Works matching DE "CONSUMER behavior"

Results: 5000

The Sound of Status: Product Volume as a Status Signal of Dominance or Prestige.

Published in:

Journal of Marketing Research (JMR), 2025, v. 62, n. 4, p. 740, doi. 10.1177/00222437251314368

By:

Lowe, Michael;
Jo, Wooyong;
Ward, Morgan K.;
Vohs, Kathleen D.

Publication type:

Article

Do EEG Metrics Derived from Trailers Predict the Commercial Success of Movies? A Systematic Analysis of Five Independent Datasets.

Published in:

Journal of Marketing Research (JMR), 2025, v. 62, n. 4, p. 703, doi. 10.1177/00222437241309875

By:

Boksem, Maarten A.S.;
van Diepen, Rosanne M.;
Eijlers, Esther;
Boekel, Wouter;
Smidts, Ale

Publication type:

Article

That's So Cringeworthy! Understanding What Cringe Is and Why We Want to Share It.

Published in:

Journal of Marketing Research (JMR), 2025, v. 62, n. 4, p. 664, doi. 10.1177/00222437241305104

By:

Escoe, Brianna;
Martin, Nathanael S.;
Salerno, Anthony

Publication type:

Article

Necro-branding: Elvis Presley as a necro-celebrity.

Published in:

Celebrity Studies, 2025, v. 16, n. 2, p. 180, doi. 10.1080/19392397.2024.2393804

By:

Baumann, Chris;
Knowles, Julian;
Timming, Andrew R.;
Price, David P.;
Dahana, Wirawan Dony;
Shen, Yun

Publication type:

Article

Analysis of consumer purchase intentions using functional near-infrared spectroscopy(fNIRS): A neuromarketing study on the aesthetic packaging of Korean red ginseng products.

Published in:

PLoS ONE, 2025, v. 20, n. 6, p. 1, doi. 10.1371/journal.pone.0326213

By:

Bak, SuJin;
Shin, Jaeyoung;
Kim, Daeun;
Kim, Sungkean

Publication type:

Article

Prioritizing Factors of Panic Buying Behaviour: A Neutrosophic Analytical Approach.

Published in:

IIM Kozhikode Society & Management Review, 2025, v. 14, n. 2, p. 180, doi. 10.1177/22779752231166186

By:

Shri, Charu;
Verma, Aastha;
Gupta, Garima;
Kumra, Rajeev

Publication type:

Article

Editorial.

Published in:

2025

By:

Rawat, Preeti S.

Publication type:

Editorial

I Cannot Let Go of the Passion: Comparing the Interpersonal and Intrapersonal Conceptualizations of Brand Passion.

Published in:

Business Perspectives & Research, 2025, v. 13, n. 3, p. 400, doi. 10.1177/22785337221105701

By:

Gumparthi, Vivek Pani;
Ambatipudi, Vamsidhar;
Narang, Amandeep Singh

Publication type:

Article

The Effect of Financial Scarcity on Consumer Choice Set Size Preferences.

Published in:

Nankai Business Review, 2025, v. 28, n. 5, p. 149

By:

Ma Qinhai;
Zhang Fengchun;
Guan Dongxiao;
Lu Ye;
Hu Yang

Publication type:

Article

The Impact of Online Consumer Complaints on Product Sales: Mediating Role of Product Recalls.

Published in:

Nankai Business Review, 2025, v. 28, n. 5, p. 138

By:

Shi Wen;
Zhao Xue

Publication type:

Article

الاعلانات التجارية ودورها في سلوك المستهلك.

Published in:

Al-Academy, 2025, n. 116, p. 381, doi. 10.35560/jcofarts1609

By:

عبد الخالق سمين &#1601

Publication type:

Article

The Effects of Globalization: Hyper Consumption and Environmental Consumer Behavior during the Covid-19 Pandemic.

Published in:

International Journal of Economics & Business Administration, 2021, v. 9, n. 4, p. 41

By:

Angelova, Mina;
Dimitrova, Teofana;
Pastarmadzhieva, Daniela

Publication type:

Article

Evaluation of the Impact of Innovation Management on Customer Satisfaction and the Innovative Behavior of Employees: Field Study in Commercial Banks in the State of Kuwait.

