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Six steps to successful academic conference presentation.
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- Marketing Review, 2012, v. 12, n. 4, p. 437, doi. 10.1362/146934712X13546196910891
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How to capitalise on a tribe.
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- Marketing Review, 2012, v. 12, n. 4, p. 419, doi. 10.1362/146934712X13469451716718
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- Article
A holistic corporate identity communications process.
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- Marketing Review, 2012, v. 12, n. 4, p. 403, doi. 10.1362/146934712X13469451716673
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- Article
Transferring social marketing knowledge through third sector CoPs.
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- Marketing Review, 2012, v. 12, n. 4, p. 381, doi. 10.1362/146934712X13469451716637
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- Article
Tracking the evolution of theory on product elimination: Past, present, and future.
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- Marketing Review, 2012, v. 12, n. 4, p. 345, doi. 10.1362/146934712X13469451716592
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- Article
Fairness quality: The role of fairness in a social and ethically oriented marketing landscape.
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- Marketing Review, 2012, v. 12, n. 4, p. 333, doi. 10.1362/146934712X13469451716556
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- Article
Editorial.
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- Marketing Review, 2012, v. 12, n. 4, p. 331, doi. 10.1362/146934712X13469451716510
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- Article