We found a match
Your institution may have access to this item. Find your institution then sign in to continue.
- Title
The effect of credibility-related design cues on responses to a web-based message about the breast cancer risks from alcohol: randomized controlled trial.
- Authors
Harris, Peter R; Sillence, Elizabeth; Briggs, Pamela
- Abstract
Internet sites typically contain visual design elements that are unrelated to the quality of the health information presented but that could influence credibility judgments and responses to health advice. To assess the effects of such design elements, or credibility cues, experimentally, we exposed women with different levels of weekly alcohol consumption to a website containing high quality but unpalatable information about a related health risk (breast cancer). The information was presented alongside either positive or negative credibility cues unrelated to information content.
- Publication
Journal of medical Internet research, 2009, Vol 11, Issue 3, pe37
- ISSN
1438-8871
- Publication type
Journal Article
- DOI
10.2196/jmir.1097