Aligning Capacity Decisions in Supply Chains When Demand Forecasts Are Private Information: Theory and Experiment.

Hyndman, Kyle; Kraiselburd, Santiago; Watson, Noel

We study the problem of a two-firm supply chain in which firms simultaneously choose a capacity before demand is realized. We focus on the role that private information about demand has on firms' ability to align their capacity decisions. When forecasts are private information, there are at most two equilibria: a complete coordination failure or a monotone equilibrium. The former equilibrium always exists, whereas the latter exists only when the marginal cost of capacity is sufficiently low. We also show that both truthful information sharing and preplay communication have an equilibrium with higher profits. We then test the model's predictions experimentally. Contrary to our theoretical predictions, we show that private demand forecasts do not have a consistently negative effect on firm profits, though capacities are more misaligned. We show that preplay communication may be more effective at increasing profits than truthful information sharing. Finally, we document that "honesty is the best policy" when communicating private information.

SUPPLY chain management; INDUSTRIAL capacity; DECISION making; INFORMATION services; ECONOMIC demand; BUSINESS forecasting; ECONOMIC equilibrium; PREDICTION models

Manufacturing & Service Operations Management (M&SOM), 2013, Vol 15, Issue 1, p102

1526-5498

Academic Journal

10.1287/msom.1120.0400