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- Title
The impact of media coverage on the transmission dynamics of human influenza.
- Authors
Tchuenche, Jean M; Dube, Nothabo; Bhunu, Claver P; Smith, Robert J; Bauch, Chris T
- Abstract
There is an urgent need to understand how the provision of information influences individual risk perception and how this in turn shapes the evolution of epidemics. Individuals are influenced by information in complex and unpredictable ways. Emerging infectious diseases, such as the recent swine flu epidemic, may be particular hotspots for a media-fueled rush to vaccination; conversely, seasonal diseases may receive little media attention, despite their high mortality rate, due to their perceived lack of newness.
- Publication
BMC public health, 2011, Vol 11 Suppl 1, pS5
- ISSN
1471-2458
- Publication type
Journal Article
- DOI
10.1186/1471-2458-11-S1-S5