Works matching AU Hewett, Kelly


Results: 26
    1
    2
    3
    4
    5
    6

    Brand Buzz in the Echoverse.

    Published in:
    Journal of Marketing, 2016, v. 80, n. 3, p. 1, doi. 10.1509/jm.15.0033
    By:
    • Hewett, Kelly;
    • Rand, William;
    • Rust, Roland T.;
    • van Heerde, Harald J.
    Publication type:
    Article
    7
    8
    9

    Comments on "AI and the advent of the cyborg behavioral scientist".

    Published in:
    Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2025, v. 35, n. 2, p. 316, doi. 10.1002/jcpy.1453
    By:
    • Blythe, Paul Andrew;
    • Kulis, Christopher;
    • McGraw, A. Peter;
    • Haenlein, Michael;
    • Hewett, Kelly;
    • Yoo, Kiwoong;
    • Wood, Stacy;
    • Morwitz, Vicki G.;
    • Huber, Joel
    Publication type:
    Article
    10
    11
    12
    13
    14
    15
    16
    17
    18
    19
    20
    21
    22
    23
    24
    25
    26

    Executive Summaries.

    Published in:
    Journal of International Marketing, 2000, v. 8, n. 4, p. 6
    By:
    • Bradley, Frank;
    • Gannon, Michael;
    • Vida, Irena;
    • Reardon, James;
    • Fairhurst, Ann;
    • Song, Michael;
    • Xie, Jinhong;
    • Madden, Thomas J.;
    • Hewett, Kelly;
    • Roth, Martin S.;
    • Myers, Matthew B.;
    • Calantone, Roger J.;
    • Page Jr., Thomas J.;
    • Taylor, Charles R.
    Publication type:
    Article