We found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleThe outing of Philip Morris: advertising tobacco to gay men.AuthorsSmith, Elizabeth A; Malone, Ruth EAbstractThis case study describes the events surrounding the first time a major tobacco company advertised in gay media.PublicationAmerican journal of public health, 2003, Vol 93, Issue 6, p988ISSN0090-0036Publication typeJournal ArticleDOI10.2105/ajph.93.6.988