Works matching Advertising revenue
Results: 768
Economic Fluctuations and Changes of Media Advertising Revenue: An Overview.
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- China Media Report Overseas, 2013, v. 9, n. 4, p. 58
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- Article
ADVERTISING-BASED REVENUE MODEL IN DIGITAL MEDIA MARKET.
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- Ekonomski Vjesnik, 2020, v. 33, n. 2, p. 531
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- Article
Direct and Indirect Effects of Buyers and Sellers on Search Advertising Revenues in Business-to-Business Electronic Platforms.
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- Journal of Marketing Research (JMR), 2015, v. 52, n. 3, p. 407, doi. 10.1509/jmr.13.0165
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- Article
ASYMMETRIC IMPACT OF ADVERTISING REVENUES ON CONSUMER BEHAVIOR: A BIVARIATE APPROACH.
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- Central European Business Review, 2019, v. 8, n. 2, p. 1, doi. 10.18267/j.cebr.212
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- Article
Revenue-based attribution modeling for online advertising.
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- International Journal of Market Research, 2019, v. 61, n. 2, p. 195, doi. 10.1177/1470785318774447
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- Article
Internal and External Competition for Advertising Revenues in the Greek Radio Market.
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- Journal of Radio & Audio Media, 2009, v. 16, n. 1, p. 102, doi. 10.1080/19376520902848020
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- Article
Tying in two‐sided markets with heterogeneous advertising revenues and negative pricing.
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- Journal of Economics & Management Strategy, 2023, v. 32, n. 4, p. 757, doi. 10.1111/jems.12547
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- Article
Television Advertising Revenue in the UK: Market Shares and Consumer Spending.
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- International Journal of Advertising, 1994, v. 13, n. 1, p. 55, doi. 10.1080/02650487.1994.11104560
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- Article
Context Information Can Increase Revenue in Online Display Advertising Auctions: Evidence from a Policy Change.
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- Journal of Marketing Research (JMR), 2022, v. 59, n. 5, p. 1040, doi. 10.1177/00222437211070219
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- Article
INQUIRY RESPONSE RATES, COST AND REVENUE PER INQUIRY OF REPETITIVE PRINT ADVERTISING.
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- Advances in Consumer Research, 1981, v. 8, n. 1, p. 428
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- Article
PROPAGANDOS IR REKLAMOS SĄSAJOS, „LEO LT“ ATVEJIS.
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- 2013
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- Publication type:
- Case Study
The Impact of the Recession on the TV Industry in Mexico and Spain.
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- Comunicación y Sociedad, 2013, v. 26, n. 2, p. 27
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- Article
Transformation challenge for magazines advertising expenditure (ADEX) revenue in Malaysia.
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- Journal of Asian Pacific Communication (John Benjamins Publishing Co.), 2015, v. 25, n. 2, p. 181, doi. 10.1075/japc.25.2.02san
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- Publication type:
- Article
Promoting Sexy Images: Case Study Scrutinizes Maxim's Cover Formula for Building Quick Circulation and Challenging Competitors.
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- Journal of Promotion Management, 2007, v. 13, n. 1/2, p. 111, doi. 10.1300/J057v13n01_08
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- Publication type:
- Article
OBITUARIES FOR SALE.
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- Journalism Practice, 2008, v. 2, n. 3, p. 444, doi. 10.1080/17512780802281172
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- Publication type:
- Article
Increasing news content and diversity improves revenue.
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- Newspaper Research Journal, 2015, v. 36, n. 4, p. 382, doi. 10.1177/0739532915618408
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- Publication type:
- Article
'If you press this, I'll pay': MrBeast, YouTube, and the mobilisation of the audience commodity in the name of charity.
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- Convergence: The Journal of Research into New Media Technologies, 2023, v. 29, n. 4, p. 997, doi. 10.1177/13548565231161810
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- Article
Does Advertising Clutter Have Diminishing and Negative Returns?
