ELEMENTS OF DUAL SCALING: AN INTRODUCTION TO PRACTICAL DATA ANALYSIS/CORRESPONDENCE ANALYSIS IN THE SOCIAL SCIENCES.
- Published in:
- 1995
- By:
- Publication type:
- Book Review
Works matching IS 00222437 AND DT 1995 AND VI 32 AND IP 3
Results: 14
1
2
GENDER ISSUES AND CONSUMER BEHAVIOR.
- Published in:
- 1995
- By:
- Publication type:
- Book Review
3
STRUCTURAL EQUATION MODELING WITH EQS AND EQS/WINDOWS.
- Published in:
- 1995
- By:
- Publication type:
- Book Review
4
PRINCIPLES OF MARKETING RESEARCH/ADVANCED METHODS OF MARKETING RESEARCH.
- Published in:
- 1995
- By:
- Publication type:
- Book Review
5
MANOVAMAP: Graphical Representation of MANOVA in Marketing Research.
- Published in:
- Journal of Marketing Research (JMR), 1995, v. 32, n. 3, p. 357, doi. 10.2307/3151987
- By:
- Publication type:
- Article
6
The Effects of Perceived Interdependence on Dealer Attitudes.
- Published in:
- Journal of Marketing Research (JMR), 1995, v. 32, n. 3, p. 348, doi. 10.2307/3151986
- By:
- Publication type:
- Article
7
A Parsimonious Estimating Technique for Interaction and Quadratic Latent Variables.
- Published in:
- Journal of Marketing Research (JMR), 1995, v. 32, n. 3, p. 336, doi. 10.2307/3151985
- By:
- Publication type:
- Article
8
Organizational Market Information Processes: Cultural Antecedents and New Product Outcomes.
- Published in:
- Journal of Marketing Research (JMR), 1995, v. 32, n. 3, p. 318, doi. 10.2307/3151984
- By:
- Publication type:
- Article
9
Life-Style Segmentation With Tailored Interviewing.
- Published in:
- Journal of Marketing Research (JMR), 1995, v. 32, n. 3, p. 308, doi. 10.2307/3151983
- By:
- Publication type:
- Article
10
`Sweet Lemons': Illusory Quality, Self-Deceivers, Advertising, and Price.
- Published in:
- Journal of Marketing Research (JMR), 1995, v. 32, n. 3, p. 291, doi. 10.2307/3151982
- By:
- Publication type:
- Article
11
The Effects of Advertised and Observed Quality on Expectations About New Product Quality.
- Published in:
- Journal of Marketing Research (JMR), 1995, v. 32, n. 3, p. 280, doi. 10.2307/3151981
- By:
- Publication type:
- Article
12
Consumer Involvement and Deception from Implied Advertising Claims.
- Published in:
- Journal of Marketing Research (JMR), 1995, v. 32, n. 3, p. 267, doi. 10.2307/3151980
- By:
- Publication type:
- Article
13
Making the Cut: Modeling and Analyzing Choice Set Restriction in Scanner Panel Data.
- Published in:
- Journal of Marketing Research (JMR), 1995, v. 32, n. 3, p. 255, doi. 10.2307/3151979
- By:
- Publication type:
- Article
14
Weak Signals Versus Strong Paradigms.
- Published in:
- 1995
- By:
- Publication type:
- Editorial