Works matching DE "CONSUMER behavior"

Results: 5000

Information processing of travel barrage reviews: effects of social presence and opinion leaders on the relationship between barrage reviews and travel intention.

Published in:

Current Issues in Tourism, 2025, v. 28, n. 11, p. 1746, doi. 10.1080/13683500.2024.2348095

By:

Yang, Yong;
Zou, Yongguang;
Jin, Dan

Publication type:

Article

Attitudes toward milk alternatives and motives for (non-)consumption: an interview study with adolescents from Germany.

Published in:

BMC Nutrition, 2025, v. 11, n. 1, p. 1, doi. 10.1186/s40795-025-01072-8

By:

Szczepanski, Lena;
Bahlmann, Laura-Marie;
Rötker, Corinna;
Eylering, Annike;
Fiebelkorn, Florian

Publication type:

Article

Social commerce use intention: The mediating effect of trust and the moderating effect of generational cohorts.

Published in:

Oeconomia Copernicana, 2025, v. 16, n. 1, p. 283, doi. 10.24136/oc.3456

By:

Mičík, Michal;
Komárková, Lenka;
Eger, Ludvík

Publication type:

Article

The Impact of Social Media on Sports Marketing and Consumer Engagement.

Published in:

Studia Universitatis Babes-Bolyai, Educatio Artis Gymnasticae, 2025, v. 70, n. 1, p. 1

By:

APOSTU, Paula Alina;
MACRA-OȘORHEAN, Maria Daniela;
ȘERBAN, Radu-Tiberiu;
CIOCOIU, Ioan-Cătălin;
BARTHA, Velu-Sebastian

Publication type:

Article

Business Model Innovation and Brand Strengthening at Artarindo Insurance. A Case Study of How Design is Applied at the Strategic Level.

Published in:

KnE Social Sciences, 2025, p. 84, doi. 10.18502/kss.v10i1.17854

By:

Prabawa, Bijaksana;
Majid, Ahmad Zuhairi;
Hugo, Ben;
Nandya, Ariesa Beta;
Wicaksono, Satria Eka;
Aditia, Patra;
Prajana, Adya Mulya

Publication type:

Article

Value Chain Analysis in the Film Industry: A Literature Review.

Published in:

KnE Social Sciences, 2024, p. 124, doi. 10.18502/kss.v9i32.17431

By:

Boediman, Andi Surja;
Pujawan, Nyoman;
Baihaqi, Imam

Publication type:

Article

Evaluation and Design of Service Quality Improvement at Shopee Food Surabaya.

Published in:

KnE Social Sciences, 2024, p. 71, doi. 10.18502/kss.v9i32.17427

By:

Ardiantono, Dewie Saktia;
Sugihartanto, Mushonnifun Faiz;
Tri Rediana, Faradilla Swesty

Publication type:

Article

THE IMPACT OF SOCIAL MEDIA MARKETING ACTIVITIES ON CONSUMER BEHAVIOR TOWARDS GREEN PRODUCTS - AN ANALYSIS OF LOCAL AND GLOBAL COMPANIES.

Published in:

Economic Horizons / Ekonomski Horizonti, 2025, v. 27, n. 1, p. 49, doi. 10.5937/ekonhor2501049F

By:

Filipović, Jovana;
Šapić, Srđan

Publication type:

Article

Understanding the Effects of Service Experience in Online-to-Offline Services.

Published in:

Pacific Asia Journal of the Association for Information Systems, 2025, v. 17, n. 2, p. 1, doi. 10.17705/1pais.17209

By:

Tung-Hsiang Chou;
Yu Wen Hung;
Yun-Chun Wang

Publication type:

Article

To See is to Believe through Social Augmented Reality: A Mechanism from Shopper's Point-of-View Sharing.

Published in:

Pacific Asia Journal of the Association for Information Systems, 2025, v. 17, n. 2, p. 1, doi. 10.17705/1pais.17208

By:

Do, Ben-Roy;
Wu, Janet;
Isharina, Ikhtiara K.

Publication type:

Article

Digital Transformation and Immersive Technologies: Social Media, Augmented Reality, and Online-to-Offline Services.

Published in:

Pacific Asia Journal of the Association for Information Systems, 2025, v. 17, n. 2, p. 1, doi. 10.17705/1pais.17205

By:

Jack Shih-Chieh Hsu;
Yu-Ting Chang-Chien

Publication type:

Article

DYNAMIC PANEL ESTIMATION OF THE DEATON PARADOX.

