Works matching IS 07322399 AND DT 2023 AND VI 42 AND IP 1
Results: 16
Editorial: Marketing's Role in the Evolving Discipline of Product Management.
- Published in:
- Marketing Science, 2023, v. 42, n. 1, p. 1, doi. 10.1287/mksc.2022.1428
- By:
- Publication type:
- Article
Comment on "Frontiers: Spilling the Beans on Political Consumerism: Do Social Media Boycotts and Buycotts Translate to Real Sales Impact?".
- Published in:
- Marketing Science, 2023, v. 42, n. 1, p. 28, doi. 10.1287/mksc.2022.1426
- By:
- Publication type:
- Article
Editorial Board.
- Published in:
- Marketing Science, 2023, v. 42, n. 1, p. iii, doi. 10.1287/mksc.2023.eb.v42n1
- Publication type:
- Article
Focus on Authors.
- Published in:
- Marketing Science, 2023, v. 42, n. 1, p. 208, doi. 10.1287/mksc.2022.1427
- Publication type:
- Article
Commentary on "Frontiers: Spilling the Beans on Political Consumerism: Do Social Media Boycotts and Buycotts Translate to Real Sales Impact?".
- Published in:
- Marketing Science, 2023, v. 42, n. 1, p. 26, doi. 10.1287/mksc.2022.1414
- By:
- Publication type:
- Article
Practice Prize Report: The 2020 and 2022 ISMS Gary Lilien Practice Prize Competition.
- Published in:
- Marketing Science, 2023, v. 42, n. 1, p. 6, doi. 10.1287/mksc.2022.1412
- By:
- Publication type:
- Article
Rejoinder: Spilling More Beans on Political Consumerism: It's More of the Same Tune.
- Published in:
- Marketing Science, 2023, v. 42, n. 1, p. 32, doi. 10.1287/mksc.2022.1411
- By:
- Publication type:
- Article
Frontiers: Polarized America: From Political Polarization to Preference Polarization.
- Published in:
- Marketing Science, 2023, v. 42, n. 1, p. 48, doi. 10.1287/mksc.2022.1408
- By:
- Publication type:
- Article
Frontiers: Framing Price Increase as Discount: A New Manipulation of Reference Price.
- Published in:
- Marketing Science, 2023, v. 42, n. 1, p. 37, doi. 10.1287/mksc.2022.1402
- By:
- Publication type:
- Article
New Features Free of Charge? Intertemporal Product Versions and Pricing in the Software Market.
- Published in:
- Marketing Science, 2023, v. 42, n. 1, p. 61, doi. 10.1287/mksc.2022.1389
- By:
- Publication type:
- Article
Frontiers: Spilling the Beans on Political Consumerism: Do Social Media Boycotts and Buycotts Translate to Real Sales Impact?
- Published in:
- Marketing Science, 2023, v. 42, n. 1, p. 11, doi. 10.1287/mksc.2022.1386
- By:
- Publication type:
- Article
When Bulldozers Loom: Informal Property Rights and Marketing Practice Innovation Among Emerging Market Microentrepreneurs.
- Published in:
- Marketing Science, 2023, v. 42, n. 1, p. 137, doi. 10.1287/mksc.2022.1379
- By:
- Publication type:
- Article
A Dynamic Model of Owner Acceptance in Peer-to-Peer Sharing Markets.
- Published in:
- Marketing Science, 2023, v. 42, n. 1, p. 166, doi. 10.1287/mksc.2022.1369
- By:
- Publication type:
- Article
Using Deep Learning to Overcome Privacy and Scalability Issues in Customer Data Transfer.
- Published in:
- Marketing Science, 2023, v. 42, n. 1, p. 189, doi. 10.1287/mksc.2022.1365
- By:
- Publication type:
- Article
The Importance of Selling Formats: When Integrating Purchase and Quantity Decisions Increases Sales.
- Published in:
- Marketing Science, 2023, v. 42, n. 1, p. 87, doi. 10.1287/mksc.2022.1364
- By:
- Publication type:
- Article
Search Gaps and Consumer Fatigue.
- Published in:
- Marketing Science, 2023, v. 42, n. 1, p. 110, doi. 10.1287/mksc.2022.1359
- By:
- Publication type:
- Article