Works matching Theories of Persuasion

Results: 683

La fertilisation croisée des sciences cognitives, théories sur le changement et de la persuasion avec le marketing viral : de l'état méthodologique à l'essai d'une modélisation.

Published in:

Recherches en Sciences de Gestion, 2020, n. 136, p. 203, doi. 10.3917/resg.136.0203

By:

Moustafa, Mohamed

Publication type:

Article

Fostering netizens to engage in rumour-refuting messages of government social media: a view of persuasion theory.

Published in:

Behaviour & Information Technology, 2024, v. 43, n. 10, p. 2071, doi. 10.1080/0144929X.2023.2241084

By:

Chen, Juan;
Lin, Yanqing;
Tang, Xiyang;
Deng, Shengli

Publication type:

Article

Authors Influencing Others to Follow: An Analysis of a Social Media Platform Through the Framework of Persuasion Theory.

Published in:

MEIEA Journal, 2014, v. 14, n. 1, p. 251, doi. 10.25101/14.9

By:

Rothschild, Philip C.

Publication type:

Article

From Persuasion Theory to Climate Action: Insights and Future Directions for Increasing Climate-Friendly Behavior.

Published in:

Sustainability (2071-1050), 2025, v. 17, n. 7, p. 2832, doi. 10.3390/su17072832

By:

Miller, Lindsay B.

Publication type:

Article

Exploiting Attractiveness in Persuasion: Senders' Implicit Theories About Receivers' Processing Motivation.

Published in:

Personality & Social Psychology Bulletin, 2010, v. 36, n. 6, p. 830, doi. 10.1177/0146167210371623

By:

Vogel, Tobias;
Kutzner, Florian;
Fiedler, Klaus;
Freytag, Peter

Publication type:

Article

The Relationship between Persuasion and Speech Act Theory.

Published in:

Journal of Al-Qadisiya In Arts & Educational Science, 2018, v. 18, n. 3, p. 29

By:

Huessein Jibreen, Maysa'a Kadhim;
AL-Janabi, Hiba Hameed Hamzah

Publication type:

Article

Thirty years of persuasion knowledge research: From demonstrating effects to building theory to increasing applicability.

Published in:

Consumer Psychology Review, 2025, v. 8, n. 1, p. 3, doi. 10.1002/arcp.1107

By:

Isaac, Mathew S.;
Calder, Bobby J.

Publication type:

Article

An Action-Based Theory of Persuasion in Marketing.

Published in:

Journal of Marketing Theory & Practice, 1999, v. 7, n. 3, p. 27, doi. 10.1080/10696679.1999.11501838

By:

Funkhouser, G. Ray;
Parker, Richard

Publication type:

Article

Implicit theories of persuasion.

Published in:

Human Communication Research, 1997, v. 24, n. 1, p. 31, doi. 10.1111/j.1468-2958.1997.tb00586.x

By:

Roskos-Ewoldsen, David R.

Publication type:

Article

Strategy Experiments in Nonexperimental Settings: Challenges of Theory, Inference, and Persuasion in Business Strategy.

Published in:

Strategy Science, 2024, v. 9, n. 4, p. 311, doi. 10.1287/stsc.2024.0164

By:

Adner, Ron;
Levinthal, Daniel A.

Publication type:

Article

Naïve theories about persuasion: implications for information processing and consumer attitude change.

Published in:

International Journal of Advertising, 2015, v. 34, n. 1, p. 85, doi. 10.1080/02650487.2014.997080

By:

Briñol, Pablo;
Rucker, Derek D.;
Petty, Richard E.

Publication type:

Article

Using Swing Kids to Teach Theories of Persuasion.

Published in:

Communication Teacher, 2000, v. 14, n. 2, p. 5, doi. 10.1080/29945054.2000.12289998

By:

Proctor II, Russel F.

Publication type:

Article

Preschool Children's Persuasion Knowledge: The Contribution of Theory of Mind.

Published in:

Journal of Public Policy & Marketing, 2009, v. 28, n. 2, p. 175, doi. 10.1509/jppm.28.2.175

By:

McAlister, Anna R;
Cornwell, T. Bettina

Publication type:

Article

Three venues to the theory of persuasion.

Published in:

Empedocles: European Journal for the Philosophy of Communication, 2019, v. 10, n. 1, p. 7, doi. 10.1386/ejpc.10.1.7_1

By:

Bar-Am, Nimrod

Publication type:

Article

Is There One Persuasion Process or More? Lumping Versus Splitting in Attitude Change Theories.

Published in:

Psychological Inquiry, 1999, v. 10, n. 2, p. 156, doi. 10.1207/S15327965PL100211

By:

Petty, Richard E.;
Wheeler, S. Christian;
Bizer, George Y.

