Works matching IS 00222437 AND DT 1976 AND VI 13 AND IP 2

Results: 18

TOWARD AN ECONOMIC THEORY OF INCOME DISTRIBUTION.

Published in:

1976

By:

Ellis, Dennis F.

Publication type:

Book Review

MENTAL MAPS.

Published in:

1976

By:

Achabal, Dale D.

Publication type:

Book Review

A TECHNIQUE FOR EVALUATING INTERVIEWER PERFORMANCE.

Published in:

1976

By:

Kerin, Roger A.

Publication type:

Book Review

SURVEYS OF CONSUMERS 1972-73.

Published in:

1976

By:

Perloff, Robert

Publication type:

Book Review

An Experimental Evaluation of a Proposed Corrective Advertising Remedy.

Published in:

Journal of Marketing Research (JMR), 1976, v. 13, n. 2, p. 178, doi. 10.2307/3150855

By:

Mazis, Michael B.;
Adkinson, Janice E.

Publication type:

Article

The Predictive Aspects of a Joint-Space Theory of Stochastic Choice.

Published in:

Journal of Marketing Research (JMR), 1976, v. 13, n. 2, p. 198, doi. 10.2307/3150859

By:

Best, Roger J.

Publication type:

Article

Comments on "Attribution Theory and Advertiser Credibility.".

Published in:

Journal of Marketing Research (JMR), 1976, v. 13, n. 2, p. 193, doi. 10.2307/3150858

By:

Hansen, Robert A.;
Scott, Carol A.

Publication type:

Article

The Effect of Question Form on Gathering Income Data by Telephone.

Published in:

Journal of Marketing Research (JMR), 1976, v. 13, n. 2, p. 189, doi. 10.2307/3150857

By:

Locander, William B.;
Burton, John P.

Publication type:

Article

An Investigation of Perceived Risk at the Brand Level.

Published in:

Journal of Marketing Research (JMR), 1976, v. 13, n. 2, p. 184, doi. 10.2307/3150856

By:

Peter, J. Paul;
Ryan, Michael J.

Publication type:

Article

THE JMR BOOK REVIEW SECTION IN TRANSITION.

Published in:

Journal of Marketing Research (JMR), 1976, v. 13, n. 2, p. 205, doi. 10.1177/002224377601300214

By:

Peterson, Robert A.

Publication type:

Article

Does a Change in Customer Loyalty Occur When a New Car Agency is Sold?

Published in:

Journal of Marketing Research (JMR), 1976, v. 13, n. 2, p. 173, doi. 10.2307/3150854

By:

Nordstrom, Richard D.;
Swan, John E.

Publication type:

Article

A Comparative Analysis of the Roles Portrayed by Women in Print Advertisements: 1958, 1970, 1972.

Published in:

Journal of Marketing Research (JMR), 1976, v. 13, n. 2, p. 168, doi. 10.2307/3150853

By:

Belkaoui, Ahmed;
Belkaoui, Janice M.

Publication type:

Article

COMPUTER ABSTRACTS.

Published in:

1976

By:

Warwick, Kenneth M.;
Beckwith, Neil;
Friedman, Herman P.;
Haley, Russell I.;
Ott, Leland H.;
Sands, Saul;
Sims, J. Taylor;
Hammack, Terry;
Darden, William R.;
Ashton, Dub

Publication type:

Abstract

An Experiment in Brand Choice.

Published in:

Journal of Marketing Research (JMR), 1976, v. 13, n. 2, p. 152, doi. 10.2307/3150849

By:

Charlton, P.;
Ehrenberg, A. S. C.

Publication type:

Article

The Effect of Individual and Situation-Related factors on Consumer Selection of Judgmental Models.

Published in:

Journal of Marketing Research (JMR), 1976, v. 13, n. 2, p. 144, doi. 10.2307/3150848

By:

Park, C. Whan

Publication type:

Article

The Effects of Sampling Variation on Sales Forecasts for New Consumer Products.

Published in:

Journal of Marketing Research (JMR), 1976, v. 13, n. 2, p. 138, doi. 10.2307/3150847

By:

Shoemaker, Robert;
Staelin, Richard

Publication type:

Article

Communications-Effectiveness of Comparative Advertising: A Laboratory Analysis.

Published in:

Journal of Marketing Research (JMR), 1976, v. 13, n. 2, p. 128, doi. 10.2307/3150846

By:

Prasad, V. Kanti

Publication type:

Article

Cultural Values Do Correlate With Consumer Behavior.

Published in:

Journal of Marketing Research (JMR), 1976, v. 13, n. 2, p. 121, doi. 10.2307/3150845

By:

Henry, Walter A.

Publication type:

Article