Works matching DE "LOGOS (Symbols) -- Social aspects"
Results: 2
Trademark Strategy.
- Published in:
- Journal of Marketing, 1986, v. 50, n. 1, p. 61, doi. 10.1177/002224298605000106
- By:
- Publication type:
- Article
Logos and Initial Compliance: A Strong Case of Mindless Trust.
- Published in:
- Organization Science, 2008, v. 19, n. 6, p. 845, doi. 10.1287/orsc.1070.0344
- By:
- Publication type:
- Article