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Title
The Jade Goody Effect: whose cervical screening decisions were influenced by her story?
Authors
Marlow, Laura A V; Sangha, Amrit; Patnick, Julietta; Waller, Jo
Abstract
In 2009 more women attended cervical screening in England and Wales than in the previous year. Described as the 'Jade Goody Effect' this was attributed to the death from cervical cancer of a UK celebrity. The present study aimed to establish which sociodemographic characteristics were associated with being influenced by Jade Goody's story.
Publication
Journal of medical screening, 2012, Vol 19, Issue 4, p184