Works matching Word of mouth
Results: 5000
PENGARUH KUALITAS PELAYANAN DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN PADA MARKET PLACE ZALORA INDONESIA DIMEDIASI WORD OF MOUTH.
- Published in:
- Journal of Applied Business & Economics (JABE), 2023, v. 10, n. 1, p. 32, doi. 10.30998/jabe.v10i1.20410
- By:
- Publication type:
- Article
Analysis of Citations and Co-Citations of the Term 'Word of Mouth' Based on Publications in the Field of Social Sciences.
- Published in:
- Marketing of Scientific & Research Organizations / Marketing Instytucji Naukowych i Badawczych, 2023, v. 48, n. 2, p. 111, doi. 10.2478/minib-2023-0012
- By:
- Publication type:
- Article
Antecedents to Intention to Engage in the Online Negative Word-of-Mouth Communication.
- Published in:
- Gadjah Mada International Journal of Business, 2013, v. 15, n. 2, p. 113, doi. 10.22146/gamaijb.5698
- By:
- Publication type:
- Article
Pengaruh Word Of Mouth dan Experiential Marketing Terhadap Keputusan Mahasiswa Memilih Berkuliah Di Universitas Merdeka Malang.
- Published in:
- Journal of Comprehensive Science (JCS), 2024, v. 3, n. 12, p. 5638, doi. 10.59188/jcs.v3i12.2933
- By:
- Publication type:
- Article
Komunikasi Persuasif dan Word of Mouth dalam Pemasaran Tabungan Haji Panin Dubai Syariah Bank.
- Published in:
- Journal of Comprehensive Science (JCS), 2024, v. 3, n. 10, p. 4572, doi. 10.59188/jcs.v3i10.2353
- By:
- Publication type:
- Article
THE ROLE OF WORD-OF-MOUTH COMMUNICATION IN THE FORMATION OF CYNICAL ATTITUDES TOWARDS PRIVATE HEALTH CARE INSTITUTIONS.
- Published in:
- Journal of Management & Economics Research, 2022, v. 20, n. 1, p. 394, doi. 10.11611/yead.1080745
- By:
- Publication type:
- Article
Four decades of negative word‐of‐mouth and negative electronic word‐of‐mouth: A morphological analysis.
- Published in:
- International Journal of Consumer Studies, 2023, v. 47, n. 6, p. 2528, doi. 10.1111/ijcs.12962
- By:
- Publication type:
- Article
The Renaissance of Word-of-Mouth Marketing: A 'New' Standard in Twenty-First Century Marketing Management?!
- Published in:
- International Journal of Economic Sciences & Applied Research, 2010, v. 3, n. 2, p. 79
- By:
- Publication type:
- Article
Electronic Word-of-Mouth Versus Interpersonal Word-of-Mouth: Are All Forms of Word-of-Mouth Equally Influential?
- Published in:
- Services Marketing Quarterly, 2013, v. 34, n. 3, p. 240, doi. 10.1080/15332969.2013.798201
- By:
- Publication type:
- Article
The manifestation of brand engagement in self-concept through customer word-of-mouth behavior.
- Published in:
- Journal of Strategic Marketing, 2023, v. 31, n. 8, p. 1379, doi. 10.1080/0965254X.2022.2098525
- By:
- Publication type:
- Article
OTEL İŞLETMELERİNE GELEN YABANCI TURİSTLERİN MEMNUNİYETLERİNİN AĞIZDAN AĞIZA İLETİŞİM (WOM) ÜZERİNE ETKİSİ: TURİST SADAKATİNİN ARACILIK (MEDİATOR) ROLÜ.
- Published in:
- Pamukkale University Journal of Social Sciences Institute / Pamukkale Üniversitesi Sosyal Bilimler Enstitüsü Dergisi, 2020, n. 40, p. 1, doi. 10.30794/pausbed.681672
- By:
- Publication type:
- Article
Online Word-of-Mouth on Brands and Experience Marketing.
- Published in:
- Journal of Management & Change, 2014, v. 32/33, n. 1/2, p. 43
- By:
- Publication type:
- Article
Expression Modalities: How Speaking Versus Writing Shapes Word of Mouth.
- Published in:
- Journal of Consumer Research, 2022, v. 49, n. 3, p. 389, doi. 10.1093/jcr/ucab076
- By:
- Publication type:
- Article
Consumers' Use of HCAHPS Ratings and Word-of-Mouth in Hospital Choice Consumers' Use of HCAHPS Ratings.
- Published in:
- Health Services Research, 2010, v. 45, n. 6p1, p. 1602, doi. 10.1111/j.1475-6773.2010.01153.x
- By:
- Publication type:
- Article
DETERMINANTS OF ELECTRONIC WORD OF MOUTH PERSUASIVENESS A CONCEPTUAL MODEL AND RESEARCH PROPOSITIONS.
- Published in:
- Journal of Contemporary Management Research, 2018, v. 12, n. 2, p. 1
- By:
- Publication type:
- Article
Effect of Word-of-Mouth Communication and Consumers' Purchase Decisions for Remanufactured Products: An Exploratory Study.
