Works matching DE "INTEGRATED marketing"
Results: 747
Advancing tourism recovery through virtual tourism marketing: an integrated approach of uses and gratifications theory and attachment to VR.
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- Current Issues in Tourism, 2024, v. 27, n. 2, p. 234, doi. 10.1080/13683500.2023.2177834
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- Article
What Are Your Customers Saying About you?
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- Marketing Research, 2010, v. 22, n. 4, p. 20
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- Publication type:
- Article
Major Ethical Issues in Marketing "A Descriptive Approach".
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- Finance & Business Economies Review, 2021, v. 5, n. 2, p. 306, doi. 10.58205/fber.v5i1.606
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- Publication type:
- Article
Global Brand Perception in Indonesian Young Consumer.
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- KnE Social Sciences, 2018, v. 2018, p. 357, doi. 10.18502/kss.v3i10.2921
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- Publication type:
- Article
Brand Marketing Communications Micro, Small and Medium Enterprises (SMEs) in Indonesia (Resonance Pyramid Brand Implementation Study on Radio Magno).
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- KnE Social Sciences, 2018, v. 2018, p. 433, doi. 10.18502/kss.v3i11.2778
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- Publication type:
- Article
تأثير إدارة الجودة التسويقية في المكانة الذهنية للزبون: بحث استطلاعي لعينة من المصارف العراقية الخاصة.
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- Accounting & Financial Studies Journal, 2024, v. 19, n. 69, p. 378
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- Publication type:
- Article
دور العلاقات العامة في الترويج للسياحة من وجهة نظر مسؤولي العلاقات العامة في شركات السياحة والسفر الفلسطينية في غزة.
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- Al-Bahith Al-Aalami, 2023, v. 15, n. 59, p. 45, doi. 10.33282/abaa.v15i59.956
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- Publication type:
- Article
» اتصالات « اتجاهات المستهلكين إزاء الاتصالات التسويقية المتكاملة لشركة » دراسة لعينة من مشتركيها في إمارة أبو ظبي « الإماراتية.
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- Al-Bahith Al-Aalami, 2021, v. 13, n. 52, p. 53
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- Publication type:
- Article
СОЦІОКУЛЬТУРНИЙ ПОТЕНЦІАЛ ПОДІЄВИХ КОМУНІКАЦІЙ.
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- Hileya: Scientific Bulletin / Gileya, 2021, v. 165, p. 7
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- Publication type:
- Article
Factors Affecting Location-Based Mobile Advertising Effects: An Integrative Perspective.
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- 2021
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- Publication type:
- Literature Review
Exploring the Relationship Between University Students' Conceptions of and Approaches to Learning Mass Communication in Taiwan.
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- Asia-Pacific Education Researcher (Springer Science & Business Media B.V.), 2018, v. 27, n. 1, p. 43, doi. 10.1007/s40299-017-0364-z
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- Publication type:
- Article
INTEGRATED MARKETING COMMUNICATIONS (IMC) IN HIGHER EDUCATION IN INDONESIA.
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- Polish Journal of Management Studies, 2016, v. 14, n. 1, p. 74, doi. 10.17512/pjms.2016.14.1.07
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- Publication type:
- Article
The trust factor: Influencer marketing trends in 2024.
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- Journal of Brand Strategy, 2024, v. 13, n. 2, p. 148, doi. 10.69554/NEJV7266
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- Publication type:
- Article
The trust factor: Influencer marketing trends in 2024.
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- Journal of Brand Strategy, 2024, v. 13, n. 2, p. 148, doi. 10.69554/nejv7266
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- Publication type:
- Article
A consumer-centric framework to develop insights for effective integrated marketing communications campaigns.
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- Journal of Brand Strategy, 2021, v. 10, n. 1, p. 83, doi. 10.69554/daok6267
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- Publication type:
- Article
Understanding the impact of marketing transformation on sales and marketing alignment.
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- Journal of Brand Strategy, 2019, v. 8, n. 1, p. 48, doi. 10.69554/yacs5387
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- Publication type:
- Article
Switching off TV, turning on touchpoints: New ways to communicate in a new world.
