Works matching IS 1469347X AND DT 2010 AND VI 10 AND IP 4
Results: 9
Tools for Innovation.
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- Marketing Review, 2010, v. 10, n. 4, p. 405, doi. 10.1362/146934710X541366
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- Article
Public Sector Marketing.
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- Marketing Review, 2010, v. 10, n. 4, p. 403, doi. 10.1362/146934710X541357
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- Article
Integrating relationship quality and consumer-brand identification in building brand relationships: proposition of a conceptual model.
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- Marketing Review, 2010, v. 10, n. 4, p. 385, doi. 10.1362/146934710X541348
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- Article
Marketing space: a conceptual framework for marketing events.
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- Marketing Review, 2010, v. 10, n. 4, p. 369, doi. 10.1362/146934710X541339
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- Article
Through a Discourse Analysis lens less darkly: illuminating how SME principals and support agency practitioners see marketing in SMEs.
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- Marketing Review, 2010, v. 10, n. 4, p. 353, doi. 10.1362/146934710X541320
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- Article
Improving the marketing-operations relationship: case evidence from an internet small-medium-enterprise.
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- Marketing Review, 2010, v. 10, n. 4, p. 333, doi. 10.1362/146934710X541311
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- Article
The branding consultant's recommendation for the re-branding of Oldham town: weighing in on the conceptual fit.
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- Marketing Review, 2010, v. 10, n. 4, p. 319, doi. 10.1362/146934710X541302
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- Article
How value is culturally co-constructed over time: an interpretive framework for mythical-level analysis.
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- Marketing Review, 2010, v. 10, n. 4, p. 305, doi. 10.1362/146934710X541294
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- Article
Editorial.
- Published in:
- Marketing Review, 2010, v. 10, n. 4, p. 303, doi. 10.1362/146934710X541285
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- Article