Works matching DE "TECHNOLOGY in advertising"
Results: 6
TO CLICK OR NOT TO CLICK? INVESTIGATING ANTECEDENTS OF ADVERTISEMENT CLICKING ON FACEBOOK.
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- Social Behavior & Personality: an international journal, 2016, v. 44, n. 4, p. 657, doi. 10.2224/sbp.2016.44.4.657
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- Article
Marketing technology (Martech) -- the most important dimension of online marketing.
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- Bulletin of the Transilvania University of Brasov, Series V: Economic Sciences, 2017, v. 10, n. 2, p. 43
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- Article
Nuevos formatos publicitarios y telefonía móvil: los mobile advergames.
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- Zer: Journal of Communication Studies / Revista de Estudios de Comunicacion / Komunikazio Ikasketen Aldizkaria, 2012, v. 17, n. 33, p. 31
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- Article
Usos de la ciencia en la publicidad televisiva colombiana. Un estudio exploratorio sobre las representaciones de la ciencia en televisión.
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- Universitas Humanística, 2013, n. 76, p. 447
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- Article
Book Review: Selling the American People: Advertising, Optimization and the Origins of Adtech by Lee McGuigan.
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- 2024
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- Book Review
"Trust me, I'm fair": analysing Google's latest practices in ad tech from the perspective of EU competition law.
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- European Competition Journal, 2020, v. 16, n. 1, p. 11, doi. 10.1080/17441056.2019.1706413
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- Article