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- Journal of Brand Strategy, 2016, v. 5, n. 3, p. 266, doi. 10.69554/wkou6453
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- Publication type:
- Article
Achieving service success through relationships and enhanced encounters.
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- Academy of Management Executive, 2002, v. 16, n. 4, p. 132, doi. 10.5465/AME.2002.8951340
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- Publication type:
- Article
Minimizing Market Risks Through Customer Integration in New Product Development: Learning from Bad Practice.
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- Creativity & Innovation Management, 2005, v. 14, n. 4, p. 425, doi. 10.1111/j.1467-8691.2005.00362.x
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- Publication type:
- Article
INFORMATION ACCESSIBILITY IN THE SELECTION OF INFORMATION SOURCES IN HIGHER EDUCATION: THE RELEVANCE OF MARKETER CONTROLLED SOURCES.
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- Journal of Global Management, 2013, v. 6, n. 1, p. 11
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- Publication type:
- Article
PERFORMANCES AND MEASUREMENT OF INTEGRATED MARKETING COMMUNICATIONS (IMC) OF ADVERTISERS IN THAILAND.
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- Journal of Global Management, 2011, v. 1, n. 1, p. 1
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- Publication type:
- Article
Measuring the Impact of Green Brand Positioning on Green Brand Attitudes in the Context of Pakistan.
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- Journal of Managerial Sciences, 2023, v. 17, n. 1, p. 54
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- Publication type:
- Article
An Internet of Things (IoT) Acceptance Model. Assessing Consumer's Behavior toward IoT Products and Applications.
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- Future Internet, 2020, v. 12, n. 11, p. 191, doi. 10.3390/fi12110191
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- Publication type:
- Article
Corporate Strategies of Integrated Marketing.
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- Romanian Journal of Marketing, 2011, v. 6, n. 3, p. 22
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- Publication type:
- Article
Evoluția marketingului direct în contextul integrării României în Uniunea Europeană.
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- Romanian Journal of Marketing, 2010, v. 5, n. 2, p. 110
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- Publication type:
- Article
ADAPTATION STRATEGIES OF THE TRADING SECTOR TO THE ECONOMIC CRISIS.
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- TEME: Casopis za Društvene Nauke, 2013, v. 37, n. 1, p. 117
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- Publication type:
- Article
THE STRUCTURE OF AN INTEGRATED INTERNET MARKETING COMPLEX, BASED ON THE MARKETING-MIX CONCEPT.
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- Acta Scientiarum Polonorum. Oeconomia, 2020, v. 19, n. 3, p. 117, doi. 10.22630/ASPE.2020.19.3.34
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- Publication type:
- Article
Innovative Integrated Marketing Communication Strategies Used to Market Ra.One: A Critical Analysis.
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- IUP Journal of Marketing Management, 2014, v. 13, n. 2, p. 19
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- Publication type:
- Article
Determining Relationship Marketing Instruments.
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- IUP Journal of Marketing Management, 2009, v. 8, n. 3/4, p. 25
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- Publication type:
- Article
Business Potential and Entry Mode into Europe Furniture Market.
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- Global Business & Management Research, 2024, v. 16, n. 2, p. 239
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- Publication type:
- Article
The Effectiveness of Integrated Advertisement Message Strategy in Developing Audience-Based Brand Equity.
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- Global Business & Management Research, 2014, v. 6, n. 4, p. 308
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- Publication type:
- Article
E-INTEGRATED MARKETING COMMUNICATION OF MICRO ENTERPRISES.
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- Annals of DAAAM & Proceedings, 2021, v. 32, p. 439, doi. 10.2507/32nd.daaam.proceedings.064
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- Publication type:
- Article
THE INTERNET AND INTEGRATED MARKETING COMMUNICATIONS.
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- Annals of DAAAM & Proceedings, 2011, p. 271
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- Publication type:
- Article
AN INNOVATIVE TOOL TO PERFORMING MANAGEMENT AND PLANNING OF THE ROMANIAN TOURISM INDUSTRY.
