect Service Delivery in the Hospitality Sector.Published in:IUP Journal of Marketing Management, 2018, v. 17, n. 3, p. 50By:Garg, Rashmi;Garg, RenukaPublication type:Article
Orientations for Consumption Among Indian Adolescents: A Consumer Socialization Perspective.Published in:IUP Journal of Marketing Management, 2018, v. 17, n. 3, p. 25By:Sanan, Preeti;Ahluwalia, Amardeep KaurPublication type:Article
Analyzing the Impact of Online Brand Trust on Sales Promotion and Online Buying Decision.Published in:IUP Journal of Marketing Management, 2018, v. 17, n. 3, p. 7By:Soni, Neha;Verghese, ManojPublication type:Article