Works matching IS 00222429 AND DT 1971 AND VI 35 AND IP 2

Results: 34

VI. PROCEDURAL AND MISCELLANEOUS DEVELOPMENTS.

Published in:

Journal of Marketing, 1971, v. 35, n. 2, p. 79

By:

Werner, Ray O.;
Hartman, George E.

Publication type:

Article

V. REGULATION OF UNFAIR COMPETITION.

Published in:

Journal of Marketing, 1971, v. 35, n. 2, p. 77

By:

Werner, Ray O.;
Cohen, Dorothy

Publication type:

Article

IV. REGULATION OF CHANNELS OF DISTRIBUTION.

Published in:

Journal of Marketing, 1971, v. 35, n. 2, p. 74

By:

Werner, Ray O.;
Howard, Marshall C.

Publication type:

Article

III. REGULATION OF PRICE COMPETITION.

Published in:

Journal of Marketing, 1971, v. 35, n. 2, p. 73

By:

Werner, Ray O.;
Griffiths, L. C.

Publication type:

Article

II. REGULATION OF PRODUCT CHARACTERISTICS.

Published in:

Journal of Marketing, 1971, v. 35, n. 2, p. 72

By:

Werner, Ray O.;
Duggan, Michael

Publication type:

Article

EL MERCADEO DE LOS PRODUCTOS AGROPECUARIOS EN MEXICO.

Published in:

1971

By:

Gordon, Guy G.;
Meissner, Frank

Publication type:

Book Review

ACADEMIA AND ANARCHY: AN ECONOMIC DIAGNOSIS.

Published in:

1971

By:

Gordon, Guy G.;
Little, Robert W.

Publication type:

Book Review

DER VERKAUFSVORGANG ALS SOZIALER INTERAKTIONSPROZESS.

Published in:

1971

By:

Gordon, Guy G.;
Dahlke, Gerhard

Publication type:

Book Review

PURCHASING MANAGEMENT: MATERIALS IN MOTION.

Published in:

1971

By:

Gordon, Guy G.;
Webb, Don R.

Publication type:

Book Review

RETAIL MANAGEMENT PROBLEMS.

Published in:

1971

By:

Gordon, Guy G.;
Samson, Harland E.

Publication type:

Book Review

READINGS IN SALES MANAGEMENT.

Published in:

1971

By:

Gordon, Guy G.;
Dyke, James Van

Publication type:

Book Review

NEW PRODUCT DEVELOPMENT.

Published in:

1971

By:

Gordon, Guy G.;
Sands, Saul

Publication type:

Book Review

BUYER ATTITUDES AND BRAND CHOICE BEHAVIOR.

Published in:

1971

By:

Gordon, Guy G.;
Teach, Richard D.

Publication type:

Book Review

A LOGISTICAL INFORMATION SYSTEM FOR MARKETING ANALYSIS.

Published in:

1971

By:

Gordon, Guy G.;
Evans, R. E.

Publication type:

Book Review

PRINCIPLES OF MARKETING, Third Edition.

Published in:

1971

By:

Gordon, Guy G.;
Fox, Harold W.

Publication type:

Book Review

ANALYTICAL MARKETING.

Published in:

1971

By:

Gordon, Guy G.;
Mac Lachlan, Douglas L.

Publication type:

Book Review

MARKETING AND HIGHER MANAGEMENT.

Published in:

1971

By:

Gordon, Guy G.;
Robert Patty, C.

Publication type:

Book Review

ANALYSIS FOR MARKETING DECISIONS.

Published in:

1971

By:

Gordon, Guy G.;
Judd, Robert C.

Publication type:

Book Review

MARKETS AND MARKETING, AN ORIENTATION.

Published in:

1971

By:

Gordon, Guy G.;
Thorelli, Hans B.

Publication type:

Book Review

MARKETING THEORY AND METATHEORY.

Published in:

1971

By:

Gordon, Guy G.;
William Lazer

Publication type:

Book Review

MARKETING ABSTRACTS.

Published in:

1971

By:

Penn Jr, William S.;
Bearchell Jr, Charles A.;
Schendel, D. E.;
Gross, Walter

Publication type:

Abstract

I. REGULATION OF MONOPOLISTIC METHODS.

Published in:

Journal of Marketing, 1971, v. 35, n. 2, p. 69

By:

Werner, Ray O.;
Bechtol, Paul T.;
Love, David M.

Publication type:

Article

The Morphology of Theory and the General Theory of Marketing.

Published in:

Journal of Marketing, 1971, v. 35, n. 2, p. 65, doi. 10.2307/1249920

By:

Hunt, Shelby D.

Publication type:

Article

Marketing and the Use of Fear- or Anxiety-arousing Appeals.

Published in:

Journal of Marketing, 1971, v. 35, n. 2, p. 62, doi. 10.2307/1249919

By:

Wheatley, John J.

Publication type:

Article

Graphology and Marketing Research: A Pilot Experiment in Validity and Inter-judge Reliability.

Published in:

Journal of Marketing, 1971, v. 35, n. 2, p. 58, doi. 10.2307/1249918

By:

Green, Paul E.;
Rao, Vithala R.;
Armani, Diana I.

Publication type:

Article

LEADERS IN MARKETING.

Published in:

1971

By:

Wright, John S.;
Corbin, Arnold

Publication type:

Biography

Consumption and the Problem of Time.

Published in:

Journal of Marketing, 1971, v. 35, n. 2, p. 50, doi. 10.2307/1249916

By:

Schary, Philip B.

Publication type:

Article

A Segmentation Analysis on Automobile Buyers During the New Model Year Transition Period.

Published in:

Journal of Marketing, 1971, v. 35, n. 2, p. 42, doi. 10.2307/1249915

By:

Wiseman, Frederick

Publication type:

Article

Life Style Patterns and Commercial Bank Credit Card Usage.

Published in:

Journal of Marketing, 1971, v. 35, n. 2, p. 35, doi. 10.2307/1249914

By:

Plummer, Joseph T.

Publication type:

Article

Premiums--Forgotten by Theory.

Published in:

Journal of Marketing, 1971, v. 35, n. 2, p. 26, doi. 10.2307/1249913

By:

Seipel, Carl-Magnus

Publication type:

Article

The Dynamics of Commercial Structure in Central City Areas.

Published in:

Journal of Marketing, 1971, v. 35, n. 2, p. 10, doi. 10.1177/002224297103500204

By:

Haines Jr, Jeorge H.;
Simon, Leonard S.;
Alexis Hainn Jr, Marcus

Publication type:

Article

Imbricative Marketing.

Published in:

Journal of Marketing, 1971, v. 35, n. 2, p. 19, doi. 10.2307/1249912

By:

Kaldor, Andrew G.

Publication type:

Article

Survival and Social Responsibility: Themes for Marketing Education and Management.

Published in:

Journal of Marketing, 1971, v. 35, n. 2, p. 3, doi. 10.2307/1249910

By:

Gels, Betsy D.;
Brien, Richard H.

Publication type:

Article

From the Editor.

Published in:

1971

By:

Kelley, Eugene P.

Publication type:

Editorial