Works matching DE "MALE consumers"

Results: 59

Wine consumers information search: Gender differences and implications for the hospitality industry.

Published in:

Tourism & Hospitality Research, 2009, v. 9, n. 3, p. 250, doi. 10.1057/thr.2009.14

By:

Barber, Nelson

Publication type:

Article

Luxury Goods.

Published in:: China Business Review, 2012, v. 39, n. 1, p. 6
Publication type:: Article

The Increasing Technology Divide.

Published in:

Feminist Media Studies, 2009, v. 9, n. 1, p. 37, doi. 10.1080/14680770802619482

By:

Dempsey, Sarah E.

Publication type:

Article

ReFashioning Men Fashion, Masculinity, and the Cultivation of the Male Consumer in Britain, 1860-1914.

Published in:

Victorian Studies, 2004, v. 46, n. 4, p. 597, doi. 10.2979/VIC.2004.46.4.597

By:

Shannon, Brent

Publication type:

Article

Customer Discrimination in Restaurants: Dining Frequency Matters.

Published in:

Journal of Labor Research, 2011, v. 32, n. 2, p. 87, doi. 10.1007/s12122-011-9107-8

By:

Parrett, Matthew

Publication type:

Article

Dressing the Shop Window of Socialism: Gender and Consumption in the Soviet Union in the Era of 'Cultured Trade', 1934-53.

Published in:

Gender & History, 2015, v. 27, n. 2, p. 417, doi. 10.1111/1468-0424.12132

By:

Hetherington, Philippa

Publication type:

Article

The Uncommon Man: Esquire and the Problem of the North American Male Consumer, 1957–63.

Published in:

Gender & History, 2010, v. 22, n. 1, p. 151, doi. 10.1111/j.1468-0424.2010.01583.x

By:

Cieply, Stefan K.

Publication type:

Article

Stigma Management of Male and Female Customers to a Non-Urban Adult Novelty Store.

Published in:

Deviant Behavior, 2007, v. 28, n. 1, p. 79, doi. 10.1080/01639620600987491

By:

Hefley, Kristen

Publication type:

Article

COSMETIC CONSUMPTION OF METROPOLITAN MALES IN A DEVELOPING COUNTRY.

Published in:

Studia Universitatis Babes-Bolyai, Negotia, 2015, v. 60, n. 3, p. 5

By:

ERSOY, NEZIHE FIGEN;
YOLAL, MEDET;
BATMAZ, BULENT

Publication type:

Article

Practising gender: The role of banter in young men’s improvisations of masculine consumer identities.

Published in:

Journal of Marketing Management, 2014, v. 30, n. 13-14, p. 1293, doi. 10.1080/0267257X.2013.852608

By:

Hein, Wendy;
O'Donohoe, Stephanie

Publication type:

Article

Bring it on! Package shape signaling dominant male body promotes healthy food consumption for male consumers.

Published in:

Psychology & Marketing, 2023, v. 40, n. 8, p. 1451, doi. 10.1002/mar.21835

By:

Qian, Da;
Yan, Haifeng;
Pan, Li;
Li, Ou

Publication type:

Article

Consumer reactions to nudity in print advertising: Comparing same‐gender and opposite‐gender effects.

Published in:

Psychology & Marketing, 2021, v. 38, n. 5, p. 819, doi. 10.1002/mar.21471

By:

Trivedi, Rohit H.;
Teichert, Thorsten

Publication type:

Article

Loyal Now, but Not Forever! A Study of Narcissism and Male Consumer-Brand Relationships.

Published in:

Psychology & Marketing, 2013, v. 30, n. 8, p. 690, doi. 10.1002/mar.20638

By:

Lambert, Aliette;
Desmond, John

Publication type:

Article

The Abercrombie & Fitch Effect: The Impact of Physical Dominance on Male Customers' Status-Signaling Consumption.

Published in:

Journal of Marketing Research (JMR), 2018, v. 55, n. 1, p. 69, doi. 10.1509/jmr.15.0247

By:

OTTERBRING, TOBIAS;
RINGLER, CHRISTINE;
SIRIANNI, NANCY J.;
GUSTAFSSON, ANDERS

Publication type:

Article

Exploring Differences in Males' and Females' Processing Strategies.

Published in:

Journal of Consumer Research, 1991, v. 18, n. 1, p. 63, doi. 10.1086/209241

By:

Meyers-Levy, Joan;
Maheswaran, Durairaj

Publication type:

Article

IMPACT OF SEXUAL STIMULI ON MEN'S PURCHASE INTENTIONS TOWARD DISCOUNTED CONSPICUOUS GOODS.

Published in:

Social Behavior & Personality: an international journal, 2017, v. 45, n. 2, p. 253, doi. 10.2224/sbp.6110

By:

CHUNHUI HUO;
SHAOFENG YUAN

Publication type:

Article

CONSUMPTION OF BRANDED FASHION APPAREL: GENDER DIFFERENCES IN BEHAVIOR.

