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- Title
Self-presentation 2.0: narcissism and self-esteem on Facebook.
- Authors
Mehdizadeh, Soraya
- Abstract
Online social networking sites have revealed an entirely new method of self-presentation. This cyber social tool provides a new site of analysis to examine personality and identity. The current study examines how narcissism and self-esteem are manifested on the social networking Web site Facebook.com . Self-esteem and narcissistic personality self-reports were collected from 100 Facebook users at York University. Participant Web pages were also coded based on self-promotional content features. Correlation analyses revealed that individuals higher in narcissism and lower in self-esteem were related to greater online activity as well as some self-promotional content. Gender differences were found to influence the type of self-promotional content presented by individual Facebook users. Implications and future research directions of narcissism and self-esteem on social networking Web sites are discussed.
- Publication
Cyberpsychology, behavior and social networking, 2010, Vol 13, Issue 4, p357
- ISSN
2152-2723
- Publication type
Journal Article
- DOI
10.1089/cyber.2009.0257