Object valuation and non-ownership possession: how renting and borrowing impact willingness-to-pay.
- Published in:
- Journal of the Academy of Marketing Science, 2019, v. 47, n. 1, p. 97, doi. 10.1007/s11747-018-0596-3
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- Publication type:
- Article
Works matching Consumer goods leasing
Results: 5
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The Cinderella moment: Exploring consumers' motivations to engage with renting as collaborative luxury consumption mode.
- Published in:
- Psychology & Marketing, 2020, v. 37, n. 5, p. 740, doi. 10.1002/mar.21345
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- Article
3
Chemical Leasing business models and corporate social responsibility.
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- Environmental Science & Pollution Research, 2014, v. 21, n. 21, p. 12445, doi. 10.1007/s11356-014-3126-y
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- Article
4
Selling or Leasing? Pricing Information Goods with Depreciation of Consumer Valuation.
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- Information Systems Research, 2017, v. 28, n. 3, p. 585, doi. 10.1287/isre.2017.0698
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- Article
5
IS "BUYING" DIGITAL CONTENT JUST "RENTING" FOR LIFE? CONTEMPLATING A DIGITAL FIRST-SALE DOCTRINE.
- Published in:
- William Mitchell Law Review, 2014, v. 40, n. 2, p. 783
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- Article