Published in:

Central European Business Review, 2025, v. 14, n. 1, p. 75, doi. 10.18267/j.cebr.376

By:

Ruschka, A.;
Janíčko, M.;
Chytilová, H.

Publication type:

Article

Drivers of sponsorship effectiveness in athletics races.

Published in:

Intercontinental Journal of Sport Management / Revista Intercontinental de Gestão Desportiva, 2025, v. 15, n. 1, p. 32

By:

Silva, Alfredo

Publication type:

Article

Association Between Team Identification and Sport Consumption Behaviors: A Meta-Analysis.

Published in:

Journal of Global Sport Management, 2025, v. 10, n. 2, p. 252, doi. 10.1080/24704067.2023.2246137

By:

Lee, Seungbak;
Lee, Younghan;
Kang, Minsoo

Publication type:

Article

AN IN-DEPTH ANALYSIS OF THE MARKET PENETRATION AND IMPACT OF DIGITAL WALLETS ACROSS DIFFERENT PRODUCT CATEGORIES IN INDIA.

Published in:

Degrés, 2025, v. 10, n. 4, p. 10

By:

Bhattacharjee, Pritam;
Karim, Sarfaraz

Publication type:

Article

Tunisian Consumer Behavior and Acceptance of Farmed Fish Versus Wild Fish and Its Determinants Factors.

Published in:

Aquaculture Studies (AquaSt), 2025, v. 25, n. 4, p. 173, doi. 10.4194/AQUAST2236

By:

Barhoumi, Lamia;
Rached, Zouhair;
Boudiche, Sonia

Publication type:

Article

Systematic Review and Research Agenda Emphasizing Persuasion Knowledge Model as an Alternative Tool That Can Mitigate the Effect of Fake News on Consumers' Intention to Adopt an Innovation.

Published in:

Annals of the University Dunarea de Jos of Galati: Fascicle: I, Economics & Applied Informatics, 2025, v. 31, n. 1, p. 184, doi. 10.35219/eai15840409499

By:

Cuteanu, Cerasel O.;
Pop, Ciprian Marcel;
Micu, Angela-Eliza

Publication type:

Article

The Underlying Importance of Value in Artificial Intelligent Travel Application Acceptance Model: Combining the Value-Based Adoption Model and the Artificially Intelligent Device User Acceptance Theory.

Published in:

Tourism (13327461), 2025, v. 73, n. 2, p. 326, doi. 10.37741/t.73.2.11

By:

Skandali, Dimitra;
Tsourvakas, Georgios

Publication type:

Article

Application of consumer evaluation methods in sensitive skin-friendly facial creams.

Published in:

China Surfactant Detergent & Cosmetics (2097-2806), 2025, v. 55, n. 4, p. 464, doi. 10.3969/j.issn.2097-2806.2025.04.008

By:

Rong Qi;
Dangdang Cheng

Publication type:

Article

Color Me Effective: The Impact of Color Saturation on Perceptions of Potency and Product Efficacy.

Published in:

Journal of Marketing, 2025, v. 89, n. 4, p. 120, doi. 10.1177/00222429241296392

By:

Labrecque, Lauren I.;
Sohn, Stefanie;
Seegebarth, Barbara;
Ashley, Christy

Publication type:

Article

DETERMINING FINTECH USER BEHAVIOUR AND INTENTION IN SAARC COUNTRIES THROUGH THEORY OF PLANNED BEHAVIOUR PERSPECTIVE.

Published in:

Journal of Commerce & Accounting Research, 2025, v. 14, n. 2, p. 100, doi. 10.21863/jcar/2025.14.2.009

By:

Priyadarshi, Aryan;
Prasad, Dinesh;
Kesari, Nidhi

Publication type:

Article

Assessing the influence of eco-labelling on consumer purchasing behavior: a review.

Published in:

Revista Gestão & Tecnologia, 2025, v. 25, p. 232

By:

Nagar, Vivek;
Verma, Priyanka

Publication type:

Article

A influência do green marketing nos comportamentos de compra dos consumidores em centros de fitness.

Published in:

Intercontinental Journal of Sport Management / Revista Intercontinental de Gestão Desportiva, 2024, v. 14, n. 5, p. 47

By:

Proença, Maria Helena;
Pedragosa, Vera;
Cruz, Erivânia

Publication type:

Article

A Study of Green Strategy Choice and Behavioral Evolution of Consumers and Producers under the Double Subsidy Policy.

