SUPPLY MODELS: AN EMPIRICAL STUDY OF ADAPTATION AND INNOVATION IN THE FIRM.
- Published in:
- 1973
- By:
- Publication type:
- Book Review
Works matching IS 00222437 AND DT 1973 AND VI 10 AND IP 2
Results: 27
1
2
MARKET ANALYSIS OF THE UNITED STATES OF AMERICA.
- Published in:
- 1973
- By:
- Publication type:
- Book Review
3
MARKETING RESEARCH IN EUROPE.
- Published in:
- 1973
- By:
- Publication type:
- Book Review
4
A SPATIAL ANALYSIS OF SUBMERTROPOLIS SMALL-TOWN GROWTH.
- Published in:
- 1973
- By:
- Publication type:
- Book Review
5
CONSUMER EXPENDITURES AND INCOME.
- Published in:
- 1973
- By:
- Publication type:
- Book Review
6
CHOOSING THE BEST ADVERTISING ALTERNATIVE.
- Published in:
- 1973
- By:
- Publication type:
- Book Review
7
COMMUNICATION OF INNOVATIONS, A CROSS CULTURAL APPROACH.
- Published in:
- 1973
- By:
- Publication type:
- Book Review
8
A Further Caution: It's Innovativeness Overlap.
- Published in:
- 1973
- By:
- Publication type:
- Editorial
9
A Cautionary Note on Innovative Overlap.
- Published in:
- 1973
- By:
- Publication type:
- Editorial
10
Testing the Inverse Ad Size-Selective Exposure Hypothesis: Clarifying Bogart.
- Published in:
- 1973
- By:
- Publication type:
- Editorial
11
Comment on Silk and Geiger.
- Published in:
- 1973
- By:
- Publication type:
- Editorial
12
Cross-Referencing Between AMA Journals and Other Publications.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 2, p. 215, doi. 10.2307/3149833
- By:
- Publication type:
- Article
13
A Woman's Place: A Follow-Up Analysis of the Roles Portrayed by Women in Magazine Advertisements.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 2, p. 213, doi. 10.2307/3149832
- By:
- Publication type:
- Article
14
Customer-Salesman Interaction in Appliance Retailing.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 2, p. 208, doi. 10.2307/3149831
- By:
- Publication type:
- Article
15
The Uses of Telephone Directories for Survey Sampling.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 2, p. 204, doi. 10.2307/3149830
- By:
- Publication type:
- Article
16
A Bipolar Adjective Screening Methodology.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 2, p. 202, doi. 10.2307/3149829
- By:
- Publication type:
- Article
17
....COMPUTER ABSTRACTS.
- Published in:
- 1973
- By:
- Publication type:
- Abstract
18
The Effect of Ecological Concern on Brand Perceptions.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 2, p. 191, doi. 10.2307/3149825
- By:
- Publication type:
- Article
19
Perceived Risk and Its Components: A Model and Empirical Test.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 2, p. 184, doi. 10.2307/3149824
- By:
- Publication type:
- Article
20
The Effect Of Product Sales Quotas on Sales Force Productivity.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 2, p. 180, doi. 10.2307/3149823
- By:
- Publication type:
- Article
21
Managing Conflict in Distribution Channels: A Laboratory Study.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 2, p. 169, doi. 10.2307/3149822
- By:
- Publication type:
- Article
22
Nonresponses Bias and Callbacks in Sample Surveys.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 2, p. 160, doi. 10.2307/3149821
- By:
- Publication type:
- Article
23
The RAS Method for Two-Dimensional Forecasts.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 2, p. 153, doi. 10.2307/3149820
- By:
- Publication type:
- Article
24
The Self-Confidence--Advertising Response Relationship: A Function of Situational Distraction.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 2, p. 146, doi. 10.2307/3149819
- By:
- Publication type:
- Article
25
The Importance of Differential Weights in Multiple Attribute Models of Consumer Attitude.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 2, p. 141, doi. 10.2307/3149818
- By:
- Publication type:
- Article
26
A Laboratory Experiment of Individual Attitude Response to Advertising Exposure.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 2, p. 130, doi. 10.2307/3149817
- By:
- Publication type:
- Article
27
Dynamic Forecasts of New Product Demand Using a Depth of Repeat Model.
- Published in:
- Journal of Marketing Research (JMR), 1973, v. 10, n. 2, p. 115, doi. 10.2307/3149816
- By:
- Publication type:
- Article