- Published in:
- Sustainability (2071-1050), 2022, v. 14, n. 10, p. 5963, doi. 10.3390/su14105963
- By:
- Publication type:
- Article
Electronic Word-of-Mouth for Online Retailers: Predictors of Volume and Valence.
- Published in:
- Sustainability (2071-1050), 2019, v. 11, n. 3, p. 814, doi. 10.3390/su11030814
- By:
- Publication type:
- Article
The role of satisfaction in cultural activities' word-of-mouth. A case study in the Picasso Museum of Málaga (Spain).
- Published in:
- 2016
- By:
- Publication type:
- Case Study
Effects of tour leader's service quality on agency's reputation and customers word-of-mouth.
- Published in:
- Journal of Vacation Marketing, 2008, v. 14, n. 4, p. 305, doi. 10.1177/1356766708094752
- By:
- Publication type:
- Article
A word-of-mouth approach to informal information sharing among part-time and short-term employed front-line workers in tourism.
- Published in:
- Journal of Vacation Marketing, 2008, v. 14, n. 1, p. 23, doi. 10.1177/1356766707084217
- By:
- Publication type:
- Article
The Effects of Locus of Control on Word‐of‐mouth Communication.
- Published in:
- Journal of Marketing Communications, 2005, v. 11, n. 3, p. 215, doi. 10.1080/1352726042000333180
- By:
- Publication type:
- Article
PERSONALIDADE E BOCA A BOCA: PROPENSÃO AO ENVIO E RECEBIMENTO DE INFORMAÇÕES.
- Published in:
- RAE: Revista de Administração de Empresas, 2013, v. 53, n. 6, p. 580, doi. 10.1590/S0034-75902013005000004
- By:
- Publication type:
- Article
INFLUENCE OF ELECTRONIC AND TRADITIONAL WORD-OF-MOUTH ON PATIENTS' HEALTH-CARE-SEEKING BEHAVIOR.
- Published in:
- Social Behavior & Personality: an international journal, 2018, v. 46, n. 5, p. 759, doi. 10.2224/sbp.6728
- By:
- Publication type:
- Article
Influencers' "organic" persuasion through electronic word of mouth: A case of sincerity over brains and beauty.
- Published in:
- Psychology & Marketing, 2023, v. 40, n. 2, p. 347, doi. 10.1002/mar.21760
- By:
- Publication type:
- Article
UNDERSTANDING THE POWER OF WORD-OF-MOUTH.
- Published in:
- RAM. Mackenzie Management Review / RAM. Revista de Administração Mackenzie, 2003, v. 4, n. 1, p. 91
- By:
- Publication type:
- Article
IMPACT OF GAMIFICATION ON PERCEPTIONS OF WORD-OF-MOUTH CONTRIBUTORS AND ACTIONS OF WORD-OF-MOUTH CONSUMERS.
- Published in:
- MIS Quarterly, 2020, v. 44, n. 4, p. 1987, doi. 10.25300/MISQ/2020/13726
- By:
- Publication type:
- Article
Word-of-mouth marketing influence on offline and online communications: Evidence from case study research.
- Published in:
- Journal of Marketing Communications, 2014, v. 20, n. 1/2, p. 21, doi. 10.1080/13527266.2013.797736
- By:
- Publication type:
- Article
A WORD-OF-MOUSE APPROACH FOR WORD-OF-MOUTH MEASUREMENT.
- Published in:
- USV Annals of Economics & Public Administration, 2012, v. 12, n. 2, p. 87
- By:
- Publication type:
- Article
OKUL ÖNCESİ EĞİTİM KURUMU SEÇİMİNDE AĞIZDAN AĞIZA PAZARLAMANIN ROLÜNÜ BELİRLEMEYE YÖNELİK BİR ARAŞTIRMA.
- Published in:
- Journal of Suleyman Demirel University Institute of Social Sciences, 2020, n. 36, p. 177
- By:
- Publication type:
- Article
AĞIZDAN AĞIZA İLETİŞİM.
- Published in:
- Journal of International Social Research, 2016, v. 9, n. 47, p. 967, doi. 10.17719/jisr.2016.1444
- By:
- Publication type:
- Article
AĞIZDAN AĞIZA PAZARLAMA ÜZERİNE ÖRNEK BİR ARAŞTIRMA.
- Published in:
- Journal of International Social Research, 2016, v. 9, n. 47, p. 954, doi. 10.17719/jisr.2016.1443
- By:
- Publication type:
- Article
KADINLARIN INSTAGRAM GİYİM SAYFALARINA KATILIMINA YÖNELİK MARKA GÜVENİ VE FARKINDALIĞININ AĞIZDAN AĞIZA İLETİŞİME ETKİSİ: Y VE Z KUŞAĞI ÜZERİNE BİR ARAŞTIRMA.
