Works matching IS 07322399 AND DT 1987 AND VI 6 AND IP 2
Results: 15
A SIMULATION COMPARISON OF METHODS FOR NEW PRODUCT LOCATION: COMMENTARY.
- Published in:
- Marketing Science, 1987, v. 6, n. 2, p. 202, doi. 10.1287/mksc.6.2.202
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- Publication type:
- Article
MODELING COMPETITIVE MARKETING STRATEGIES: THE IMPACT OF MARKETING-MIX RELATIONSHIPS AND INDUSTRY STRUCTURE.
- Published in:
- Marketing Science, 1987, v. 6, n. 2, p. 208, doi. 10.1287/mksc.6.2.208
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- Article
A SIMULATION COMPARISON OF METHODS FOR NEW PRODUCT LOCATION: COMMENTARY REPLY.
- Published in:
- Marketing Science, 1987, v. 6, n. 2, p. 206, doi. 10.1287/mksc.6.2.182
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- Article
A SIMULATION COMPARISON OF METHODS FOR NEW PRODUCT LOCATION: COMMENTARY.
- Published in:
- Marketing Science, 1987, v. 6, n. 2, p. 204, doi. 10.1287/mksc.6.2.204
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- Publication type:
- Article
THE CHANNEL DESIGN DECISION: A MODEL AND AN APPLICATION: COMMENTARY REPLY.
- Published in:
- Marketing Science, 1987, v. 6, n. 2, p. 179, doi. 10.1287/mksc.6.2.156
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- Publication type:
- Article
APPROACHES TO PROMOTION EVALUATION: A PRACTITIONER'S VIEWPOINT: COMMENTARY.
- Published in:
- Marketing Science, 1987, v. 6, n. 2, p. 150, doi. 10.1287/mksc.6.2.150
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- Article
STEPS TOWARD MASTERING TRADE PROMOTIONS: COMMENTARY.
- Published in:
- Marketing Science, 1987, v. 6, n. 2, p. 147, doi. 10.1287/mksc.6.2.147
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- Article
MODELLING THE EFFECTIVENESS AND PROFITABILITY OF TRADE PROMOTIONS.
- Published in:
- Marketing Science, 1987, v. 6, n. 2, p. 124, doi. 10.1287/mksc.6.2.124
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- Publication type:
- Article
PROMOTER: AN AUTOMATED PROMOTION EVALUATION SYSTEM.
- Published in:
- Marketing Science, 1987, v. 6, n. 2, p. 101, doi. 10.1287/mksc.6.2.101
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- Publication type:
- Article
A SIMULATION COMPARISON OF METHODS FOR NEW PRODUCT LOCATION.
- Published in:
- Marketing Science, 1987, v. 6, n. 2, p. 182, doi. 10.1287/mksc.6.2.182
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- Publication type:
- Article
THE CHANNEL DESIGN DECISION: A MODEL AND AN APPLICATION: COMMENTARY.
- Published in:
- Marketing Science, 1987, v. 6, n. 2, p. 177, doi. 10.1287/mksc.6.2.177
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- Publication type:
- Article
THE CHANNEL DESIGN DECISION: A MODEL AND AN APPLICATION: COMMENTARY.
- Published in:
- Marketing Science, 1987, v. 6, n. 2, p. 175, doi. 10.1287/mksc.6.2.175
- By:
- Publication type:
- Article
THE CHANNEL DESIGN DECISION: A MODEL AND AN APPLICATION.
- Published in:
- Marketing Science, 1987, v. 6, n. 2, p. 156, doi. 10.1287/mksc.6.2.156
- By:
- Publication type:
- Article
APPROACHES TO PROMOTION EVALUATION: A PRACTITIONER'S VIEWPOINT: COMMENTARY REPLY.
- Published in:
- Marketing Science, 1987, v. 6, n. 2, p. 154, doi. 10.1287/mksc.6.2.154
- By:
- Publication type:
- Article
APPROACHES TO PROMOTION EVALUATION: A PRACTITIONER'S VIEWPOINT: COMMENTARY REPLY.
- Published in:
- Marketing Science, 1987, v. 6, n. 2, p. 152, doi. 10.1287/mksc.6.2.152
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- Article