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Title
Fighting obesity or obese persons? Public perceptions of obesity-related health messages.
Authors
Puhl, R; Peterson, J L; Luedicke, J
Abstract
This study examined public perceptions of obesity-related public health media campaigns with specific emphasis on the extent to which campaign messages are perceived to be motivating or stigmatizing.
Publication
International journal of obesity (2005), 2013, Vol 37, Issue 6, p774