Published in:

Social Behavior & Personality: an international journal, 2014, v. 42, p. 1, doi. 10.2224/sbp.2014..S1

By:

AYMAN, UMUT;
KAYA, ANIL K.

Publication type:

Article

BRAND TRUST AND AFFECT IN THE LUXURY BRAND-CUSTOMER RELATIONSHIP.

Published in:

Social Behavior & Personality: an international journal, 2012, v. 40, n. 2, p. 331, doi. 10.2224/sbp.2012.40.2.331

By:

Younghee Song;
Won-Moo Hur;
Minsung Kim

Publication type:

Article

The effect of personal scandal on celebrity athletes and male shoppers' purchase intentions and attitude favourability.

Published in:

Journal of Customer Behaviour, 2014, v. 13, n. 4, p. 271, doi. 10.1362/147539214X14185702584324

By:

Graham, Mary A.;
Jackson, Vanessa P.;
Min-Young Lee

Publication type:

Article

Better and Brighter Clothes: The Men's Dress Reform Party, 1929–1940.

Published in:

Journal of Design History, 1995, v. 8, n. 4, p. 275, doi. 10.1093/jdh/8.4.275

By:

Burman, Barbara

Publication type:

Article

Consumer Masculinity Behavior Among College Students and Its Relationship to Self Esteem and Media Significance.

Published in:

Sex Roles, 2008, v. 58, n. 7-8, p. 549, doi. 10.1007/s11199-007-9366-2

By:

Conseur, Amanda;
Hathcote, Jan;
Kim, Soyoung

Publication type:

Article

EDITOR'S PAGE.

Published in:

Man-Made Textiles in India, 2015, v. 43, n. 2, p. 43

By:

Mathur, Manisha

Publication type:

Article

THE ROLE OF BRAND TRUST IN MALE CUSTOMERS' RELATIONSHIP TO LUXURY BRANDS.

Published in:

Psychological Reports, 2014, v. 114, n. 2, p. 609, doi. 10.2466/01.07.PR0.114k15w8

By:

WON-MOO HUR;
MINSUNG KIM;
HANNA KIM

Publication type:

Article

COMMUNICATING WITH THE SEXES.

Published in:

Journal of Advertising, 2004, v. 33, n. 3, p. 51, doi. 10.1080/00913367.2004.10639168

By:

Putrevu, Sanjay

Publication type:

Article

Gender Differences in Information Processing Strategies: An Empirical Test of the Selectivity Model in Advertising Response.

Published in:

Journal of Advertising, 1995, v. 24, n. 1, p. 41, doi. 10.1080/00913367.1995.10673467

By:

Darley, William K.;
Smith, Robert E.

Publication type:

Article

Garment fit expectations as determinants of men's ready-to-wear business apparel purchase decisions: The personal appearance revelation.

Published in:

Fashion, Style & Popular Culture, 2024, v. 11, n. 3/4, p. 501, doi. 10.1386/fspc_00118_1

By:

Lundie, Philné;
Strydom, Mariette;
Kempen, Elizabeth;
Tobias-Mamina, Rejoice

Publication type:

Article

ACHIEVING HIV RISK REDUCTION THROUGH HEALTHMPOWERMENT.ORG, A USER-DRIVEN EHEALTH INTERVENTION FOR YOUNG BLACK MEN WHO HAVE SEX WITH MEN AND TRANSGENDER WOMEN WHO HAVE SEX WITH MEN.

Published in:

Digital Culture & Education, 2014, v. 6, n. 3, p. 164

By:

Muessig, Kathryn E.;
Baltierra, Nina B.;
Pike, Emily C.;
LeGrand, Sara;
Hightow-Weidman, Lisa B.

Publication type:

Article

Family Jewels: George Colman's Inkle and Yarico and Connoisseurship.

Published in:

Eighteenth-Century Studies, 2001, v. 34, n. 2, p. 207, doi. 10.1353/ecs.2001.0002

By:

Bhattacharya, Nandini

Publication type:

Article

Who's responsible for the food shopping? A study of young Scottish couples in their 'honeymoon' period.

Published in:

International Review of Retail, Distribution & Consumer Research, 2000, v. 10, n. 1, p. 59, doi. 10.1080/095939600342406

By:

Marshall, D.W.;
Anderson, A.S.

Publication type:

Article

Validation of the 'drinking expectancy questionnaire for men who have sex with men' in Peru.

Published in:

2015

By:

Vagenas, Panagiotis;
Wickersham, Jeffrey A.;
Calabrese, Sarah K.;
Lama, Javier R.;
Benites, Carlos M.;
Pun, Monica;
Sanchez, Jorge;
Altice, Frederick L.

Publication type:

journal article

ALGUMAS IMPLICAÇÕES DA PERCEPÇÃO DOS VALORES SIMBÓLICOS DAS ROUPAS: GÊNERO MASCULINO EM FOCO.

