Results: 13
Reexamining Bayesian Model-Comparison Evidence of Cross-Brand Pass-Through.
- Published in:
- Marketing Science, 2011, v. 30, n. 3, p. 550, doi. 10.1287/mksc.1100.0611
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- Publication type:
- Article
Efficient Methods for Sampling Responses from Large-Scale Qualitative Data.
- Published in:
- Marketing Science, 2011, v. 30, n. 3, p. 532, doi. 10.1287/mksc.1100.0632
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- Publication type:
- Article
Scalable Inference of Customer Similarities from Interactions Data Using Dirichlet Processes.
- Published in:
- Marketing Science, 2011, v. 30, n. 3, p. 513, doi. 10.1287/mksc.1110.0640
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- Article
Crisis and Consumption Smoothing.
- Published in:
- Marketing Science, 2011, v. 30, n. 3, p. 491, doi. 10.1287/mksc.1100.0630
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- Publication type:
- Article
Multiple-Constraint Choice Models with Corner and Interior Solutions.
- Published in:
- Marketing Science, 2011, v. 30, n. 3, p. 481, doi. 10.1287/mksc.1110.0636
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- Publication type:
- Article
A Regime-Switching Model of Cyclical Category Buying.
- Published in:
- Marketing Science, 2011, v. 30, n. 3, p. 469, doi. 10.1287/mksc.1110.0643
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- Publication type:
- Article
A Dynamic Model of Sponsored Search Advertising.
- Published in:
- Marketing Science, 2011, v. 30, n. 3, p. 447, doi. 10.1287/mksc.1100.0626
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- Article
The Seeds of Negativity: Knowledge and Money.
- Published in:
- Marketing Science, 2011, v. 30, n. 3, p. 430, doi. 10.1287/mksc.1110.0638
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- Publication type:
- Article
Gut Liking for the Ordinary: Incorporating Design Fluency Improves Automobile Sales Forecasts.
- Published in:
- Marketing Science, 2011, v. 30, n. 3, p. 416, doi. 10.1287/mksc.1110.0633
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- Publication type:
- Article
Implications of "Online Display Advertising: Targeting and Obtrusiveness.".
- Published in:
- Marketing Science, 2011, v. 30, n. 3, p. 413, doi. 10.1287/mksc.1100.0634
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- Publication type:
- Article
Discussion of "Online Display Advertising: Targeting and Obtrusiveness" by Avi Goldfarb and Catherine Tucker.
- Published in:
- Marketing Science, 2011, v. 30, n. 3, p. 409, doi. 10.1287/mksc.1100.0599
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- Publication type:
- Article
When Is Less More, and How Much More? Thoughts on the Psychological and Economic Implications of Online Targeting and Obtrusiveness.
- Published in:
- Marketing Science, 2011, v. 30, n. 3, p. 405, doi. 10.1287/mksc.1100.0594
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- Publication type:
- Article
Online Display Advertising: Targeting and Obtrusiveness.
- Published in:
- Marketing Science, 2011, v. 30, n. 3, p. 389, doi. 10.1287/mksc.1100.0583
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- Publication type:
- Article