Publication type:

Article

PSYCHOLOGICAL THEORIES OF PERSUASION: AN AUDITOR'S REPORT.

Published in:

Quarterly Journal of Speech, 1971, v. 57, n. 4, p. 383, doi. 10.1080/00335637109383083

By:

Simons, Herbert W.

Publication type:

Article

A Practical Theory of Persuasion Based on Behavioral Science Approaches.

Published in:

Journal of Personal Selling & Sales Management, 1984, v. 4, n. 2, p. 17

By:

Funkhouser, G. Ray

Publication type:

Article

Ekphrasis, Imagination and Persuasion in Ancient Rhetorical Theory and Practice.

Published in:

2009

By:

REES, ROGER

Publication type:

Book Review

Integrating Application of Media Effects, Persuasion, and Behavior Change Theories to Communication Campaigns: A Stages-of-Change Framework.

Published in:

Health Communication, 1999, v. 11, n. 4B, p. 335, doi. 10.1207/S15327027HC1104_2

By:

Slater, Michael D.

Publication type:

Article

An economic theory of persuasion.

Published in:

Public Choice, 1991, v. 71, n. 1/2, p. 101, doi. 10.1007/BF00138454

By:

Yokoyama, Akira

Publication type:

Article

Inoculation Theory and Resistance to Persuasion in Marketing.

Published in:

Psychology & Marketing, 1987, v. 4, n. 2, p. 157, doi. 10.1002/mar.4220040208

By:

Lessne, Greg J.;
Didow Jr., Nicholas M.

Publication type:

Article

Persuasion in the Age of Artificial Intelligence (AI): Theories and Complications of AI-Based Persuasion.

Published in:

Human Communication Research, 2022, v. 48, n. 3, p. 386, doi. 10.1093/hcr/hqac006

By:

Dehnert, Marco;
Mongeau, Paul A

Publication type:

Article

Ekphrasis, Imagination and Persuasion in Ancient Rhetorical Theory and Practice.

Published in:

2013

By:

de Jonge, Casper C.

Publication type:

Book Review

Persuasion Theory and Drug Abuse Prevention.

Published in:

Health Communication, 1991, v. 3, n. 4, p. 193, doi. 10.1207/s15327027hc0304_2

By:

Baker, Sara M.;
Petty, Richard E.;
Gleicher, Faith

Publication type:

Article

Evaluating classic and contemporary ideas about persuasion resistance in inoculation theory: argument strength, refutation strength, and forewarning.

Published in:

Communication Research Reports, 2021, v. 38, n. 4, p. 272, doi. 10.1080/08824096.2021.1956450

By:

Barbati, Juliana L.;
Rains, Stephen A.;
Ivanov, Bobi;
Banas, John A.

Publication type:

Article

Persuasion: The Theory and Practice of Manipulative Communication (Book).

Published in:

1972

By:

Elms, Alan C.

Publication type:

Book Review

LEARNING THEORY APPROACHES TO PERSUASION.

Published in:

Human Communication Research, 1981, v. 7, n. 2, p. 161, doi. 10.1111/j.1468-2958.1981.tb00567.x

By:

BURGOON, JUDEE K.;
BURGOON, MICHAEL;
MILLER, GERALD R.;
SUNNAFRANK, MICHAEL

Publication type:

Article

TOWARD A MESSAGE-CENTERED THEORY OF PERSUASION: THREE EMPIRICAL INVESTIGATIONS OF LANGUAGE INTENSITY.

Published in:

Human Communication Research, 1975, v. 1, n. 3, p. 240, doi. 10.1111/j.1468-2958.1975.tb00271.x

By:

BURGOON, MICHAEL;
JONES, STEPHEN B.;
STEWART, DIANE

Publication type:

Article

Psychosocial correlates of deceptive e-cigarette counterfeit susceptibility: A Web’s law-persuasion-trait theory perspective.

Published in:

African Journal of Business & Economic Research, 2021, v. 16, n. 2, p. 95, doi. 10.31920/1750-4562/2021/v16n2a5

By:

Muposhi, A.;
Dhurup, M.

Publication type:

Article

A TWO-STAGE THEORY OF INFORMATION PROCESSING IN PERSUASION: AN INTEGRATIVE VIEW OF COGNITIVE RESPONSE AND SELF-PERCEPTION THEORY.

Published in:

Advances in Consumer Research, 1978, v. 5, n. 1, p. 721

By:

Tybout, Alice M.;
Sternthal, Brian;
Calder, Bobby J.

Publication type:

Article

Some Contributions of Behavior Theory To Persuasion.

Published in:

Today's Speech, 1959, v. 7, n. 2, p. 15, doi. 10.1080/01463375909389504

By:

Hoffman, Howard S.

