Ranking Up the Social Media Factors on Purchasing Decision of Malaysian Generation Y Consumers. | EBSCOhost

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Title: Ranking Up the Social Media Factors on Purchasing Decision of Malaysian Generation Y Consumers.
Authors: Yi Ling Chan; Ramlan, Rohaizan
Publication: International Journal of Management, Finance & Accounting, 2024, Vol 5, Issue 1, p170
ISSN: 2735-1009
Publication type: Academic Journal
DOI: 10.33093/ijomfa.2024.5.1.8