Works matching IS 07322399 AND DT 2008 AND VI 27 AND IP 1
Results: 17
Introduction to the Special Classics Issue.
- Published in:
- Marketing Science, 2008, v. 27, n. 1, p. 9, doi. 10.1287/mksc.1070.0343
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- Publication type:
- Article
Managing Channel Profits.
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- Marketing Science, 2008, v. 27, n. 1, p. 49, doi. 10.1287/mksc.1070.0342
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- Publication type:
- Article
Defensive Marketing Strategies.
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- Marketing Science, 2008, v. 27, n. 1, p. 85, doi. 10.1287/mksc.1070.0341
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- Publication type:
- Article
The Salesperson as Outside Agent or Employee: A Transaction Cost Analysis.
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- Marketing Science, 2008, v. 27, n. 1, p. 70, doi. 10.1287/mksc.1070.0333
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- Publication type:
- Article
Database Submissions.
- Published in:
- Marketing Science, 2008, v. 27, n. 1, p. 7, doi. 10.1287/mksc.1070.0346
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- Publication type:
- Article
Managing Channel Profits.
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- Marketing Science, 2008, v. 27, n. 1, p. 52, doi. 10.1287/mksc.1070.0332
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- Publication type:
- Article
Defensive Marketing Strategies.
- Published in:
- Marketing Science, 2008, v. 27, n. 1, p. 88, doi. 10.1287/mksc.1070.0334
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- Publication type:
- Article
Enticing and Publishing the Home Run Paper.
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- Marketing Science, 2008, v. 27, n. 1, p. 4, doi. 10.1287/mksc.1070.0337
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- Publication type:
- Article
A Logit Model of Brand Choice Calibrated on Scanner Data.
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- Marketing Science, 2008, v. 27, n. 1, p. 29, doi. 10.1287/mksc.1070.0331
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- Publication type:
- Article
A Logit Model of Brand Choice Calibrated on Scanner Data: A 25th Anniversary Perspective.
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- Marketing Science, 2008, v. 27, n. 1, p. 26, doi. 10.1287/mksc.1070.0345
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- Publication type:
- Article
Mental Accounting and Consumer Choice.
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- Marketing Science, 2008, v. 27, n. 1, p. 15, doi. 10.1287/mksc.1070.0330
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- Publication type:
- Article
Optimal Pricing and Return Policies for Perishable Commodities.
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- Marketing Science, 2008, v. 27, n. 1, p. 133, doi. 10.1287/mksc.1070.0336
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- Publication type:
- Article
Optimal Pricing and Return Policies for Perishable Commodities.
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- Marketing Science, 2008, v. 27, n. 1, p. 131, doi. 10.1287/mksc.1070.0347
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- Publication type:
- Article
Mental Accounting and Consumer Choice: Anatomy of a Failure.
- Published in:
- 2008
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- Publication type:
- Editorial
An Industry Equilibrium Analysis of Downstream Vertical Integration.
- Published in:
- Marketing Science, 2008, v. 27, n. 1, p. 115, doi. 10.1287/mksc.1070.0335
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- Publication type:
- Article
An Industry Equilibrium Analysis of Downstream Vertical Integration: Twenty-Five Years Later.
- Published in:
- 2008
- By:
- Publication type:
- Editorial
Editor-in-Chief Search Committee Report: The Digital Future Is Now.
- Published in:
- Marketing Science, 2008, v. 27, n. 1, p. 1, doi. 10.1287/mksc.1070.0344
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- Publication type:
- Article