Works matching IS 00222429 AND DT 1974 AND VI 38 AND IP 3

Results: 37

PROCEDURAL AND MISCELLANEOUS DEVELOPMENTS.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 86

By:

Werner, Ray O.;
Hartman, George E.

Publication type:

Article

REGULATION OF UNFAIR COMPETITION.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 83

By:

Werner, Ray O.;
Cohen, Dorothy

Publication type:

Article

REGULATION OF CHANNELS OF DISTRIBUTION.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 82

By:

Werner, Ray O.;
Griffiths, L. C.

Publication type:

Article

REGULATION OF PRODUCT CHARACTERISTICS.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 79

By:

Werner, Ray O.;
Katz, Benjamin J.

Publication type:

Article

REGULATION OF PRICE COMPETITION.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 81

By:

Tarpey, Lawrence X.;
Werner, Ray O.

Publication type:

Article

REBELS AND COLLEAGUES.

Published in:

1974

By:

Wyckham, Robert G.

Publication type:

Book Review

THE LIMITS OF CORPORATE RESPONSIBILITY.

Published in:

1974

By:

Rothberg, Robert R.

Publication type:

Book Review

CONGLOMERATE ENTERPRISE AND PUBLIC POLICY.

Published in:

1974

By:

Wales, Hugh G.

Publication type:

Book Review

MARKETING CONCEPTS AND STRATEGIES IN THE NEXT DECADE.

Published in:

1974

By:

Shapiro, Stanley J.

Publication type:

Book Review

THE DISTRIBUTION OF CONSUMER GOODS-STRUCTURE AND PERFORMANCE.

Published in:

1974

By:

Schwartz, George

Publication type:

Book Review

THE SOCIAL DYNAMICS OF MARKETING.

Published in:

1974

By:

Pride, William

Publication type:

Book Review

MARKETING CHANNELS.

Published in:

1974

By:

Faria, Anthony J.

Publication type:

Book Review

INTERNATIONAL MARKETING.

Published in:

1974

By:

Newcomer, H. A.

Publication type:

Book Review

ADVERTISING COST CONTROL HANDBOOK.

Published in:

1974

By:

Jolson, Marvin A.

Publication type:

Book Review

THE DEPENSA SYSTEM OF FOOD DISTRIBUTION.

Published in:

1974

By:

Meissner, Frank

Publication type:

Book Review

PUBLIC POLICY AND MARKETING PRACTICES.

Published in:

1974

By:

Narver, John C.

Publication type:

Book Review

MARKETING IN THE SOVIET UNION.

Published in:

1974

By:

Holloway, Robert J.

Publication type:

Book Review

RETAILING.

Published in:

1974

By:

Gist, Ronald R.

Publication type:

Book Review

INTERNATIONAL MARKETING STRATEGY.

Published in:

1974

By:

Mazze, Edward M.

Publication type:

Book Review

SELLING.

Published in:

1974

By:

Bennett, William R.

Publication type:

Book Review

MARKETING.

Published in:

1974

By:

Bonwich, William T.

Publication type:

Book Review

MARKETING ABSTRACTS.

Published in:: 1974
Publication type:: Abstract

REGULATION OF MONOPOLISTIC METHODS.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 75

By:

Werner, Ray O.;
Bechtol, Paul T.;
Duggan, Michael A.

Publication type:

Article

The American Marketing Association in 1973.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 72, doi. 10.1177/002224297403800314

By:

Twedt, Dik

Publication type:

Article

Competitive Bidding for Marketing Research Services: Fact or Fiction?

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 69, doi. 10.1177/002224297403800313

By:

Haynes, Joel B.;
Rothe, James T.

Publication type:

Article

'City Shoppers and Urban Indentification' Revisited.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 67, doi. 10.1177/002224297403800312

By:

Boone, Louis E.;
Kurtz, David L.;
Johnson, James C.;
Bonno, John A.

Publication type:

Article

Consumer Appraisal of Retail Price Advertisements.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 64, doi. 10.1177/002224297403800311

By:

Fry, Joseph N.;
McDougall, Gordon H.

Publication type:

Article

Selecting the Superior Segmentation Correlate.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 60, doi. 10.1177/002224297403800310

By:

Hisrich, Robert D.;
Peters, Michael P.

Publication type:

Article

Price-Product Performance Competition between Retailer and Manufacturer Brands.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 52, doi. 10.1177/002224297403800309

By:

Swan, John E.

Publication type:

Article

An Analysis of Catalog Buying Behavior.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 47, doi. 10.1177/002224297403800308

By:

Reynolds, Fred D.

Publication type:

Article

The Salesman's Career Cycle.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 39, doi. 10.1177/002224297403800307

By:

Jolson, Marvin A.

Publication type:

Article

Planning Gains in Market Share.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 30, doi. 10.1177/002224297403800306

By:

Fogg, C. Davis

Publication type:

Article

Marketing During Periods of Shortage.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 20, doi. 10.1177/002224297403800305

By:

Kotler, Philip

Publication type:

Article

Food Labeling Regulations: Efforts Toward Full Disclosure.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 14, doi. 10.1177/002224297403800304

By:

Frech, Warren A.;
Barksdale, Hiram C.

Publication type:

Article

The Concept of Unfairness as It Relates to Advertising Legislation.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 8, doi. 10.2307/1249844

By:

Cohen, Dorothy

Publication type:

Article

Marketing and Public Policy: A Contemporary View.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 2, doi. 10.1177/002224297403800302

By:

Grether, E. T.

Publication type:

Article

From the Editor.

Published in:

Journal of Marketing, 1974, v. 38, n. 3, p. 1, doi. 10.1177/002224297403800301

By:

Light, Larry

Publication type:

Article