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- Journal of Advertising, 1997, v. 26, n. 1, p. 31, doi. 10.1080/00913367.1997.10673516
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- Article
Analysis on the in-app advertising contract of a mobile platform and two competitive app developers.
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- Journal of Industrial & Management Optimization, 2023, v. 19, n. 9, p. 1, doi. 10.3934/jimo.2022220
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- Publication type:
- Article
ICT Infrastructure, OTT Market Growth, Economic Freedom, and International Tourism: A Cross-Country Empirical Study.
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- Sustainability (2071-1050), 2022, v. 14, n. 19, p. 12236, doi. 10.3390/su141912236
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- Publication type:
- Article
INDIE LAW FOR YOUTUBERS: YOUTUBE AND THE LEGALITY OF DEMONETISATION.
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- Adelaide Law Review, 2021, v. 42, n. 2, p. 503
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- Publication type:
- Article
A Future For Channel Four.
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- Public Money & Management, 1988, v. 8, n. 3, p. 7, doi. 10.1080/09540968809387480
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- Publication type:
- Article
The Impact of Product Quality on Advertising Media Planners' Satisfaction.
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- JMM: The International Journal on Media Management, 2021, v. 23, n. 1/2, p. 91, doi. 10.1080/14241277.2021.1963732
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- Article
Free Newspapers in the United States: Alive and Kicking.
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- JMM: The International Journal on Media Management, 2014, v. 16, n. 3/4, p. 105, doi. 10.1080/14241277.2014.974244
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- Publication type:
- Article
The Bricks That Build the Clicks: Newsroom Investments and Newspaper Online Performance.
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- JMM: The International Journal on Media Management, 2011, v. 13, n. 2, p. 107, doi. 10.1080/14241277.2011.568420
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- Publication type:
- Article
Chinese Newspaper Ownership, Corporate Strategies, and Business Models in a Globalizing World.
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- JMM: The International Journal on Media Management, 2010, v. 12, n. 3/4, p. 205, doi. 10.1080/14241277.2010.527314
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- Publication type:
- Article
Sui Generis: Tobacco Sponsorship Advertising and Canadian Campus Newspapers.
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- Canadian Journal of Communication, 2008, v. 33, n. 2, p. 257, doi. 10.22230/cjc.2008v33n2a2010
- Publication type:
- Article
MARKETING COMPETENCIES OF PUBLISHERS AND AD SALES SUCCESS: AN EMPIRICAL ANALYSIS.
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- Journal of Media Business Studies, 2011, v. 8, n. 1, p. 23, doi. 10.1080/16522354.2011.11073517
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- Article
A Simultaneous-Equation Analysis of Pricing, Circulation, and Advertising Revenue for Leading Consumer Magazines.
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- Journal of Media Economics, 1995, v. 8, n. 4, p. 1, doi. 10.1207/s15327736me0804_1
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- Article
Social media platforms generate billions of dollars in revenue from U.S. youth: Findings from a simulated revenue model.
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- PLoS ONE, 2023, v. 18, n. 12, p. 1, doi. 10.1371/journal.pone.0295337
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- Article
Content valuation strategies for digital subscription platforms.
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- Journal of Cultural Economics, 2021, v. 45, n. 2, p. 295, doi. 10.1007/s10824-020-09391-3
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- Article
The EU Press Publishers’ Right Is Inapt and Off-Target.
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- Columbia Journal of Law & the Arts, 2023, v. 46, n. 3, p. 301, doi. 10.52214/jla.v46i3.11230
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- Article
An Integrated Effectiveness Framework of Mobile In-App Advertising.
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- Australasian Journal of Information Systems, 2019, v. 23, p. 1
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- Publication type:
- Article
"TUTAN/TUTMAYAN" TANIMLAMASI İLE YARATILAN FARKLILIK YANILSAMASINA KARŞI YERLİ DİZİLERİN AYNILIĞI.