- Published in:
- Annals of DAAAM & Proceedings, 2009, p. 1215
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- Publication type:
- Article
ASSESSING THE EVOLUTION OF VIRTUAL MARKETING ACTIVITIES TARGETING CHILDREN.
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- Annals of DAAAM & Proceedings, 2009, p. 173
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- Publication type:
- Article
INTEGRATED MARKETING COMMUNICATION, COLLABORATIVE MARKETING, AND GLOBAL BRAND BUILDING IN TAIWAN.
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- International Journal of Organizational Innovation, 2015, v. 7, n. 4, p. 99
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- Publication type:
- Article
When Relationship Marketing Collides With Technology.
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- Journal of Relationship Marketing, 2009, v. 8, n. 3, p. 218, doi. 10.1080/15332660902991080
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- Publication type:
- Article
Defensive Relationship Marketing: Avoiding Decreasing Sales From Customers in Consumer Goods Mass Markets.
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- Journal of Relationship Marketing, 2008, v. 7, n. 2, p. 197, doi. 10.1080/15332660802279487
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- Publication type:
- Article
Descriptive Models of Customer-Supplier Relationships in the Electronics Manufacturing Industry.
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- Journal of Relationship Marketing, 2008, v. 7, n. 2, p. 177, doi. 10.1080/15332660802279446
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- Publication type:
- Article
Enlightened Communication Is the Key to Building Relationships.
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- Journal of Relationship Marketing, 2008, v. 7, n. 2, p. 151, doi. 10.1080/15332660802279412
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- Publication type:
- Article
Enhancing Relationships Within Groups: The Impact of Role Perceptions Within Logistics Teams.
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- Journal of Relationship Marketing, 2008, v. 7, n. 2, p. 121, doi. 10.1080/15332660802279362
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- Publication type:
- Article
Relationship Marketing in Fortune 500 U.S. and Chinese Web Sites.
- Published in:
- Journal of Relationship Marketing, 2008, v. 7, n. 1, p. 29, doi. 10.1080/15332660802067882
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- Publication type:
- Article
The Future of Relationship Marketing.
- Published in:
- 2006
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- Publication type:
- Editorial
Relationship Marketing and the Challenge of Dialogical Interaction.
- Published in:
- Journal of Relationship Marketing, 2006, v. 4, n. 3/4, p. 11, doi. 10.1300/J366v04n03_02
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- Publication type:
- Article
Pre-Production Relationship Marketing A Lesson from Sports Marketing.
- Published in:
- Journal of Relationship Marketing, 2005, v. 4, n. 1/2, p. 73, doi. 10.1300/J366v04n01_06
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- Publication type:
- Article
The Potential of Information Technology in Facilitating Relationship Marketing The Case of Large Canadian Firms.
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- Journal of Relationship Marketing, 2005, v. 4, n. 1/2, p. 57, doi. 10.1300/J366v04n01_05
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- Publication type:
- Article
Relationship Marketing Management A School in the History of Marketing Thought.
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- Journal of Relationship Marketing, 2005, v. 4, n. 1/2, p. 43, doi. 10.1300/J366v04n01_04
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- Publication type:
- Article
Enriching Customer Value Research with a Relational Perspective Evidence from an Empirical Investigation of Organizational Buyers' Value Perceptions.
- Published in:
- Journal of Relationship Marketing, 2005, v. 4, n. 1/2, p. 21, doi. 10.1300/J366v04n01_03
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- Publication type:
- Article
Industrial Sellers' Relational Behavior: Relational Styles and Their Impact on Relationship Quality.
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- Journal of Relationship Marketing, 2004, v. 3, n. 4, p. 27, doi. 10.1300/J366v03n0403
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- Publication type:
- Article
How Managers Perceive the Impacts of Information Technologies on Contemporary Marketing Practices Reinforcing, Enhancing or Transforming.
- Published in:
- Journal of Relationship Marketing, 2004, v. 3, n. 4, p. 7, doi. 10.1300/J366v03n0402
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- Publication type:
- Article