Published in:

RAM. Mackenzie Management Review / RAM. Revista de Administração Mackenzie, 2010, v. 11, n. 1, p. 150, doi. 10.1590/S1678-69712010000100007

By:

Davidovitsch, Lia;
Da Silva, Jorge Ferreira

Publication type:

Article

His and Hers: Gender, Consumption and Household Accounting in Eighteenth-Century England.

Published in:

Past & Present, 2006, n. 192, p. 12, doi. 10.1093/pastj/gtj013

By:

Vickery, Amanda

Publication type:

Article

The Female Role in Advertisements: Some Experimental Evidence.

Published in:

Journal of Marketing, 1977, v. 41, n. 4, p. 59, doi. 10.2307/1250235

By:

Peterson, Robert A.;
Kerin, Roger A.

Publication type:

Article

Purchasing Roles in the U.S. Family, 1955 and 1973.

Published in:

Journal of Marketing, 1974, v. 38, n. 4, p. 61, doi. 10.2307/1250393

By:

Cunningham, Isablla C. M.;
Green, Robert T.

Publication type:

Article

How advertising elicits desire and provides role models: insights from colonialism.

Published in:

Consumption, Markets & Culture, 2015, v. 18, n. 4, p. 365, doi. 10.1080/10253866.2015.1013469

By:

Sun, Zhen

Publication type:

Article

Gender differences in new brand name response.

Published in:

Marketing Letters, 2009, v. 20, n. 3, p. 313, doi. 10.1007/s11002-008-9066-x

By:

Klink, Richard

Publication type:

Article

EL MARKETING ACTUAL: ajeno y distante de la MUJER y de su importancia como agente dentro del Proceso de Compra.

Published in:

TEC Empresarial, 2011, v. 5, n. 2, p. 9

By:

Vergara, Silvia Ferrada;
Valencia Pozo, Víctor Manuel Rolando

Publication type:

Article

Sexualized Branded Entertainment and the Male Consumer Gaze.

Published in:

TripleC (Cognition, Communication, Co-Operation): Open Access Journal for a Global Sustainable Information Society, 2014, v. 12, n. 1, p. 299, doi. 10.31269/vol12iss1pp299-314

By:

McAllister, Matthew P.;
DeCarvalho, Lauren J.

Publication type:

Article

9. CONSUMER STUDIES.

Published in:

1949

By:

Breyer, Ralph F.

Publication type:

Abstract

Playboys in Paradise (Book).

Published in:

2003

By:

Holt, Martin

Publication type:

Book Review

The Role of Employee Physical Dominance on Male Customers' Status-Signaling Consumption.

Published in:

2016

By:

Otterbring, Tobias;
Ringler, Christine;
Sirianni, Nancy J.;
Gustafsson, Anders

Publication type:

Abstract

Compulsive Buying–Also a Male Problem?

Published in:

2011

By:

Hubert, Mirja;
Hubert, Marco;
Büttner, Oliver B.;
Florack, Arnd;
Kenning, Peter

Publication type:

Abstract

Male Interpretation of Idealized Model Images in Advertising–A Cross Cultural Study.

Published in:

2011

By:

Huang, Hazel H.;
Elliott, Richard

Publication type:

Abstract

The Use of Seeker and Sentry Persuasion Management Strategies by Heterosexual Male Shoppers.

Published in:

2007

By:

Tuncay, Linda;
Otnes, Cele C.

Publication type:

Abstract

Gender Role Incongruency and Memorable Gift Exchange Experiences.

Published in:

Advances in Consumer Research, 2001, v. 28, n. 1, p. 51

By:

Palan, Kay M.;
Areni, Charles S.;
Kiecker, Pamela

Publication type:

Article

THE MODERN MASCULINE LIFE STYLE.

Published in:

Advances in Consumer Research, 1977, v. 4, n. 1, p. 242

By:

Crask, Melvin R.;
Lanier, Dianne;
Trawick, Fred;
Woodliff, Charles;
Reynolds, Fred D.

Publication type:

Article

Men's things: masculine possession in the consumer revolution.

Published in:

Social History, 2000, v. 25, n. 2, p. 133, doi. 10.1080/030710200363177

By:

Finn, Margot

Publication type:

Article

Selling the Male Consumer the Playboy Way.

Published in:

Popular Communication, 2014, v. 12, n. 3, p. 139, doi. 10.1080/15405702.2014.921920

By:

Coulter, Natalie

Publication type:

Article

A Fantastic Frenzy of Consumption in Early Modern France.

Published in:

2015

By:

LLEWELLYN, KATHLEEN M.

Publication type:

Essay

Product-Country Images in Canada and in the People's Republic of China.

Published in:

Journal of International Consumer Marketing, 1999, v. 11, n. 1, p. 5, doi. 10.1300/J046v11n01_02

By:

Ahmed, Sadrudin A.;
d'Astous, Alain

Publication type:

Article