Works matching IS 07322399 AND DT 1994 AND VI 13 AND IP 1
Results: 6
DURABLE-GOODS MONOPOLISTS, RATIONAL CONSUMERS, AND IMPROVING PRODUCTS.
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- Marketing Science, 1994, v. 13, n. 1, p. 100, doi. 10.1287/mksc.13.1.100
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- Article
THE GOVERNANCE OF EXCLUSIVE TERRITORIES WHEN DEALERS CAN BOOTLEG.
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- Marketing Science, 1994, v. 13, n. 1, p. 83, doi. 10.1287/mksc.13.1.83
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- Article
ON THE FUNCTION OF SALES ASSISTANCE.
- Published in:
- Marketing Science, 1994, v. 13, n. 1, p. 68, doi. 10.1287/mksc.13.1.68
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- Article
CUSTOMER BASE ANALYSIS: AN INDUSTRIAL PURCHASE PROCESS APPLICATION.
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- Marketing Science, 1994, v. 13, n. 1, p. 41, doi. 10.1287/mksc.13.1.41
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- Article
EXPERIMENTAL EVIDENCE ON THE NEGATIVE EFFECT OF PRODUCT FEATURES AND SALES PROMOTIONS ON BRAND CHOICE.
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- Marketing Science, 1994, v. 13, n. 1, p. 23, doi. 10.1287/mksc.13.1.23
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- Article
GAINING MORE BY STOCKING LESS: A COMPETITIVE ANALYSIS OF PRODUCT AVAILABILITY.
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- Marketing Science, 1994, v. 13, n. 1, p. 3, doi. 10.1287/mksc.13.1.3
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- Article