- Published in:
- International Journal of Management Economics & Business / Uluslararası Yönetim İktisat ve İşletme Dergisi, 2022, v. 18, n. 2, p. 771, doi. 10.17130/ijmeb.1031142
- By:
- Publication type:
- Article
Firm-Created Word-of-Mouth Communication: Evidence from a Field Test.
- Published in:
- Marketing Science, 2009, v. 28, n. 4, p. 721, doi. 10.1287/mksc.1080.0444
- By:
- Publication type:
- Article
Factors that Influence Consumer Word-of-Mouth Promotion among Mobile Telecommunication Service Users in Malaysia.
- Published in:
- Global Business & Management Research, 2022, v. 14, p. 255
- By:
- Publication type:
- Article
A Review of Research on Electronic Word-of-Mouth in Hospitality and Tourism Management.
- Published in:
- International Journal of Hospitality & Tourism Administration, 2016, v. 17, n. 4, p. 347, doi. 10.1080/15256480.2016.1226150
- By:
- Publication type:
- Article
Managing negative word-of-mouth: an exploratory study.
- Published in:
- 2014
- By:
- Publication type:
- Case Study
The Electronic word of mouth as a mechanism for consumer awareness of deception in the marketing mix, A case study of electronic stores in Algeria.
- Published in:
- Al Bashaer Economic Journal, 2023, v. 9, n. 1, p. 560
- Publication type:
- Article
Advertising: Stimulant or Suppressant of Online Word of Mouth?
- Published in:
- Journal of Interactive Marketing, 2011, v. 25, n. 2, p. 75, doi. 10.1016/j.intmar.2010.11.002
- By:
- Publication type:
- Article
Customer dissatisfaction and unfavorable word of mouth.
- Published in:
- Human Systems Management, 2018, v. 37, n. 4, p. 445, doi. 10.3233/HSM-18305
- By:
- Publication type:
- Article
Third-Person Effect and Social Networking: Implications for Online Marketing and Word-of-Mouth Communication.
- Published in:
- American Journal of Business (American Journal of Business), 2009, v. 24, n. 2, p. 53, doi. 10.1108/19355181200900011
- By:
- Publication type:
- Article
ANALYSIS OF THE INFLUENCE OF PRODUCT PRICE AND SERVICE QUALITY ON CONSUMER LOYALTY AT COFFEE HARBOR SHOP KEMAYORAN USING ELECTRONIC WORD OF MOUTH AS A MODERATING VARIABLE.
- Published in:
- Journal Research of Social Science, Economics & Management, 2023, v. 2, n. 7, p. 1315, doi. 10.36418/jrssem.v2i07.362
- By:
- Publication type:
- Article
THE EFFECT OF DESTINATION IMAGE, ELECTRONIC WORD OF MOUTH AND SERVICE QUALITY ON VISITING DECISIONS AND THEIR IMPACT ON REVISIT INTEREST.
- Published in:
- Journal Research of Social Science, Economics & Management, 2022, p. 1244, doi. 10.36418/jrssem.v1i9.141
- By:
- Publication type:
- Article
Do celebrity endorsement, halal label, and Word of Mouth affect Millennials to purchase skincare?
- Published in:
- Journal of Enterprise & Development (JED), 2023, v. 5, n. 2, p. 257, doi. 10.20414/jed.v5i2.6968
- By:
- Publication type:
- Article
When Sharing Isn't Caring: The Influence of Seeking The Best on Sharing Favorable Word of Mouth about Unsatisfactory Purchases.
- Published in:
- Journal of Consumer Research, 2021, v. 47, n. 6, p. 1025, doi. 10.1093/jcr/ucaa052
- By:
- Publication type:
- Article
Too Constrained to Converse: The Effect of Financial Constraints on Word of Mouth.
- Published in:
- Journal of Consumer Research, 2019, v. 45, n. 5, p. 889, doi. 10.1093/jcr/ucy040
- By:
- Publication type:
- Article
The Effect of Social Density on Word of Mouth.
- Published in:
- Journal of Consumer Research, 2018, v. 45, n. 3, p. 511, doi. 10.1093/jcr/ucy009
- By:
- Publication type:
- Article
Social Acceptance and Word of Mouth: How the Motive to Belong Leads to Divergent WOM with Strangers and Friends.
- Published in:
- Journal of Consumer Research, 2017, v. 44, n. 3, p. 613, doi. 10.1093/jcr/ucx055
- By:
- Publication type:
- Article
How Content Acquisition Method Affects Word of Mouth.
- Published in:
- Journal of Consumer Research, 2016, v. 43, n. 1, p. 86, doi. 10.1093/jcr/ucw001
- By:
- Publication type:
- Article
When Boastful Word of Mouth Helps versus Hurts Social Perceptions and Persuasion.
- Published in:
- Journal of Consumer Research, 2016, v. 43, n. 1, p. 26, doi. 10.1093/jcr/ucw009
- By:
- Publication type:
- Article
New forms of library marketing based on example of word of mouth marketing. The experience of Polish libraries.
- Published in:
- Qualitative & Quantitative Methods in Libraries, 2015, p. 33
- By:
- Publication type:
- Article