Published in:

International Journal of Economics & Business Administration, 2021, v. 9, n. 4, p. 3

By:

Alhammad, Fawaz;
Bugawa, Afaf

Publication type:

Article

The consequences of dishonesty—A mediation‐moderation praxis of greenwashing, tourists' green trust, and word‐of‐mouth: The role of connectedness to nature.

Published in:

Business Ethics, the Environment & Responsibility, 2025, v. 34, n. 3, p. 639, doi. 10.1111/beer.12670

By:

Pham, Nhat Tan;
Huy, Le Van;
Phan, Quyen Phu Thi;
Phan, Hoang Long;
Tuan, Tran Hoang

Publication type:

Article

INCORPORATION OF TROPICAL FRUIT SWEETS IN FERMENTED MILKS PRODUCED IN THE AMAZON OF PARA.

Published in:

Environmental & Social Management Journal / Revista de Gestão Social e Ambiental, 2025, v. 19, n. 5, p. 1, doi. 10.24857/rgsa.v19n5-118

By:

Carvalho Nunes, Françoyse;
Româo dos Santos, Alex Benedito;
Rodrigues de Oliveira, María Maisa;
Rocha de Sousa, Luana;
Maia Nunes, Kelly de Nazaré;
Lameira Silva, Osnan Lennon;
da Silva Campos, Pedro Silvestre;
Nilton da Silva, José;
Rosa da Silva, Claudete;
da Silva e Silva, Ayres Fran;
Alves Silva, Vicente Filho;
Souza dos Santos, Marcos Antônio;
Rodrigues da Silva, Fernando Elias;
Goltara Bichara, Carissa Michelle;
Andrade Silva, Priscilla

Publication type:

Article

OPTIMIZING TAKAFUL PRODUCT SELECTION: STRATEGIC MARKETING APPROACHES TO ACCELERATE TECHNOLOGY ADOPTION.

Published in:

Environmental & Social Management Journal / Revista de Gestão Social e Ambiental, 2025, v. 19, n. 5, p. 1, doi. 10.24857/rgsa.v19n5-063

By:

Ahmad, Sarah Sabir;
Othman, Yusuf;
Arsad, Syahiza;
Ahmad, Rahayati;
Azim Mohd Saufi, Mohd Shahid;
Mohamed, Wan Nazjmi

Publication type:

Article

BANKING CONCENTRATION AND FOREIGN CAPITAL LIBERALIZATION: A DESCRIPTIVE STUDY OF THE BRAZILIAN EXPERIENCE.

Published in:

Environmental & Social Management Journal / Revista de Gestão Social e Ambiental, 2025, v. 19, n. 5, p. 1, doi. 10.24857/rgsa.v19n5-043

By:

Teixeira de Siqueira, Alexis Cavichini;
Francisco de Araujo, Fábio

Publication type:

Article

Pazarlama Mesajlarının E-Spor Tüketici Tutumları Üzerindeki Etkilerinin İncelenmesi: Twitch Ortamındaki Reklamlara Yönelik Tüketici Tutumları.

Published in:

Gümüshane University Journal of Social Sciences (GUSBID) / Gümüshane Üniversitesi Sosyal Bilimler Dergisi (GUSBID), 2022, v. 13, n. 3, p. 853

By:

Sadedil, Sevgi N.

Publication type:

Article

Understanding consumer behavior in the choice of healthy food retail outlets: An examination of information types and the interplay between institutional trust and social recommendations.

Published in:

Economic Analysis & Policy, 2025, v. 86, p. 2070, doi. 10.1016/j.eap.2025.05.035

By:

Esfandiari Bahraseman, Sasan;
Dashtabi, Maryam Dehghani;
Firoozzare, Ali;
Boccia, Flavio;
Pakook, Somayyeh;
Covino, Daniela

Publication type:

Article

Combining textual and rating data from online reviews to cluster consumers.

Published in:

Communications in Statistics: Case Studies & Data Analysis, 2025, v. 11, n. 2, p. 204, doi. 10.1080/23737484.2025.2481300

By:

Barzizza, Elena;
Biasetton, Nicoló;
Disegna, Marta;
Salmaso, Luigi

Publication type:

Article

Consumer Perception of Halal Products Availability in Traditional Markets: The Role of Traceability.

