Works matching DE "CORRUPT practices in marketing"
Results: 22
YOU'RE NOT FROM AROUND HERE, ARE YOU? FIGHTING DECEPTIVE MARKETING IN THE TWENTY-FIRST CENTURY.
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- Arizona Law Review, 2012, v. 54, n. 3, p. 801
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The state and the market in 1800: Lord Kenyon and Mr Waddington.
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- Past & Present, 1999, v. 162, n. 1, p. 101, doi. 10.1093/past/162.1.101
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Fifty years of deceptive marketing research: A systematic review and future research agenda.
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- Psychology & Marketing, 2024, v. 41, n. 11, p. 2805, doi. 10.1002/mar.22085
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Medicare's reality is not what it seems: Response to Joseph Antos.
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- Journal of Policy Analysis & Management, 2011, v. 30, n. 4, p. 942, doi. 10.1002/pam.20609
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The Role of the Need for Cognitive Closure in the Effectiveness of the Disrupt-Then-Reframe Influence Technique.
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- Journal of Consumer Research, 2007, v. 34, n. 3, p. 377, doi. 10.1086/518541
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Green Washing: An Alarming Issue.
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- ASA University Review, 2013, v. 7, n. 1, p. 81
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- Article
You're Not from Around Here, Are You? Fighting Deceptive Marketing in the Twenty-First Century.
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- 2014
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- Essay
RELATIONS BETWEEN CORPORATE SOCIAL RESPONSIBILITY REPORTING AND THE CONCEPT OF GREENWASHING.
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- Scientific Papers of Silesian University of Technology. Organization & Management / Zeszyty Naukowe Politechniki Slaskiej. Seria Organizacji i Zarzadzanie, 2016, n. 87, p. 443
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The Influence of Personal and Organizational Values on Marketing Professionals' Ethical Behavior.
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- Journal of Business Ethics, 1994, v. 13, n. 6, p. 417, doi. 10.1007/BF00881450
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An Empirical Investigation of International Marketing Ethics: Problems Encountered by Australian Firms.
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- Journal of Business Ethics, 1992, v. 11, n. 3, p. 161, doi. 10.1007/BF00871963
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False advertising.
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- RAND Journal of Economics (Wiley-Blackwell), 2018, v. 49, n. 2, p. 348, doi. 10.1111/1756-2171.12228
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When consumers penalize not so green products.
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- Psychology & Marketing, 2018, v. 35, n. 1, p. 36, doi. 10.1002/mar.21069
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Ambush Marketing: The Undeserved Advantage.
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- Psychology & Marketing, 1998, v. 15, n. 4, p. 323, doi. 10.1002/(SICI)1520-6793(199807)15:4<323::AID-MAR3>3.0.CO;2-A
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Ambush Marketing: Is Confusion To Blame for the Flickering of the Flame?
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- Psychology & Marketing, 1998, v. 15, n. 4, p. 367, doi. 10.1002/(SICI)1520-6793(199807)15:4<367::AID-MAR6>3.0.CO;2-6
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Ambush Marketing: The Ethical Issues.
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- Psychology & Marketing, 1998, v. 15, n. 4, p. 349, doi. 10.1002/(SICI)1520-6793(199807)15:4<349::AID-MAR5>3.0.CO;2-8
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The Legal and Practical Prevention of Ambush Marketing in Sports.
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- Psychology & Marketing, 1998, v. 15, n. 4, p. 333, doi. 10.1002/(SICI)1520-6793(199807)15:4<333::AID-MAR4>3.0.CO;2-9
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The Implications of Recency and Gender Effects in Consumer Response to Ambush Marketing.
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- Psychology & Marketing, 1998, v. 15, n. 4, p. 385, doi. 10.1002/(SICI)1520-6793(199807)15:4<385::AID-MAR7>3.0.CO;2-4
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Taming the Obesity Beast: Children, Marketing, and Public Policy Considerations.
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- Journal of Public Policy & Marketing, 2007, v. 26, n. 2, p. 236, doi. 10.1509/jppm.26.2.236
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- Article
GREENBIZ AND GETTING TO MARKET.
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- Brief, 2016, v. 45, n. 2, p. 10
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Sponsorship Program Protection Strategies for Special Sport Events: Are Event Organizers Outmaneuvering Ambush Marketers?
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- Journal of Sport Management, 2008, v. 22, n. 5, p. 550, doi. 10.1123/jsm.22.5.550
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THE USE OF HUMOR TO MASK DECEPTIVE ADVERTISING.
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- Journal of Advertising, 2007, v. 36, n. 2, p. 75, doi. 10.2753/JOA0091-3367360205
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- Article
A commentary on the treatment of taboo in consumption and marketing.
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- Journal of Marketing Management, 2018, v. 34, n. 13/14, p. 1067, doi. 10.1080/0267257X.2018.1536402
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- Article