Published in:

Polish Journal of Environmental Studies, 2025, v. 34, n. 4, p. 4331, doi. 10.15244/pjoes/188455

By:

Liqin Wen;
Shenglin Ma;
Chaoyang Wang;
Bo Dong;
Huifang Liu

Publication type:

Article

The application of fluoride compound in art marketing strategies and art consumption in the Chinese art market.

Published in:

Fluoride, 2025, v. 58, n. 13, p. 1

By:

Tian Zhong

Publication type:

Article

O CONSUMO XENOCÊNTRICO NO BRASIL: UM ESTUDO SOBRE O COMPORTAMENTO DOS CONSUMIDORES BRASILEIROS DE FAST FASHION.

Published in:

Revista Pretexto, 2024, v. 25, n. 4, p. 83

By:

MENDES ROLLA, LUCAS;
DE SEVILHA GOSLING, MARLUSA;
MAGALHAES, EDUARDO;
DE SEVILHA GOSLING, IURY TEIXEIRA

Publication type:

Article

THE DEVELOPMENT OF ONLINE MARKETING IN ALBANIA IN 2019-2023.

Published in:

Acta Scientiarum Polonorum. Oeconomia, 2025, v. 24, n. 1, p. 15, doi. 10.22630/ASPE.2025.24.1.2

By:

Fejzaj, Elona;
Gogo, Gerta

Publication type:

Article

Rainbow Washing or Real Allyship? Navigating Consumer Trust and Brand Loyalty.

Published in:

IUP Journal of Brand Management, 2025, v. 22, n. 1, p. 91, doi. 10.71329/IUPJBRM/2025.22.1.91-99

By:

Ravichandran, Sabari Shankar

Publication type:

Article

Nike’s Metaverse Foray: Exploiting a Revenue Opportunity or Riding a Fad?

Published in:

IUP Journal of Brand Management, 2025, v. 22, n. 1, p. 73, doi. 10.71329/IUPJBRM/2025.22.1.73-90

By:

Babu, Koti Vinod;
Prasad, V. Namratha

Publication type:

Article

Brand Loyalty, Customer Loyalty and Role of Brand Custodian: A Review.

Published in:

IUP Journal of Brand Management, 2025, v. 22, n. 1, p. 62, doi. 10.71329/IUPJBRM/2025.22.1.62-72

By:

C. N., Nimal;
Mathew, Manju M.;
Thomas, Bindhu Ann

Publication type:

Article

Potrošačke navike generacije Z na tržištu organskih prehrambenih proizvoda.

Published in:

Marketing (0354-3471), 2025, v. 56, n. 2, p. 123, doi. 10.5937/mkng2502123L

By:

Leković, Ksenija;
Džever, Sanja;
Kostić, Dunja

Publication type:

Article

Customer segment model with the purchase recency, frequency and monetary amount.

Published in:

Marketing (0354-3471), 2025, v. 56, n. 2, p. 113, doi. 10.5937/mkng2502113H

By:

Hui-Hsin Huang

Publication type:

Article

Nöropazarlama Alanında Yapılan Çalışmaların Bibliyometrik Analizle İncelenmesi ve Bütüncül Nöropazarlama.

Published in:

Uluslararasi Ekonomi ve Yenilik Dergisi, 2025, v. 11, n. 1, p. 139, doi. 10.20979/ueyd.1643301

By:

BALLI, Abdullah;
ERGÜZEL, Türker Tekin

Publication type:

Article

تأثير التسويق المستدام على تحسين السمعة التجارية بالتطبيق على الشركات المصرية.

Published in:

Arab Journal of Administration, 2025, v. 45, n. 2, p. 109, doi. 10.21608/aja.2024.284864.1633

By:

سحر محمد أنور

Publication type:

Article

ANALYSIS OF AN ENCOURAGED ARRIVAL MARKOVIAN QUEUE WITH SINGLE WORKING VACATION, IMPATIENCE AND RENEGING OF CUSTOMERS.

Published in:

Reliability: Theory & Applications, 2025, v. 20, p. 897

By:

Narmadha, V.;
Rajendran, P.

Publication type:

Article

The Digital Pivot: Exploring Credit Card and E-Payment Utilization in Direct-to-Consumer U.S. Agriculture.

Published in:

Journal of Small Business Strategy, 2025, v. 35, n. 2, p. 52, doi. 10.53703/001c.129666

By:

Malone, Trey;
Thomsen, Amanda

Publication type:

Article

Collaborating with Generative AI in Consumer Culture Research.

Published in:

Journal of Consumer Research, 2025, v. 52, n. 1, p. 32, doi. 10.1093/jcr/ucaf014

By:

Epp, Amber M;
Humphreys, Ashlee

Publication type:

Article

Quality–Quantity Tradeoffs in Consumption.

