Results: 29
THE GHETTO MARKETPLACE.
- Published in:
- 1971
- By:
- Publication type:
- Book Review
COMPUTER INNOVATIONS IN MARKETING.
- Published in:
- 1971
- By:
- Publication type:
- Book Review
SEQUENTIAL TESTS OF STATISTICAL HYPOTHESES.
- Published in:
- 1971
- By:
- Publication type:
- Book Review
EXPERIMENTAL DESIGN/STATISTICAL MODELS AND THEIR EXPERIMENTAL APPLICATION.
- Published in:
- 1971
- By:
- Publication type:
- Book Review
WORKSHOP PROCEEDINGS: VERTICAL COORDINATION IN LIVESTOCK MARKETING.
- Published in:
- 1971
- By:
- Publication type:
- Book Review
CONSUMER BEHAVIOR: LEARNING MODELS OF PURCHASING.
- Published in:
- 1971
- By:
- Publication type:
- Book Review
Blacks in Advertising: A Further Comment.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 392, doi. 10.2307/3149586
- By:
- Publication type:
- Article
The Use of Black Models in Advertising.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 390, doi. 10.2307/3149585
- By:
- Publication type:
- Article
Testing vs. Estimation in Simultaneous-Equation Regression Models.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 388, doi. 10.2307/3149584
- By:
- Publication type:
- Article
A Note on a Simultaneous-Equation Regression Study of Advertising and Sales of Cigarettes.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 386, doi. 10.2307/3149583
- By:
- Publication type:
- Article
Self-Concept and Significant Others.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 382, doi. 10.2307/3149582
- By:
- Publication type:
- Article
Socially Distant Reference Groups and Consumer Aspirations.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 379, doi. 10.2307/3149581
- By:
- Publication type:
- Article
Order Bias, the Ideal Rating, and the Semantic Differential.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 375, doi. 10.2307/3149580
- By:
- Publication type:
- Article
Acceptance by Males of Feminine Products.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 372, doi. 10.2307/3149579
- By:
- Publication type:
- Article
Analyzing Consumer Image Data Using the Friedman Two-Way Analysis of Variance By Ranks.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 370, doi. 10.2307/3149578
- By:
- Publication type:
- Article
Post-High Teens and Fashion Innovation.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 368, doi. 10.2307/3149577
- By:
- Publication type:
- Article
Patterns of Use of Consumer Purchase Panels.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 364, doi. 10.2307/3149576
- By:
- Publication type:
- Article
Conjoint Measurement for Quantifying Judgmental Data.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 355, doi. 10.2307/3149575
- By:
- Publication type:
- Article
Comparative Cluster Analysis for World Markets.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 348, doi. 10.2307/3149574
- By:
- Publication type:
- Article
Using Cluster Analysis to Improve Marketing Experiments.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 340, doi. 10.2307/3149573
- By:
- Publication type:
- Article
The Use of Gert in the Planning and Control of Marketing Research.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 335, doi. 10.2307/3149572
- By:
- Publication type:
- Article
Experimental Study of Industrial Buyer Behavior.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 329, doi. 10.2307/3149571
- By:
- Publication type:
- Article
Five Dimensions of the Industrial Adoption Process.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 322, doi. 10.2307/3149570
- By:
- Publication type:
- Article
Clusters of Consumer Interests and Opinion Leaders' Spheres of Influence.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 317, doi. 10.2307/3149569
- By:
- Publication type:
- Article
Generalized Change Agents and Innovativeness.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 313, doi. 10.2307/3149568
- By:
- Publication type:
- Article
Measurement of Husband-Wife Influence in Consumer Purchase Decisions.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 305, doi. 10.2307/3149567
- By:
- Publication type:
- Article
Personality Variables and Cigarette Brand Choice.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 298, doi. 10.2307/3149566
- By:
- Publication type:
- Article
Testing Cognitive Models Through Computer-Controlled Experiments.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 291, doi. 10.2307/3149565
- By:
- Publication type:
- Article
Stages of Consumer Decision Making.
- Published in:
- Journal of Marketing Research (JMR), 1971, v. 8, n. 3, p. 283, doi. 10.2307/3149564
- By:
- Publication type:
- Article