Publication type:

Article

Internal Rhetorics: Toward a History and Theory of Self-Persuasion.

Published in:

2003

By:

STOYLES, BYRON J.

Publication type:

Book Review

SUBJECTIVE MESSAGE CONSTRUCTS: A THEORY OF PERSUASION.

Published in:

Communication Monographs, 1987, v. 54, n. 2, p. 183, doi. 10.1080/03637758709390225

By:

Morley, Donald Dean

Publication type:

Article

Emotion, Persuasion, and Team Adaptation: Advancing Theory Through Cinema.

Published in:

Academy of Management Review, 2024, v. 49, n. 1, p. 182, doi. 10.5465/amr.2022.0053

By:

Munyon, Timothy P.;
Summers, James K.

Publication type:

Article

A Listener's Perspective: Using Communication Theory and Practice to Reframe Persuasion in the Communication Classroom.

Published in:

Communication Teacher, 2013, v. 27, n. 2, p. 76, doi. 10.1080/17404622.2012.752510

By:

Toon, KellieL.;
Wright, CourtneyN.

Publication type:

Article

Development and Persuasion Understanding: Predicting Knowledge of Persuasion/Selling Intent From Children's Theory of Mind.

Published in:

Journal of Communication, 2015, v. 65, n. 3, p. 423, doi. 10.1111/jcom.12155

By:

Lapierre, Matthew A.

Publication type:

Article

The Persuasion Handbook Developments in Theory and Practice.

Published in:

2005

By:

Briñol, Pablo

Publication type:

Book Review

DESCRIPTIO Y PASIONES EN LA TEORÍA DE LA PERSUASIÓN DE LUIS DE GRANADA.

Published in:

Revista Chilena de Literatura, 2021, n. 103, p. 355, doi. 10.4067/s0718-22952021000100355

By:

Burdiles, Francisco

Publication type:

Article

THE CONTINGENCY RULES THEORY OF PERSUASION: AN EMPIRICAL TEST.

Published in:

Communication Quarterly, 1982, v. 30, n. 4, p. 359, doi. 10.1080/01463378209369472

By:

Smith, Mary John

Publication type:

Article

Internal Rhetorics: Toward a History and Theory of Self-Persuasion (Book).

Published in:

2002

By:

Cyphert, Dale

Publication type:

Book Review

Internal Rhetorics: Toward a History and Theory of Self-Persuasion.

Published in:

2003

By:

Beard, David

Publication type:

Book Review

The Effect of Affect: An Appraisal Theory Perspective on Emotional Engagement in Narrative Persuasion.

Published in:

Journal of Advertising, 2022, v. 51, n. 1, p. 116, doi. 10.1080/00913367.2021.1981498

By:

Hamby, Anne;
Jones, Niusha

Publication type:

Article

POSSESSIONS THEORY OF PERSUASION: AN EXAMINATION OF ITS BASIS AND RANGE.

Published in:

Communication Studies, 1993, v. 44, n. 3/4, p. 188, doi. 10.1080/10510979309368394

By:

Price, James;
Witte, Kim

Publication type:

Article

Construal Level Theory of Mobile Persuasion.

Published in:

Media Psychology, 2013, v. 16, n. 3, p. 245, doi. 10.1080/15213269.2013.798853

By:

Katz, SherriJean;
Byrne, Sahara

Publication type:

Article

PERSUASION: THE THEORY AND PRACTICE OF MANIPULATIVE COMMUNICATION.

Published in:

1975

By:

Lasswell, Harold D.

Publication type:

Book Review

Consumers' Processing of Persuasive Advertisements: An Integrative Framework of Persuasion Theories.

Published in:

Journal of Marketing, 1999, v. 63, n. 4, p. 45, doi. 10.2307/1252100

By:

Meyers-Levy, Joan;
Malaviya, Prashant

Publication type:

Article

COMUNICAÇÃO EM SAÚDE: TEORIAS SOBRE PERSUASÃO.

Published in:

Comunicologia: Revista Eletrônica de Comunicação e Epistemologia da Universidade Católica de Brasília (UCB), 2022, v. 15, n. 3, p. 1

By:

Nogueira, Adinan;
Magalhães Pereira, Letícia;
Damásio, Manuel José

Publication type:

Article

Persuasion: Theory and Research.

Published in:

1992

By:

Jameson, Daphne A.;
Brownell, Judi

Publication type:

Book Review

PERSUASION: NEW DIRECTIONS IN THEORY AND RESEARCH (Book).

Published in:

1982

By:

Reardon, Kathleen Kelley

Publication type:

Book Review

PERSUASION THEORY AND PRACTICE (Book).

Published in:

1972

By:

Mortensen, C. David

Publication type:

Book Review