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- Gumushane Universty Electronic Journal of the Faculty of Communication / Gümüshane Üniversitesi Iletisim Fakültesi Elektronik Dergisi, 2019, v. 7, n. 1, p. 537, doi. 10.19145/e-gifder.443515
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- Article
AD-BLOCKERS, TRACKERS, AND HOW READERS ARE ENCOURAGED TO OBSTRUCT DIGITAL PUBLICATIONS' REVENUES.
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- Studia Universitatis Babeș-Bolyai, Ephemerides, 2019, v. 64, n. 2, p. 105, doi. 10.24193/subbeph.2019.2.05
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- Article
Business Models for Media Firms: Does Competition Matter for How They Raise Revenue?
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- Marketing Science, 2009, v. 28, n. 6, p. 1112, doi. 10.1287/mksc.1090.0514
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- Article
Compensating Online Content Producers: A Theoretical Analysis.
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- Management Science, 2021, v. 67, n. 11, p. 7075, doi. 10.1287/mnsc.2020.3862
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- Article
Ad Networks and Consumer Tracking.
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- Management Science, 2020, v. 66, n. 11, p. 5040, doi. 10.1287/mnsc.2019.3481
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- Article
Fee or Free: When Should Firms Charge for Online Content?
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- Management Science, 2017, v. 63, p. 1150, doi. 10.1287/mnsc.2015.2383
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- Publication type:
- Article
The plight of the private press during the Zimbabwe crisis (2010–18).
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- Journal of African Media Studies, 2018, v. 10, n. 2, p. 201, doi. 10.1386/jams.10.2.201_1
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- Article
Media, markets and violence.
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- Journal of Marketing Management, 2018, v. 34, n. 11/12, p. 1032, doi. 10.1080/0267257X.2018.1468612
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- Publication type:
- Article
Effect of Advertising Expenditure on Firm Performance of Filipino Corporations: A Two-Stage Least Squares Analysis.
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- DLSU Business & Economics Review, 2020, v. 30, n. 1, p. 70
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- Publication type:
- Article
MAPPING THE SIZE AND SCOPE OF A NONPROFIT MEDIA SECTOR: THE CASE OF MAGAZINE PUBLISHING.
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- Journalism & Mass Communication Quarterly, 2008, v. 85, n. 3, p. 647, doi. 10.1177/107769900808500310
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- Publication type:
- Article
Advertising and the Rise of Free Daily Newspapers.
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- Economica, 2012, v. 79, n. 313, p. 137, doi. 10.1111/j.1468-0335.2010.00867.x
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- Publication type:
- Article
Content Length Limit: How Does It Matter for a Consumer-to-Consumer Media Platform?
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- Information Systems Research, 2024, v. 35, n. 4, p. 1785, doi. 10.1287/isre.2022.0595
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- Publication type:
- Article
An Empirical Analysis of Seller Advertising Strategies in an Online Marketplace.
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- Information Systems Research, 2020, v. 31, n. 1, p. 37, doi. 10.1287/isre.2019.0874
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- Publication type:
- Article
THE ROLE OF FIRM SIZE IN BILATERAL BARGAINING: A STUDY OF THE CABLE TELEVISION INDUSTRY.
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- Review of Economics & Statistics, 1999, v. 81, n. 2, p. 326, doi. 10.1162/003465399558111
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- Article
Large-Agency Media Specialists' Opinions on Newspaper Advertising for National Accounts.
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- Journal of Advertising, 1997, v. 26, n. 2, p. 1, doi. 10.1080/00913367.1997.10673519
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- Publication type:
- Article
Return on Advertising Spend Prediction with Task Decomposition-Based LSTM Model.
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- Mathematics (2227-7390), 2022, v. 10, n. 10, p. 1637, doi. 10.3390/math10101637
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- Publication type:
- Article
Content Provision in the Media Market with Single-Homing and Multi-Homing Consumers.
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- Review of Network Economics, 2020, v. 19, n. 1, p. 43, doi. 10.1515/rne-2020-0021
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- Publication type:
- Article