Results: 27
LINEAR MODELS.
- Published in:
- 1972
- By:
- Publication type:
- Book Review
ORGANIZATIONAL EXPERIMENTS: LABORATORY AND FIELD RESEARCH.
- Published in:
- 1972
- By:
- Publication type:
- Book Review
THE ECONOMICS OF THE GHETTO.
- Published in:
- 1972
- By:
- Publication type:
- Book Review
INNER CITY BUSINESS: A CASE STUDY OF BUFFALO, NEW YORK.
- Published in:
- 1972
- By:
- Publication type:
- Book Review
ECONOMIC SURVEY METHODS.
- Published in:
- 1972
- By:
- Publication type:
- Book Review
On L and R and HAPPISIMM.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 349, doi. 10.2307/3149555
- By:
- Publication type:
- Article
A Crucial Test for the Howard-Sheth Model of Buyer Behavior.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 346, doi. 10.2307/3149554
- By:
- Publication type:
- Article
More on Testing the Howard-Sheth Model of Buyer Behavior.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 344, doi. 10.2307/3149553
- By:
- Publication type:
- Article
A Study of Innovativeness Overlap.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 341, doi. 10.2307/3149552
- By:
- Publication type:
- Article
Regressions with Discrete Dependent Variables: The Effect on R[sup2].
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 338, doi. 10.2307/3149551
- By:
- Publication type:
- Article
Procedures for Obtaining Similarities Data.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 335, doi. 10.2307/3149550
- By:
- Publication type:
- Article
Judged Similarity and Brand-Switching Data as Similarity Measures.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 331, doi. 10.2307/3149549
- By:
- Publication type:
- Article
The CANIS Method of Reducing Bias in Survey Research.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 329, doi. 10.2307/3149548
- By:
- Publication type:
- Article
Predicting Opinion Leadership for Men's Apparel Fashions.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 324, doi. 10.2307/3149547
- By:
- Publication type:
- Article
The Majority Effect and Brand Choice.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 320, doi. 10.2307/3149546
- By:
- Publication type:
- Article
Children's Purchase Influence Attempts and Parental Yielding .
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 316, doi. 10.2307/3149545
- By:
- Publication type:
- Article
....COMPUTER ABSTRACTS.
- Published in:
- 1972
- By:
- Publication type:
- Abstract
Vertical Cooperative Advertising Ventures.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 309, doi. 10.2307/3149542
- By:
- Publication type:
- Article
Testing Distributed Lag Models of Advertising Effect.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 298, doi. 10.2307/3149541
- By:
- Publication type:
- Article
A Bayesian Approach to Forecasting the Effects of Atypical Situations.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 292, doi. 10.2307/3149540
- By:
- Publication type:
- Article
A Decision Model in Consumer Pricing Research.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 287, doi. 10.2307/3149539
- By:
- Publication type:
- Article
Evaluating Models of Attitude Structure.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 279, doi. 10.2307/3149538
- By:
- Publication type:
- Article
An Illustration of Cross-Spectral Analysis in Marketing.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 271, doi. 10.2307/3149537
- By:
- Publication type:
- Article
A Threshold Model of Purchasing Decisions.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 264, doi. 10.2307/3149536
- By:
- Publication type:
- Article
Measurement of Consumers' Prior Brand Information.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 258, doi. 10.2307/3149535
- By:
- Publication type:
- Article
Prepurchase Information Seeking for New Cars and Major Household Appliances.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 249, doi. 10.2307/3149534
- By:
- Publication type:
- Article
Consumers' Attitudes Toward Package Size and Price.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 3, p. 239, doi. 10.2307/3149533
- By:
- Publication type:
- Article