Works matching IS 00222437 AND DT 1998 AND VI 35 AND IP 2
1
- Journal of Marketing Research (JMR), 1998, v. 35, n. 2, p. 263, doi. 10.2307/3151853
- Kohli, Ajay K.;
- Shervani, Tasadduq A.;
- Challagalla, Goutam N.
- Article
2
- Journal of Marketing Research (JMR), 1998, v. 35, n. 2, p. 250, doi. 10.2307/3151852
- Mela, Carl F.;
- Jedidi, Kamel;
- Bowman, Douglas
- Article
3
- Journal of Marketing Research (JMR), 1998, v. 35, n. 2, p. 236, doi. 10.2307/3151851
- Sinha, Indrajit;
- DeSarbo, Wayne S.
- Article
4
- Journal of Marketing Research (JMR), 1998, v. 35, n. 2, p. 225, doi. 10.2307/3151850
- Kumar, Nirmalya;
- Scheer, Lisa K.;
- Steenkamp, Jan-Benedict E. M.
- Article
5
- Journal of Marketing Research (JMR), 1998, v. 35, n. 2, p. 210, doi. 10.2307/3151849
- Kalra, Ajay;
- Goodstein, Ronald C.
- Article
6
- Journal of Marketing Research (JMR), 1998, v. 35, n. 2, p. 198, doi. 10.2307/3151848
- Andrews, Rick L.;
- Manrai, Ajay K.
- Article
7
- Journal of Marketing Research (JMR), 1998, v. 35, n. 2, p. 189, doi. 10.2307/3151847
- Bucklin, Randolph E.;
- Gupta, Sunil;
- Siddarth, S.
- Article
8
- Journal of Marketing Research (JMR), 1998, v. 35, n. 2, p. 177, doi. 10.2307/3151846
- Dellaert, Benedict G. C.;
- Arentze, Theo A.;
- Bierlaire, Michel;
- Borgers, Alyos W. J.;
- Timmermans, Harry J. P.
- Article
9
- Journal of Marketing Research (JMR), 1998, v. 35, n. 2, p. 166, doi. 10.2307/3151845
- Broniarczyk, Susan M.;
- Hoyer, Wayne D.;
- McAlister, Leigh
- Article
10
- Journal of Marketing Research (JMR), 1998, v. 35, n. 2, p. 154, doi. 10.2307/3151844
- Article
11
- Journal of Marketing Research (JMR), 1998, v. 35, n. 2, p. 137, doi. 10.2307/3151843
- Article