Published in:

Journal of Consumer Research, 2025, v. 52, n. 1, p. 93, doi. 10.1093/jcr/ucae059

By:

Dias, Rodrigo S;
Sharma, Eesha;
Fitzsimons, Gavan J

Publication type:

Article

Moralizing Everyday Consumption: The Case of Self-Care.

Published in:

Journal of Consumer Research, 2025, v. 52, n. 1, p. 219, doi. 10.1093/jcr/ucae056

By:

Hochstein, Rachel E;
Veresiu, Ela;
Harmeling, Colleen M

Publication type:

Article

(Un)intended spillovers of green government policies: The case of plastic regulations.

Published in:

Journal of the Academy of Marketing Science, 2025, v. 53, n. 2, p. 490, doi. 10.1007/s11747-024-01041-w

By:

van Doorn, Jenny;
Risselada, Hans;
Rizio, Stephanie M.;
Ye, Mengfei

Publication type:

Article

Activating the sustainable consumer:The role of customer involvement in corporate sustainability.

Published in:

Journal of the Academy of Marketing Science, 2025, v. 53, n. 2, p. 310, doi. 10.1007/s11747-024-01036-7

By:

Reppmann, Manuel;
Harms, Stephan;
Edinger-Schons, Laura Marie;
Foege, Johann Nils

Publication type:

Article

One size does not fit all: Optimizing size-inclusive model photography mitigates fit risk in online fashion retailing.

Published in:

Journal of the Academy of Marketing Science, 2025, v. 53, n. 2, p. 643, doi. 10.1007/s11747-024-01034-9

By:

Zhang, Yerong;
Ikonen, Iina;
Eelen, Jiska;
Sotgiu, Francesca

Publication type:

Article

The impact of corporate social irresponsibility on prosocial consumer behavior.

Published in:

Journal of the Academy of Marketing Science, 2025, v. 53, n. 2, p. 394, doi. 10.1007/s11747-024-01021-0

By:

Kim, Sumin;
He, Hongwei;
Gustafsson, Anders

Publication type:

Article

Cobotic service teams and power dynamics: Understanding and mitigating unintended consequences of human-robot collaboration in healthcare services.

Published in:

Journal of the Academy of Marketing Science, 2025, v. 53, n. 2, p. 463, doi. 10.1007/s11747-024-01004-1

By:

Shanks, Ilana;
Scott, Maura L.;
Mende, Martin;
van Doorn, Jenny;
Grewal, Dhruv

Publication type:

Article

Diversity representation in advertising.

Published in:

Journal of the Academy of Marketing Science, 2025, v. 53, n. 2, p. 588, doi. 10.1007/s11747-023-00994-8

By:

Campbell, Colin;
Sands, Sean;
McFerran, Brent;
Mavrommatis, Alexis

Publication type:

Article

The Algorithmic Appetite: Reflections on the Future of Robotic Chefs in the Restaurant Industry.

Published in:

Journal of Culinary Science & Technology, 2025, v. 23, n. 3, p. 349, doi. 10.1080/15428052.2025.2495646

By:

Parvez, M. Omar

Publication type:

Article

Novel Approaches to Analyze Consumer Behavior and Policies to Promote Sustainable Consumption.

Published in:

Agricultural Economics, 2025, v. 56, n. 3, p. 512, doi. 10.1111/agec.70027

By:

Katare, Bhagyashree;
Wang, Xuejian;
Zhao, Shuoli;
Yenerall, Jacqueline

Publication type:

Article

Understanding consumer behavior: How the perceived threat of unsustainability influences sustainable behaviors.

Published in:

Social Behavior & Personality: an international journal, 2025, v. 53, n. 5, p. 1, doi. 10.2224/sbp.13800

By:

Chen, Fei;
Xu, Huimin

Publication type:

Article

The Strategic Impact of Macro and Micro Fashion Influencers on Instagram.

Published in:: International Journal of Service Science, Management, Engineering & Technology, 2025, v. 16, n. 1, p. 1
Publication type:: Article

The Strategic Impact of Macro and Micro Fashion Influencers on Instagram.

Published in:

International Journal of Service Science, Management, Engineering & Technology, 2025, v. 16, n. 1, p. 1, doi. 10.4018/IJSSMET.376937

By:

Escourido-Calvo, Manuel;
Martin-Bermudez, Federico;
Outes-Castro, Fatima;
Santos, Vasco Ribeiro

Publication type:

Article