Published in:

An-Najah University Journal for Research, B: Humanities, 2025, v. 39, n. 5, p. 353, doi. 10.35552/0247.39.5.2358

By:

Yoga, Ika;
Muharrami, Rais Sani;
Setiawan, Ade

Publication type:

Article

Navigating choices: a framework of consumer search.

Published in:

Marketing Letters, 2025, v. 36, n. 2, p. 215, doi. 10.1007/s11002-024-09741-7

By:

Moore, Alexander K.;
Hastie, Reid

Publication type:

Article

Left or right? The effect of spatial location of price discount framing on consumers' responses.

Published in:

Journal of Global Scholars of Marketing Science, 2025, v. 35, n. 3, p. 367, doi. 10.1080/21639159.2025.2497760

By:

Zeng, Hui;
Xu, Hao;
Yu, Zhenpeng;
Hao, Liaogang

Publication type:

Article

Mainstream consumer attraction to ethnic-inspired apparel: Exploring the role of ethnic-embeddedness and regulatory focus.

Published in:

Journal of Global Fashion Marketing, 2025, v. 16, n. 3, p. 349, doi. 10.1080/20932685.2025.2491329

By:

Hyun, Jonghan

Publication type:

Article

Click to chic: Decoding the impact of fashion product page design on online purchase intention.

Published in:

Journal of Global Fashion Marketing, 2025, v. 16, n. 3, p. 322, doi. 10.1080/20932685.2025.2491327

By:

SanMiguel, Patricia;
Sánchez-Blanco, Cristina;
González-Tosat, Clara;
Sánchez-Hualde, Anais

Publication type:

Article

The impact of conversational AI on consumer decision-making: A systematic review and cluster analysis.

Published in:

International Journal of Engineering Business Management, 2025, v. 17, p. 1, doi. 10.1177/18479790251351889

By:

Lopez-Lopez, David;
Iniesta, Marc Bara

Publication type:

Article

Application and practice of artificial intelligence in marketing strategy.

Published in:

Discover Artificial Intelligence, 2025, v. 5, n. 1, p. 1, doi. 10.1007/s44163-025-00346-1

By:

Wang, Jing;
Yu, Liangyuan

Publication type:

Article

A Cost-Benefit Analysis ofMediclaim Policies in Maharashtra: Evaluating the Financial Impact andBenefits for Individuals.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 203

By:

Doshi, Vidhi Kirit;
Padme, Shiva M.

Publication type:

Article

Attitude, Norms and Trust: Exploring Green Purchase Intention of Gen Z consumers in Urban India.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 282

By:

Ojha, Satish Chandra;
Singh, Reetu;
Bhartiy, krishna Kant

Publication type:

Article

Attitude, Norms and Trust: Exploring Green Purchase Intention of Gen Z consumers in India.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 133

By:

Ojha, Satish Chandra;
Singh, Reetu

Publication type:

Article

Personalised Consumer Engagement: Leveraging AI, Big Data, and Business Analytics.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 380

By:

Bhattacharya, Chaitali;
S., Nazim Sha;
Singh, Hardeep;
Deepak;
Ray, Abhra Pratip

Publication type:

Article

Transforming Business Through Neuro-Linguistic Programming (NLP): Applications in Leadership, Sales, and Customer Engagement.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 1085

By:

Basu, Pooja A.;
Gupta, Deepak R.;
Makkar, Simarjeet;
Goel, Kushagra;
Singh, Poonam;
Dosani, Rahil

Publication type:

Article

Neuromarketing and Consumer Financial Decision-Making: A Data-Driven Approach.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 191

By:

P., Padmanaaban;
Bhattacharya, Chaitali;
Babladi, Renuka;
kulshrestha, Nitin;
Ray, Abhra Pratip;
Garg, Akansh

Publication type:

Article

Consumer Perception of Influencer-Endorsed Products: A Study of Social Media Marketing Utility.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 1037

By:

Kedia, Naresh;
Sharma, Saniya;
Choudhary, Manisha;
Singh, Guneet

Publication type:

Article

Hyper-Personalization in Digital Marketing: The Role of FinTech and Predictive Analytic.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 127

By:

R., Srinivasan;
Pandey, Rahul;
Pasha, Nazeer;
Borah, Amar Jyoti;
Ray, Abhra Pratip;
Garg, Akansh

Publication type:

Article

Role of Incipient Influencers in Affecting Behavioural Intentions of Instagram Users.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 429

By:

S., Sankar;
V., Anitha;
R., Suresh;
R., Sivakumar;
A. R., Krishnan

Publication type:

Article

Exploring Social Dynamics and Emotional Triggers in the Adoption of Buy Now, Pay Later.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 154

By:

Srivastava, Pramod Kumar;
Sharma, Anshul;
Malaviya, Sanjeev;
Hasan, Nazia;
Singh, Preeti

Publication type:

Article

Eco-Branding: Consumer Response to Sustainability Claims in Marketing.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 1111

By:

Hegde, Soumyashree;
Gupta, Rajeev Kumar;
Rathi, Ambika;
Kulkarni, Nirzar;
Khadse, Atish

Publication type:

Article

AI-Powered Consumer Analytics: Enhancing Marketing and Financial Decision-Making.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 147

By:

Mandloi, Dheeraj;
M. G., Rashmi;
katuri, Phani kumar.;
Mahaur, Chetna;
Ray, Abhra Pratip;
Garg, Akansh

Publication type:

Article

Decoding Consumer Financial Behavior: AI Applications in Behavioral Finance.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 725

By:

Khuntia, Rajanikanta;
Ingle, Akhilesh S.;
Manna, Reshmi;
Srivastava, Anurag Kumar;
Dwivedi, Kshitij

Publication type:

Article

Review of Consumers’ Experiences, and Behavioural Intention towards Female and Male in Online Clothing Industry: Trends, Challenges and Future Directions in Technological Advancement.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 41

By:

Jain, Ekta;
Chhabra, Preeti

Publication type:

Article

The Impact of Augmented Reality on Consumer Purchase Intention: The Mediating Role of Hedonic and Utilitarian Value.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 12

By:

S., Lokesh.;
A., Menaga;
V., Anitha.;
Krishnan, A. R.

Publication type:

Article

Emerging Trends and Technologies in Contemporary Marketing: Strategic Approaches for Enhanced Consumer Engagement.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 772

By:

Garg, Ankit;
Verma, Deepti;
Das, Sanghamitra;
Gaur, Manu Priya;
Srivastava, Jigisha;
Dwivedi, Prabhat Kr.

Publication type:

Article

Unlocking Shareholder Value in the Telecom Sector Through Marketing Efficiency, Workforce Optimization, and Process Innovation.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 580

By:

Tiwari, Shefali;
Pai, Deepali;
Katira, Shilpa;
Agrawal, Surya

Publication type:

Article

The Role of Influencer Marketing in Promoting Sustainable and Eco-Friendly Products.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 439

By:

Chaturvedi, Prachi;
Chatterjee, Joyeeta

Publication type:

Article

AI in Consumer Electronics Marketing: A Bibliometric Analysis.

Published in:

Advances in Consumer Research, 2025, v. 2, n. 3, p. 792

By:

Kumar, Rakesh;
Arora, Soma

Publication type:

Article

Unpacking How Virtual Try‐On Technology Influences Consumer Decision‐Making in Online Shopping: Insights From Bangladesh.

Published in:

Human Behavior & Emerging Technologies, 2025, v. 2025, p. 1, doi. 10.1155/hbe2/7070627

By:

Akter, Most. Sadia;
Khan, Shawrin Ahmed;
Sultana, Nahida;
Islam, Md. Tashriful;
Jafar, Rana Muhammad Sohail

Publication type:

Article

Strange Things Are Happening: Reaching for the Retro in Response to Contemporary Crisis.

Published in:

Limina, 2025, v. 30, n. 1, p. 89

By:

Garas, Julia

Publication type:

Article

Consumer Behavior Research in the Event Management Journal: Past Insights and Future Research Directions.

Published in:

Event Management, 2025, v. 29, n. 5, p. 681, doi. 10.3727/152599525X17385344274513

By:

Kumar, Jeetesh;
Islam, Md.Tariqul;
Ragavan, Neethiahnanthan Ari

Publication type:

Article

Sustainability in B2C e-commerce: a literature review and future research opportunities in last-mile deliveries.

Published in:

Environment, Development & Sustainability, 2025, v. 27, n. 6, p. 12415, doi. 10.1007/s10668-024-04471-2

By:

Nogueira, Geísa Pereira Marcilio;
Silva, Simone Vasconcelos;
Hasenclever, Lia;
de Assis Rangel, João José

Publication type:

Article