When Advertisements Look Like Products: The Impacts of Content Reproducibility. | EBSCOhost

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Title: When Advertisements Look Like Products: The Impacts of Content Reproducibility.
Authors: Ryosuke Takeuchi; Jue Wang
Publication: Quarterly Journal of Marketing, 2024, Vol 44, Issue 1, p17
ISSN: 0389-7265
Publication type: Academic Journal
DOI: 10.7222/marketing.2024.026